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Let’s take a look at a few ways you can shift challenges into opportunities, keep your association top of mind, and maintain your revenue stream in 2023. Look Beyond Top Line Revenue Most people define success by revenue generated, but in today’s economy, we need to go beyond the numbers. Read more about their story.
If youre embarking on an AMS project, start your research by reviewing 108 Ideaspaces list of issues to consider when selecting an association management system (AMS) , such as reporting, security, API, technology partners, access control, cost of ownership, vendor stability, and the ability to expand software capabilities as your needs change. .|
If youre embarking on an AMS project, start your research with a review of 108 Ideaspaces list of issues to consider when selecting an association management system (AMS). Think Like a Media Company: Unlocking Non-Dues Revenue for Sustainable Association Growth Hear about the imperative need for diversifying revenue streams.
As you strategize for the future, consider a few add-on tools to help you amplify the impact of your online community and strengthen your ability to meet the personalized needs of your members while driving association revenue, among other business objectives like recruitment and advocacy. Strategic content delivery.
Explore strategies to revitalize your association’s digital foundation, with a central focus on leveraging learning technology to kickstart revenue generation. Hosts: 501Works and PerByte Speakers: James Marquis, CIO, 501Works Olivia Wilkins, Business Analyst/Project Manager, PerByte Tue 10/29 at 2 p.m. More info/register.
A strong, carefully crafted website that gets new visitors and consistently brings loyal supporters back can become of your nonprofit’s most powerful tools for increasing awareness and revenue. As you increase website traffic, you’ll increase donations and fundraising revenue. Why Website Traffic Matters to Nonprofits.
The Problem with Using Public SocialMedia Platforms. On the front-end sales line here at Higher Logic, we often hear organizations are happy with using socialmedia platforms as their main line of communication with and between their members. It's a chance to grow your revenue. It's YOURS!
Everyone knows getting buy-in for a new project can be frustrating. You’ll likely face questions and concerns even after you present your team with details on how an online community can improve acquisition, retention, and revenue. Being prepared for those concerns will help you address them and move your project forward.
Taking a strategic approach to driving non-dues revenue might seem challenging. Read on for proven techniques and technolog ies that will help you boost your non-dues revenue in no time. . Driving non-dues revenue is critically important to your association’s long-term success. Strategies for driving non-dues revenue.
They especially get in the way when you’re leading up a project, so thankfully WBT Systems suggests 11 catalysts for cross-departmental collaboration. Not only can you use digital marketing to grow your revenue but also your brand awareness, event attendance, and open doors to new opportunities. More info/register. More info/register.
Carolyn Shomali of Professionals for Association Revenue explains what associations can learn about audience engagement from the most popular podcasts today. In a recent survey in fact, over 80% of associations said that they are making non-dues revenue a top priority. Seems like a good place to start. Lessons from the podcast world.
Alina Cooper, Director of Project Management, Event Garde. Lori Ely, Chief Revenue Officer, Results Direct | RD Mobile. Now is the time to be flexible, adjust your sales outreach efforts, fine-tune sponsor and customer value and expectations, and discover new revenue streams. More info/register. Host: Event Garde. 1 CAE credit.
James Young at Product Community shares ten revenue-generating product ideas. Learn how one association used personalized communications to gather data that boosted member retention, non-dues revenue, and year-round member engagement. Are you focusing on the right projects? Should you first focus on tools rather than projects?
They do this through a variety of platforms including websites, socialmedia, email, and increasingly through online communities. However, for some people participating in open online conversations on socialmedia can be intimidating. Together TopClass and Higher Logic: Enhance Engagement with Social Learning.
and relying on a single revenue stream is too risky. This is where non-dues revenue comes into play. By generating non-dues revenue, you can: Grow your association’s revenue Avoid implementing higher membership dues Diversify your revenue streams. What is Non-Dues Revenue? But remember: no size fits all.
But you can’t just say to your staff, “Yeah, good idea, start doing socialmedia.” Geoff Livingston writes about wearable computing , specifically Google Project Glass which “empowers two things: sharing and accessing information anywhere.” Everyone (well, most everyone) knows the benefits of content marketing.
Information about your team’s project management methods and tools being used – i.e. where to find project task lists or communication threads in Asana, Basecamp, Slack, etc. Some important reports that come to the top of my head include: Revenue reports. Revenue Share Agreements. Other Documentation.
Quickly, organizations froze salaries and eliminated bonuses and benefits as they hedged against rapidly changing revenue forecasts. Sabrina Meyers, Co-Founder, Two SocialMedia Chicks. Hear how to meet today’s member needs, actively engage new audiences, and uncover new revenue opportunities. Host: The Mentor Project.
Use this information to plan realistic project timelines, learn from the experiences of others, select vendors, and assemble project teams. Learn how to communicate with members to active them for advocacy, teach them to effectively engage lawmakers, and use socialmedia and new technology to super-charge your advocacy efforts.
We all know how much time nonprofit communicators spend on creating and posting socialmedia content (Hint: A LOT). I recommend that you connect your socialmedia strategy back to specific nonprofit marketing goals and objectives. increase the percentage of race revenue raised via peer-to-peer fundraising by 20%).
Hear about the funding-first approach to budget building and how prioritizing budgeting for revenue and support on the front-end of the budget building process helps with funding assessments and aligning and scaling programs, activities, and operations to available funding. Are you focusing on the right projects? 1 CAE credit. .
Learn where to start with a redesign project. Hear how one association used inspiration from the retail industry to accelerate event registrations by 25% and drive over $72,000 in event revenue. How a Microlearning Program for Your Members can Boost Non-dues Revenue and Member Engagement. Powerful SocialMedia Strategy.
