Remove Revenue Remove Strategy Remove Texas
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Association Brain Food: 10.11.24

Reid All About it

Impexium explains how to increase your association’s sponsorship revenue with a new relationship-based and expertise-focused approach to corporate partners. She shares three questions to help you declutter your media and other non-dues revenue products before adding anything new. Membership value. Association media. Host: rasa.io

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Association Brain Food: 1.10.25

Reid All About it

They suggest five mobile onboarding strategies that offer new members a convenient, personalized onboarding experience. She suggests nine engagement strategies to keep members close an excellent retention roadmap you ignore at your associations peril. Read, dammit. Career centers. Q&A sessions. Membership marketing.

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Case Study: Texas Society of Association Executives

Association Adviser

Like many associations, the Texas Society of Association Executives relies heavily on its print publication as a tool to engage members and earn non-dues revenue. With a new design direction, TSAE then revamped its content strategy. TSAE earns non-dues revenue on a portion of each sale. The Challenge. The Solution.

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[Infographic] The Power of Audience Segmentation

Higher Logic

Keep the following opportunities in mind when segmenting your audience for upcoming campaigns: Additional Revenue. The Florida Association of Insurance Agents (FAIA) built out an automated membership marketing strategy that included four different campaigns covering everything from new members to renewals. New Audience Segments.

Texas 214
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Association Brain Food: 1.5.24

Reid All About it

Non-dues revenue. The State Bar of Texas partnered with Lead Marvels to provide an online resource library for members that generated $160,000 in revenue for the association this past year—plus lots of leads for their sponsors. PAR presenters will reflect on their year and share ideas for revenue performance in 2024 and beyond.

Revenue 286
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Association Brain Food Weekly: 4.10.20

Reid All About it

Presenters: Graham Harvey, Chief Strategy Officer, Matchbox Virtual Media. Lori Ely, Chief Revenue Officer, Results Direct | RD Mobile. – Sales Survival Strategies Amidst COVID-19. Find out how to design for virtual-first experiences, satisfy the desire to network, and keep your members engaged. More info/register.

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What’s a Competitive Advantage and Why Do You Need One?

Mary Byers

When Jaynie Smith worked with the Visiting Nurses Association of Florida to identify its competitive advantages, the organization broke records by increasing its revenues 40 percent within months. A strong competitive advantage isnt just about revenue, however. But who doesnt like that?) From there, they built a multi-pronged approach.

Texas 147