Reid All About it

JANUARY 18, 2011

Well, you might be half right, but let Jeff take you a little deeper to the root causes – motivation you need to consider when developing your community strategy. Tagged: Association , Conference , Innovation , Marketing , Social Networking , Web and Social Media , Writing. Oh, you thought you already knew?

Social Media 150

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Association Subculture

AUGUST 11, 2011

Thursday, August 11, 2011. Association Subculture Reflects on ASAE 2011 in St. August 11, 2011 2:07 PM. August 11, 2011 2:11 PM. August 12, 2011 7:43 AM. August 12, 2011 9:17 AM. Shelly’s favorite words are change, vision, strategy, tactics, learning, teaching and Lord of the Rings. marketing.

St. Louis 100

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.orgSource

OCTOBER 1, 2023

Customize is the marketing mantra of the hour. Post-pandemic, we’re seeing more businesses realize the value of conversational marketing, or actually talking with their customers and letting them respond. and in 2011 won a $1 million prize! These statistics highlight the value and impact of conversational marketing.

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Association Subculture

DECEMBER 5, 2011

Monday, December 5, 2011. Trampoline Strategy. Labels: innovation , strategy. Shelly’s favorite words are change, vision, strategy, tactics, learning, teaching and Lord of the Rings. marketing. (2). strategy. (5). ▼ 2011. (27). Trampoline Strategy. skip to main | skip to sidebar.

Strategy 100

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Association Adviser

FEBRUARY 27, 2018

You might not expect an association that focuses on underwater operations to be groundbreaking when it comes to their social media and content marketing, but that’s part of what makes ADCI so interesting. This evolution was the focus of an Association Spotlight article covered by Association Adviser back in 2011.

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GlowGlobally

NOVEMBER 17, 2011

global association strategy, regional planning and local infrastructure to grow your business. Market & Biz Plan. MCI Wins Entrepreneur of the Year 2011 Europe. MCI Wins Entrepreneur of the Year 2011 Europe. Market & Bus Planning (44). GrowGlobally.org. Membership. Public Affairs. by Peter Turner.

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Association Adviser

DECEMBER 15, 2017

Capturing your industry’s slice of this pie requires, among other tactics, results-driven event marketing. This type of marketing occurs in three distinct phases: pre-planning, implementation and post-activity. Establishing a realistic budget early in the process will help you narrow the scope of your marketing plan.

Marketing 79

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GlowGlobally

JULY 28, 2011

global association strategy, regional planning and local infrastructure to grow your business. Market & Biz Plan. Customer Research Education Panel at CESSE 2011 Uses Virtual KOL Technology. Customer Research Education Panel at CESSE 2011 Uses Virtual KOL Technology. Market & Bus Planning (44). Membership.

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Association Adviser

JULY 12, 2011

July 2011 -- Marketing & Communication As we head into that time of year when vacations, stifling heat and a relentless stream of "Out of Office Replies" give us a few moments to pause and catch our breath, we present a 10-step guide to marketing professional organizations on the Web. By Association Adviser staff

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Membership Marketing

DECEMBER 28, 2011

Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. Wednesday, December 28, 2011. How to Recognize a Good Strategy? Is the strategy actionable? Speaking Engagements.

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Membership Marketing

NOVEMBER 8, 2019

In addition to looking at the tactics and strategies that typically correlated to success, we also asked respondents to rate how innovative their association is and what level of value that they are delivering to members. Another developing innovation for associations is the use of paid digital media for their marketing efforts.

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GlowGlobally

OCTOBER 14, 2012

A critical outcome from this effort was capturing how US-based and EU-based associations reflected on the challenges and opportunities to enter and grow a specific regional market. Distribution of marketing, communication, social media and business development tactics that are not adapted to local customs.

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Association Adviser

DECEMBER 15, 2017

Capturing your industry’s slice of this pie requires, among other tactics, results-driven event marketing. This type of marketing occurs in three distinct phases: pre-planning, implementation and post-activity. Establishing a realistic budget early in the process will help you narrow the scope of your marketing plan.

Marketing 60

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Achieve

JUNE 17, 2024

Develop a fundraising ask strategy. A coordinated strategy can not only ensure continuity across the way that your organization asks for donations but also provide a framework for you to plan future campaigns. Look at the goals you’ve set for your nonprofit and structure your ask strategy around them.