Some companies offer turn-key online courses that you could buy or revenue share so you have something to offer initially. Use the same terminology across the board – in your LMS, on your website, on socialmedia, and in the marketing messages. You can’t launch an empty LMS! Tip #8 – Outsource. Stick to them!
To help get your online career center off and running, here are a few pieces of advice association managers can immediately implement to engage with and serve members, all while growing non-dues revenue. . What are the necessary steps you need to take for this project to be successful? . Leverage Systems to Grow Non-Dues Revenue .
Much is uncertain, but current projections can help. Presenters: Marjorie Anderson, Product Manager at Project Management Institute. Growing Non-Dues Revenue in 2021 & Beyond: The Future of Association Revenue. 1 CMP credit. More info/register. Host: Higher Logic. Chris Detzel, Community Program Manager at Reltio.
Unlike socialmedia, a mobile app provides a cohesive and centralized communication channel to your members. Keep the Seal of Approval concept in mind when examining your association’s offerings and unique value propositions, says Dr. Michael Tatonetti in a post by Carolyn Shomali at Professionals for Association Revenue.
Once you’ve identified what’s working, you can reinvest, and promote those projects. Providing extra education opportunities for these members also opened up a new source of non-dues revenue for the association. To learn more about engagement for events, watch our on-demand webinar – Using Your Data to Optimize Event Revenue.
Impexium describes three crucial principles that most associations and vendors overlook during an AMS implementation —things that will make your project much more difficult. Learn how associations can leverage video storytelling on socialmedia to capture the attention of young professionals in a relatable, authentic, and compelling way.
It shows all too clearly that socialmedia is still considered a broadcast medium by many associations. Too many associations still treat socialmedia as a one-way broadcast medium and are missing great engagement and intelligence-gathering opportunities from members. How advocacy fits into the socialmedia equation.
Non-dues revenue partners. But Jamie Notter at Propel says, “Your culture is already having a direct impact on every other project [you] are doing, and in many cases, the culture is making it harder for [you] to achieve success in those projects.” Host: Professionals for Association Revenue Wed 7/12 at 1 p.m. CAE credit.
Facilitator: Anuja Miner, Project Management | Association Executive | Membership Executive | Account Director | Fridays@4 Member. Online community platforms helped many associations thrive despite the devastating impact the pandemic had on non-dues revenue streams. – Revenue Success from Scratch: One Association’s Story.
– SocialMedia 201: Content Curation, Time Management and Audience Engagement. If you’re not seeing any return on the time you’re spending on social platforms or if you’re not sure of next steps, this session is for you. Increase Engagement and Drive Revenue with Marketing Automation.
Pair his post with this one from Northstar Meetings Group: 17 ideas for incorporating revenue-generating opportunities into your online meetings, conferences and webcasts. Explore strategies for generating revenue through sponsorships, partnership and other sales opportunities through virtual events. 1 CMP credit. Wed 5/6 at 12 p.m.
On Thursday (9/26), ASAE is hosting a webinar about a possible existential threat to associations: legislators who want to apply the 21% corporate tax rate to the non-donation net revenue of tax-exempt organizations, like associations. Non-dues revenue. AI for associations. Need to sharpen your knowledge about AI? 1 CAE credit.
less likely to invest in non-dues revenue products. Day 15 Invite the member to follow the organization on socialmedia. Encourage them to take advantage of the benefits and non-dues revenue opportunities such as website and email blast ads. It’s more important than marketing and more important than sales.
70 content ideas for socialmedia posts. 5 Digital Non-Dues Revenue Models That Work for Both Members AND Sponsors. Learn about proven non-dues revenue models that are truly sustainable because they provide high value content for members while also generating sponsor support and non-dues revenue. Quick hits.
Contributing writer Antionette Kerr is back with another edition, this time on socialmedia storytelling and some bonus tips on Snapchat. This penchant for emotional storytelling runs throughout the organization’s socialmedia, into its well-established brand, and corporate America seems to LOVE IT! What is The Spring?
These figures will allow you to determine your expected net revenue and better project your fundraising results. Diversify your revenue streams. One of the easiest ways to secure steady revenue is to automate the giving process for repeat donors. Develop a budget. Delegate tasks. Offering recurring gifts.
Did your attendees register through socialmedia or by responding to your email? By tracking your attendee registrations, you’ll be able to determine which messages and media were the most effective for your event audience. This measurement is helpful for projecting budget requirements future lead generation.
. – Website Redesign and Management: Straight Talk and Things to Know Before Starting Your Next Project. Get straight talk, best practices and things to know or avoid before taking on your next website redesign project (or if you’re in the middle of one). CAE credits. CAE credits. More info/register. Transactions Corp. 1 CAE credit.
LMS Success: Keys to Building Participation and Revenue. How to Use SocialMedia to Raise Money Online. Learn how to leverage your socialmedia accounts to raise money and strengthen relationships with donors so they give again. Presenter: Julia Campbell of J Campbell Social Marketing. CAE credit.
Find out how to optimize your email invitations, use videos to drive registration, more effectively leverage socialmedia, and build a long-term audience. During this session, we define resource planning, articulate the objectives of a resource plan specific to its use (project planning, staff utilization, etc.), Host: ON24.
The weekly list of free educational events and resources for the association community… Got a writing project ? I usually work with association industry partners on blog posts, case studies, and other content marketing pieces , but am open to learning about other interesting projects outside that scope. Member app. More info/register.
Offer exclusive insights, such as details about upcoming projects, that aren’t widely shared with other donors. For example, you might send a donor thank-you email immediately after the event and share the event’s impact in socialmedia posts so that it reaches a wider audience. Provide valuable content.
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