ISAE

SEPTEMBER 14, 2023

Growing Your Association’s Non-Dues Revenue: The Basics The idea that all or most of your association’s revenue should come from membership dues is an outdated, inaccurate assumption. According to ASAE, dues made up only 30% of total revenue for professional associations in 2016, a steep drop from 95.7% Let’s get started!

Revenue 52

Revenue Learning Management System Course eBook 52

Reid All About it

SEPTEMBER 20, 2024

On Thursday (9/26), ASAE is hosting a webinar about a possible existential threat to associations: legislators who want to apply the 21% corporate tax rate to the non-donation net revenue of tax-exempt organizations, like associations. Non-dues revenue. AI for associations. Need to sharpen your knowledge about AI? More info/register.

LMS 259

LMS Revenue Content Certificate 259

Reid All About it

APRIL 5, 2024

I also noticed a lack of intention in solving these issues: most associations admit to not having member engagement, young professional recruitment and lapsed member reengagement plans. Carolyn Shomali of Professionals for Association Revenue explains what associations can learn about audience engagement from the most popular podcasts today.

Revenue 259

Revenue Price Denver Tools 259

Reid All About it

OCTOBER 25, 2024

Volunteer leader recruitment. Billhighway describes nine strategies for recruiting chapter leaders that reduce the stress of leadership roles, offer more fulfilling volunteer experiences, and rejuvenate your chapters. Or, Love Asheville From Afar by shopping at online stores or contributing to fundraising efforts in Asheville.

Arlington 248

Arlington Revenue Education Strategy 248

Achieve

SEPTEMBER 8, 2023

What if you could double or even triple your fundraising revenue with just the click of a button? Employee recruitment and retention. Moreover, robust corporate philanthropy initiatives can help companies attract and recruit talented team members. For nonprofits, fundraising is everything. Sounds too good to be true?

FAQ 52

FAQ Revenue Strategy Handbook 52

NXUnite

MAY 30, 2024

Maybe some lower-price items were highly appealing to large groups of donors, but your big-ticket items got little attention, causing your revenue strategy to fall apart. Collaborate with your event planning team to answer these questions: When will the auction happen? What is the auction’s revenue goal? Now comes the fun part!

How To 130

How To Price Review Revenue 130

Association Analytics

SEPTEMBER 27, 2023

With analytics, the benefits sell themselves: Reducing manual work Optimizing processes Growing revenue Having consistent, trusted data Increasing engagement Driving your association’s mission For example, consider an association dedicated to promoting literacy. Suddenly, both teams see the mutual benefits of investing in analytics.

Analysis 169

Analysis Revenue System Learning Management System 169

Associations Now

OCTOBER 18, 2018

To find the right person, you have to tweak the recruiting process. When it comes to recruiting new team members, it’s important to find people who fit your company culture. Once a candidate made it past the initial interview, he or she had to complete an exercise that was created collectively by the whole team.

Recruiting 59

Recruiting Recruitment Process Revenue 59

Reid All About it

OCTOBER 11, 2024

Impexium explains how to increase your association’s sponsorship revenue with a new relationship-based and expertise-focused approach to corporate partners. She shares three questions to help you declutter your media and other non-dues revenue products before adding anything new. Membership value. Association media. Host: rasa.io

North Carolina 254

North Carolina Newsletter Email Marketing Revenue 254

Reid All About it

APRIL 28, 2023

Member recruitment. Impexium suggests member recruitment strategies that will successfully drive your marketing efforts in this very different marketplace. Online communities are extremely popular with younger audiences—the toughest ones to recruit and retain. Host: Professionals for Association Revenue Wed 5/3 at 11 a.m.

DC 206

DC Recruitment Recruiting Washington 206

Association Analytics

MARCH 1, 2022

Build a diverse core team with colleagues from across the organization: membership, marketing, events, learning, IT and operations are good places to start. Look for people who have different points of view or have different skill sets to round out the team. Collaborate with others inside and outside of your team. Confidence.

Revenue 169

Revenue Team Discount Report 169

Membership Marketing

JULY 7, 2020

Membership recruitment for a trade association brings more challenges than selling individual membership. Here are some of the players to consider in the process of recruiting a company or organization to join your trade group and the strategies for a successful program.

