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The communications struggle continues

Aaron Wolowiec

even the past year), you know I’m a communications nut. Without communication, both internally and externally, there’s no content, no strategy. But not everyone knows how to communicate, at least not effectively. Last January, I wrote about Naylor’s 2015 Communication Benchmarking Study. you guessed it.

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Mobile Tops 2011 Nonprofit Technology Trends

Wild Apricot

A recent survey on Technology Trends for Nonprofits suggests that, compared to email and social media engagement strategies, nonprofits have a long way to go to tap into the fast-growing mobile audience.( read more ).

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Revenue Numbers Aren't Strategy

YourMembership

Numbers aren’t Strategy. But knowing what you want to sell from a dollar/revenue standpoint is not the same thing as developing the strategy behind it. To reach your revenue goals you must also have a strategy. . A budget begins the conversation as knowing the parameters of what you can spend does alter strategy.

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The 2011 Nonprofit Communications Trend Report

Nonprofit Marketing Guide

The 2011 Nonprofit Communications Trends Report is officially available! Here’s one of the charts from the report, which shows how nonprofits ranked 14 different communications tools. Facebook comes after only websites and email as important communications tools for nonprofits. Love the daily blogging?

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You’ve Got to Read This: January 18, 2011

Reid All About it

Well, you might be half right, but let Jeff take you a little deeper to the root causes – motivation you need to consider when developing your community strategy. Oh, you thought you already knew? His reasoning applies to more than only events, think organizations too.

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You’ve Got to Read This: February 10, 2011

Reid All About it

Before communicating with that audience, do all you can to put yourself in their shoes – research, listen and seek advice of those who are like that audience. His litmus test for innovation: “I ask myself whether it feels like it was designed by that kind of institution, within its traditions, values, and personality — its comfort zone.

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The communications struggle continues

Aaron Wolowiec

even the past year), you know I’m a communications nut. Without communication, both internally and externally, there’s no content, no strategy. But not everyone knows how to communicate, at least not effectively. Last January, I wrote about Naylor’s 2015 Communication Benchmarking Study. you guessed it.