article thumbnail

Of Crowdsourcing and Cassandras

Spark Consulting

Reupping this post I wrote back in 2009 about crowdsourcing, because my larger point is, I think, even more relevant in 2024. Which revenue, may I remind you, is NOT necessarily going to the workers.

Analysis 221
article thumbnail

Three Challenges – Three Opportunities

Spark Consulting

Per Marketing General’s annual Membership Marketing Benchmarking Report , the Q4 2007 economic crash didn’t fully show up in association metrics until 2009. This impacts association meetings, which in turn impacts everything most associations do because the conference often provides 30-50% of annual revenue. Ouch, I know.

Revenue 221
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Why Every SaaS Company Needs a Branded Customer Community

Higher Logic

Online communities, in the form of discussion boards or online networking sites, have been around for a 15+ years (remember when communities looked like this 2009 video from Microsoft ?), Benefits from the community trickle down to increase satisfaction, revenue, and help grow entire businesses. Increase customer retention and revenue.

eBook 218
article thumbnail

MTI's Story: Harnessing Community to Digitally Transform

Higher Logic

MTI adopted an online community in 2009. Wondering how your association can stay relevant, effectively connect with younger members, save staff time, increase revenue, and boost retention? Before MTI adopted an online community, it was short on staff, didn’t have an AMS, and its revenue was decreasing. We’ll let MTI tell you.

Revenue 207
article thumbnail

Does the Future of Membership Live at 501 Mission Place?

Reid All About it

501, a term that resonates with any nonprofit professional, is the section in the Internal Revenue Code covering tax-exempt nonprofit organizations. The issue was even the topic of conversation on the first Twitter #assnchat back in May 2009. The “501” in the subject heading caught my eye.

Library 150
article thumbnail

Association Brain Food Weekly: 5.1.20

Reid All About it

Pair his post with this one from Northstar Meetings Group: 17 ideas for incorporating revenue-generating opportunities into your online meetings, conferences and webcasts. Explore strategies for generating revenue through sponsorships, partnership and other sales opportunities through virtual events. 1 CMP credit. Wed 5/6 at 12 p.m.

article thumbnail

Members Hire Relevant Associations

Potomac Core

Boards and their CEOs aren’t interested in hemorrhaging balance sheets that come from dues losses and shrinking Trade Show revenues. From 2009 forward, leading Associations find ways to maintain their relevance and are perceived as the Industry or the Profession.

Survey 158