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Nondues revenue isnt new, but associations need for that revenue is. For years, associations have viewed nondues revenue as a bonus, but with revenue from memberships declining and the demand for engaging member experiences rising, nondues revenue is now less of a bonus and more of a necessity. 86 percent.
When was the last time your association evaluated its pricing strategy? Regular pricing reviews will keep your association ahead of competitors, alert you to missing revenue opportunities, and ensure you dont lose relevance with your members. If your associations pricing stays stagnant, you risk losing relevance and revenue.
Let’s take a look at a few ways you can shift challenges into opportunities, keep your association top of mind, and maintain your revenue stream in 2023. Look Beyond Top Line Revenue Most people define success by revenue generated, but in today’s economy, we need to go beyond the numbers. Read more about their story.
Impexium explains how to increase your association’s sponsorship revenue with a new relationship-based and expertise-focused approach to corporate partners. She shares three questions to help you declutter your media and other non-dues revenue products before adding anything new. Membership value. Association media. Host: rasa.io
Billhighway describes nine strategies for recruiting chapter leaders that reduce the stress of leadership roles, offer more fulfilling volunteer experiences, and rejuvenate your chapters. But, long ago, I made a hideous (but delicious) Halloween meatloaf hand for dinner—and had a lot of fun in the process. Spooky sponsorships.
They describe revenue-sharing models and offer tips for ensuring a profitable, equitable and peaceful partnership. Their advice covers the program structure, application/nomination process, judge selection and judging criteria. Find out by completing the CAOS Content Operations and Strategy Maturity Assessment. Awards program.
There are still however many unknowns related to events, and particularly for associations who rely heavily on this non-dues revenue source, there continues to be concern and angst with regards to revenue goals. Perhaps it’s time to consider plan B, C, and D…
Mobile engagement strategy. Clowder explains why you need a mobile engagement strategy when deploying a membership app and how that strategy helps you deliver value, build trust, and increase member engagement. Education revenue. Why do content strategies fail —and what can you do about it? Coincidence?
Online learning strategy. D2L describes how to design and implement an effective online learning strategy , including its vision and purpose, necessary resources and expertise, success criteria, communication plan, and assessment. Joanna Pineda of Matrix Group International describes strategies for mitigating the membership cliff.
Their 4-step process for planning and managing an awards program will help you map out a plan for success. Impexium dives deep into proven strategies for membership renewals. Karine Desbant at MCI describes how their client associations are generating new revenue streams and growing membership by repurposing content.
Video conferencing and virtual events have never been more important to business as it is now - especially for associations who need to keep members engaged and revenues high. Once you start thinking creatively, you can use all that content you prepped for your event to keep members engaged and increase revenue.
Introduction Is your association looking for new non-dues revenue ideas? With a learning management system (LMS) your association can prioritize non-dues revenue while boosting learner engagement and streamlining staff processes. Here are eight non-dues revenue ideas for your LMS: 1. There’s the rub: great content.
They suggest five mobile onboarding strategies that offer new members a convenient, personalized onboarding experience. She suggests nine engagement strategies to keep members close an excellent retention roadmap you ignore at your associations peril. Read, dammit. Career centers. Q&A sessions. Membership marketing.
In 2025, Congress is likely to consider new tax increases on association revenue, such as membership dues, sponsorships, investment income and educational program revenue. It covers strategy, tactics, technology, AI and more in a post, not a download. Content strategy. Luke Burgis [A revealing one to ponder.]
Achieving great engagement requires a commitment to a great member engagement strategy. Why is a Member Engagement Strategy So Important? Part of the reason that member engagement is such a big challenge is that there isn't a clear-cut process. How Do You Create an Effective Member Engagement Strategy?
In this post, we’ll explore three strategies you can use to ensure you’re making the right moves for more meaningful member engagement. You’ll come away with specific examples from the team at the International Association of Exhibitions and Events (IAEE) that you can use to inform your own strategy.
Are you looking for strategies to drive revenue to your association? Rather than reducing product costs and increasing sales, you could reconsider your organization’s pricing strategy. Choosing the right pricing strategy for your association’s services and products can offer powerful results.
As you strategize for the future, consider a few add-on tools to help you amplify the impact of your online community and strengthen your ability to meet the personalized needs of your members while driving association revenue, among other business objectives like recruitment and advocacy. Resource: Higher Logic + AACSB Case Study.
Fri 2/21 at 11 a.m.* – A Match Made in Heaven: How Event Surveys Transform Feedback into Your Events Learn how to pair the power of event data with proven survey strategies to deliver exceptional experiences for both attendees and exhibitors. Im happy to feature it as long as its not product-centric. Fri 2/21 at 1 p.m. CAE credit.
Sales operations refers to the unit, role, activities and processes within a sales organization that support, enable, and drive front line sales teams to sell better, faster, and more efficiently. Sales Operations Process. Process and Performance. Optimization and Implementation of Sales Process. What is Sales Operations?
One governance expert shares what that process looks like. Associations have been pressed to respond to a pandemic, inflation, workforce shortages, and a quick-acting White House thats undone a lot of business-as-usual processes. If theres one word that summarizes what association governance requires now, its that.
Pandemic engagement strategies. MemberSuite identifies five strategies for engaging members during this next phase of the pandemic crisis : content, education, community, volunteering and causes. Meetings Today talked to event planners about revenue diversification, in-person vs. virtual attendee engagement, and managing your mindset.