Recruiting 64

Recruiting Recruitment Cost Process 64

Associations Now

AUGUST 15, 2018

There are a number of steps associations experiencing revenue shortfalls can take to reduce the damage. Whether it’s failing to meet membership goals or advertising projections, it’s not so much if an association will experience a revenue loss, but when an association will experience a revenue loss. Want to Learn More?

Revenue 67

Revenue How To Cost Project 67

Protech

JUNE 11, 2020

To help get your online career center off and running, here are a few pieces of advice association managers can immediately implement to engage with and serve members, all while growing non-dues revenue. . i.e. ”Which staff member or team will be site administrators?”). Do you have a sales team to keep job ads fresh? .

Revenue 83

Revenue Tips Social Media Communications 83

Associations Now

MARCH 1, 2019

Engagement might be the top priority of a membership portal, but it can generate revenue from your other offerings too. Your membership portal is the ultimate engagement tool—but it can also help your association generate nondues revenue. “A Not all chapters handle member recruitment equally.

Revenue 72

Revenue millennials Certificate Team 72

Reid All About it

OCTOBER 27, 2023

She also shares the story of another association that partnered with an outside expert to fill in a service (and revenue) gap. From Prospects to Promoters: Key Strategies to Recruit and Retain Members Get actionable insights into best practices for member recruitment and powerful communication tactics to retain members.

LMS 259

LMS North Carolina Recruitment Recruiting 259

Reid All About it

OCTOBER 6, 2023

Another take on the young professional recruitment challenge comes from James Young of Product Community. Competing against niche professional organizations, membership and conference revenue has “slowed to a trickle.” It is no longer a weird experiment in some back room with a tiger team.” Next gen membership #2. CAE credit.

Revenue 259

Revenue Certificate Tools Innovation 259

Nimble AMS

JANUARY 29, 2022

Membership executives and team – The people in these roles aim to boost member recruitment, engagement, and retention. Marketing Executives and team – This team can use predictive analytics to help promote your organization’s events, programs, and other resources. Today, let’s take a look at the “who”. For example: .

Recruiting 129

Recruiting Recruitment Team Revenue 129

Reid All About it

AUGUST 2, 2024

Many of them admit to not having documented plans for member engagement, young professional recruitment, and lapsed member reengagement—that’s a good place to start. Mark Schaefer says the biggest mistake marketing and communication teams make today is not treating each post and web page like a mini-landing page for your organization.

Cleveland 265

Cleveland North Carolina Analysis Team 265

Reid All About it

SEPTEMBER 11, 2020

Jim Taylor at BoardSource explains how to recruit for board diversity without disrespecting people of color —and shares a personal example that should make you squirm. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. Driving Revenue with Contextual Engagement and Marketing.

LMS 329

LMS Montana Revenue Price 329

NXUnite

NOVEMBER 14, 2023

If you have a devoted volunteer base but haven’t heard of volunteer grants, you’re missing out on easy revenue! Some companies also offer team volunteer grants as a way to encourage team-building and volunteerism in the communities where employees live and work. Recruit and retain more volunteers. Recruit more top talent.

Guidelines 130

Guidelines FAQ Recruitment Recruiting 130

Association Adviser

MAY 23, 2018

To my association family: Generating non-dues revenue (NDR) and increasing those figures year over year for associations is a key responsibility of being a Senior Group Publisher (that’s me!) Often, they aren’t—which is where we run into trouble with membership growth, retention and revenue. at Naylor Association Solutions.

Revenue 83

Revenue Survey Communications Newsletter 83

Reid All About it

SEPTEMBER 1, 2023

This is essential reading for understanding trends in membership recruitment, engagement, renewal, dues, value propositions, and more. Your AMS should be the utility player on your membership team. Teams that meet for regular debriefs (post-mortems or retrospectives) improve team performance by up to 25%. CAE credit.

Revenue 230

Revenue Survey Education Strategy 230

Higher Logic

MAY 29, 2020

You don't have to be a hypnotist or a master of persuasion to build support for an online community among your association’s board and executive team. How to Align with Your Board and Executive Team's Priorities. Growing Non-Dues Revenue. If so, secure a copy of the strategic plan, and use it as the guide for your presentation.