Online learning strategy. D2L explains what you need to know to build and implement a strong strategy for your online learning initiatives , including success criteria, communication plan, and much more. Non-dues revenue. If you’re a podcast listener, check out Association RevUP from Professionals for Association Revenue.
In todays technology-driven world, associations that fail to modernize risk losing relevance, members, and revenue. Meeting evolving member expectations and staying competitive requires a commitment to embedding technology into every aspect of your organizations strategy. Stronger Security: Protect member data and build trust.
Billhighway explains how virtual events can help sponsors and exhibitors achieve their marketing goals —while helping chapters achieve their revenue goals. Presenters: Graham Harvey, Chief Strategy Officer, Matchbox Virtual Media. How have event strategies changed in the last 45 days and what does the future hold? 1 CMP credit.
James Young at Product Community shares ten revenue-generating product ideas. He explains how to build product lines using a framework involving product extensions—an interesting and potentially fruitful strategy. Here’s more advice on building a culture of learning and experimentation from Adam Grant at Strategy+Business.
– Event Marketing Strategies for Virtual and Hybrid Events. As virtual and hybrid events become the new normal, examine the best practices for event marketing and engagement strategies. Learn how virtual events can be part of a meaningful data-driven content strategy. Tue 8/4 at 12 p.m. 1 CMP credit. More info/register.
Let’s take a look at how your association can use your AMS to engage and provide for your members with these five strategies: Create comprehensive member profiles. These automated communications features make this process easy and allow your association to stay in touch with all of your members whenever you need to reach them.
As we approach this year’s GivingTuesday on December 3, here’s a collection of articles that explore fundraising strategies to help you prepare and maximize efforts to engage donors, boost contributions, and make the most of this global day of giving. 3 GivingTuesday strategies for year-end nonprofit fundraising.
They cover the planning process, elements of an RFP, factors to keep in mind when selecting an AMS partner, and advice from technology consultants at Achurch Consulting, DelCor, Effective Database Management, and Ellipsis Partners. RFP for an AMS. and current CAEs to share their knowledge and experience with the exam. More info/register.
On Thursday (9/26), ASAE is hosting a webinar about a possible existential threat to associations: legislators who want to apply the 21% corporate tax rate to the non-donation net revenue of tax-exempt organizations, like associations. They identify six common mobile engagement strategies and share tactics for implementing them.
Fíonta shares eleven effective marketing strategies for boosting event attendance. In Nimble’s AI success kit, you get four resources: two 30-minute webinar recordings about AI for associations and two white papers, an introduction to AI for associations and a guide to developing an AI strategy. Non-dues revenue.
When your goals are focused on the future, you need sustainable fundraising strategies that help you consistently progress toward these objectives. These figures will allow you to determine your expected net revenue and better project your fundraising results. Diversify your revenue streams. Create a fundraising plan.
Many members are struggling financially because they’ve been laid off, had their budget cut, or suffered revenue losses. Association websites compete with for-profits, media, and other associations for eyeballs, mindshare and even revenue. From Virtual Events to Real Revenue. Affordable membership. Chapter bright spots.
One difference this year: “For the first time in the survey’s history, the challenge of generating non-dues revenue topped all other obstacles faced by associations.” That explains the interest in communities like Non-Dues-A-Palooza and Professionals for Association Revenue. Hear about ten (or more!) CAE credit. More info/register. .
Read our blog to discover strategies to empower your team to work more efficiently, boost member satisfaction, and future-proof your organization with the right technology. Follow these five strategies to find the best technology to empower your staff and inspire member loyalty: 1.
The Round 1 application process for the 2024 Mighty Big Grant is open through April 30 and takes no more than 5 minutes to complete. Carolyn Shomali of Professionals for Association Revenue explains what associations can learn about audience engagement from the most popular podcasts today. Blue ocean strategy. 1 CAE credit.
Competing against niche professional organizations, membership and conference revenue has “slowed to a trickle.” Content Marketing Institute shares highlights from their conference, Content Marketing World , including a quote from their chief strategy advisor Robert Rose: “Content marketing is what marketing is becoming. CAE credit.
The risks of staying stagnant are high associations that dont adapt to technological advancements risk membership declines, revenue losses, and diminished influence. Lost Revenue Opportunities : Engaged members are more likely to invest in events, resources, and memberships. A lack of engagement translates directly to lost revenue.
Developing an effective funding strategy is vital to any nonprofit’s ability to sustain or increase its impact. And nonprofit boards play an important role in virtually every organization’s funding strategy. Instead of seeing every funding lead as a good lead, focus on those that align well with its strategy.
For your association’s member businesses, this may mean mastering new emerging technologies in your industry or even hitting specific success metrics within their own internal processes. However, whether increasing non-dues revenue or new member recruitment, it’s just as important that your organization follows through with these goals.
It also assesses 76 challenges across nine association strategy domains, including membership, meetings, advocacy and education. Quickly, organizations froze salaries and eliminated bonuses and benefits as they hedged against rapidly changing revenue forecasts. Nick Borelli, President/ Strategist, Borelli Strategies.
They share ten strategies for motivating members to volunteer and mentally show up for meetings. Chapters will be relevant in 2021, however most of our strategies and plans from the past decade won’t. Understand our current marketplace and how it affects a planner’s strategy during negotiations. Virtual volunteer fatigue.
WBT Systems describes nine virtual event strategies that minimize Zoom fatigue. In another article for AMP, Ronn Levine spoke to Gina Joseph, vice president of strategy and partnerships for VentureBeat, about their annual GameBeat Summit in April. Presenters: Graham Harvey, Chief Strategy Officer, Matchbox Virtual Media.
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