Social Media 254

Social Media Tools Member Engagement Revenue 254

Reid All About it

OCTOBER 20, 2023

Keep the Seal of Approval concept in mind when examining your association’s offerings and unique value propositions, says Dr. Michael Tatonetti in a post by Carolyn Shomali at Professionals for Association Revenue. However, Non-Dues programs have the highest potential for overall revenue production. Host: ASAE Wed 10/25 at 9 a.m. –

Maryland 276

Maryland LMS Revenue Strategy 276

Association Analytics

MARCH 13, 2024

This blog provides an overview of how to establish your scoring model, establish a team of data champions, and adopt a regular reporting routine so that your association is set up for success. All of this information can help inform your association on how to move the needle towards increasing member participation and revenue.

Review 169

Review Member Engagement Process Examples 169

Reid All About it

NOVEMBER 15, 2024

They describe revenue-sharing models and offer tips for ensuring a profitable, equitable and peaceful partnership. Evaluating New Revenue Opportunities Explore key factors for guiding your association’s assessment of new products, programs or services. Awards program. More info/register.

Certificate 212

Certificate Committee Education DC 212

Association Adviser

MAY 29, 2018

Thankfully, there are varied approaches to increase non-dues revenue (NDR) from member communication. Whatever the approach, the common principle in practice is: The more value your communication programs can provide to BOTH members and advertisers, the better positioned your association is to earn higher non-dues revenue.

Revenue 84

Revenue Communications Newsletter Directory 84

Reid All About it

JANUARY 22, 2021

WBT Systems suggests putting on your behavioral scientist hat if you want to recruit and engage volunteers while virtual fatigue is running rampant. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. Because there’s always time to learn, right? Virtual volunteer fatigue.

Innovation 370

Innovation Communications Education Strategy 370

Reid All About it

SEPTEMBER 29, 2023

They describe the seven steps of starting a successful association mentoring program from pre-evaluation and research to planning, design, recruitment, matching, training, support, and evaluation. That explains the interest in communities like Non-Dues-A-Palooza and Professionals for Association Revenue. Association benchmarks.

Revenue 276

Revenue Innovation Education Tools 276

Nimble AMS

SEPTEMBER 8, 2022

Is your organization hoping to boost productivity, generate leads, and increase revenue? When you invest in Sales Cloud, your association can diversify its revenue stream and build stronger relationships with members and one-time customers. Salesforce Einstein. Are you ready to try out AI at your association? Tableau Analytics.

Organization 117

Organization Massachusetts Revenue Survey 117

Reid All About it

JUNE 28, 2024

Use this information to plan realistic project timelines, learn from the experiences of others, select vendors, and assemble project teams. Aptify shares 50 ways to boost member recruitment and retention. Membership. See if you can spot anything new that might work for your association. Online attendee engagement. Thu 7/11 at 11 a.m.

LMS 259

LMS Course Member Engagement Education 259

Association Adviser

JUNE 5, 2017

His background in tech companies and startups has given him a for-profit mindset that he has successfully applied to AGC’s revenue activities, and he is quick to credit his AGC team for the growth in revenue, membership and awareness of the importance of construction AGC has enjoyed during his nine years with the association.

America 74

America Team Puerto Rico Discount 74

Reid All About it

NOVEMBER 10, 2023

Wes Kao shares solid advice for onboarding yourself when you join a new team. If you manage non-dues revenue programs, you’ve got to understand Unrelated Business Income Tax (UBIT) —or your association will eventually pay the price (taxes plus penalties and interest). New job advice. More info/register. More info/register. Elliott Co.,

Certificate 286

Certificate Price Tools Technology 286

Membership Marketing

JUNE 3, 2024

This article is an edited excerpt from the book Membership Recruitment: How to Grow Recurring Revenue, Reach New Markets, and Advance Your Mission. Concurrently with enhancing membership value, ANA launched a membership recruitment program built around market testing and analysis. Find it on Amazon.

Case Study 52

Case Study Recruitment Recruiting Revenue 52

Reid All About it

APRIL 26, 2024

TopClass LMS also discusses factors that limit participation and strategies to improve your volunteer recruitment and retention efforts. She offers advice on getting a team together to develop and regularly review the model, and what to cover during team meetings. Association trends. Engagement scoring. Content marketing.

Content 271

Content Survey Education Strategy 271

Reid All About it

NOVEMBER 13, 2020

Quick hits before we get to the list of next week’s free education: Association execs: make sure your IT dept or outsourced team is taking care of these very real website issues for you… 4 ways to fight fake traffic on your association’s site. Leslie Hortum, head of the Washington, DC office of recruitment firm Spencer Stuart.

Recruitment 370

Recruitment Recruiting Certificate Tips 370