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Associations Live

OCTOBER 31, 2011

Monday, October 31, 2011. Marketing Strategy & Evaluation of Programs. Marketing Ideas Turn features into benefits - take your marketing collateral and highlight all features in blue, benefits with yellow - how much is highlighted in yellow? November 3, 2011 3:54 PM. marketing. (7). Associations Live.

Marketing 40

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Membership Marketing

MAY 4, 2010

Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. What Strategy Leads to Membership Growth? Labels: 2010 Benchmarking Survey , Growing Membership , Growth Strategy. Publications.

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Membership Marketing

JUNE 3, 2024

This article is an edited excerpt from the book Membership Recruitment: How to Grow Recurring Revenue, Reach New Markets, and Advance Your Mission. Concurrently with enhancing membership value, ANA launched a membership recruitment program built around market testing and analysis. Find it on Amazon.

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Membership Marketing

DECEMBER 30, 2011

Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. Friday, December 30, 2011. Must-Have Membership Marketing Tools. at Friday, December 30, 2011. December 30, 2011 5:55 PM.

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GrowthZone

APRIL 20, 2021

Consider the difference between your marketing plan and the “game” played by mass media. Kyle Sexton is the founder of ChamberThink Strategies and publisher of Chamber Today , done-for-you content for chambers and economic development organizations. Or at least, they aren’t only advertising. Advertising is mass.

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Associations Now

JUNE 7, 2016

But, according to Incline Marketing, that thinking is incorrect. In fact, the firm advises that the best strategy may be to focus on chapter members and highlight the local angle and impact of broad national topics. Marketing Flip of the Day. ” pitchman, to start working for Sprint. Other Links of Note.

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YourMembership

DECEMBER 6, 2011

December 6th, 2011 | Posted in Social Media and Business Trends. Smith is the Director, Inbound Marketing at YourMembership.com. ©1998–2011, YourMembership.com Inc. Membership Management Software + Social Networking. What’s the point of social networking for member-centric organizations? Download mp3 | Social Membership.

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Membership Marketing

JULY 20, 2011

Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. Wednesday, July 20, 2011. Using Market Segmentation in Membership Marketing. Speaking Engagements. Publications.

Marketing 40

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Membership Marketing

JULY 26, 2011

Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. Tuesday, July 26, 2011. Yes Marketing Works. at Tuesday, July 26, 2011. Labels: Marketing Planning. Publications.

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Membership Marketing

DECEMBER 12, 2011

Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. Monday, December 12, 2011. Membership Marketing News You can Use. • Account Managers at leading direct marketing agency.

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Membership Marketing

MARCH 9, 2012

Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. ASAE Marketing, Membership & Communications Conference. Membership Marketing Benchmarking Report. Speaking Engagements.

Marketing 40

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Association Subculture

APRIL 12, 2011

Tuesday, April 12, 2011. Words Make Worlds - Part 4 - Strategy vs Cultivation. If we only develop strategy for our landscape once per year we won’t get the results we actually want. What if the metaphor for strategy becomes less of a military operation, with tactics and objectives, and becomes a potters wheel instead?

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Membership Marketing

MARCH 27, 2012

Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. Helpful Membership Marketing and Management Resources. Membership Marketing Benchmarking Report. Speaking Engagements.

Marketing 40

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Optimist Consulting

JULY 20, 2016

Think is one of the UK’s leading specialist publishers for membership organisations and since 2011 it has conducted Re:member, a large annual survey of communications leaders in UK professional membership organisations. 63% use webinars: This is a high percentage and a pleasant surprise.

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Membersuite

FEBRUARY 19, 2021

How well do these different tools and companies support your organization’s strategy? Perhaps your existing technology and partners were good enough at supporting the goals and strategies you had at the start of 2020. But your goals and strategies may look different now than this time last year. 3: Limited functionality.

Technology 128

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Association Success

JUNE 7, 2018

Beware of political risks when exploring new global markets. The turkey problem was what caught most Middle East observers off-guard during the 2011 Arab Spring. We spent a year researching the economies, politics, legal frameworks and markets of the countries. But these are not enough for entering a market.

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Membership Marketing

NOVEMBER 11, 2011

Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. Friday, November 11, 2011. Five Steps to Building a Membership Recruitment Strategy. at Friday, November 11, 2011.

Marketing 40

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Membership Marketing

JANUARY 27, 2011

Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. Thursday, January 27, 2011. Why Hire a Marketing Agency? Speaking Engagements.

Marketing 40

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Membership Marketing

APRIL 12, 2012

Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. News on Social Media and Membership Marketing. Membership Marketing Benchmarking Report. Speaking Engagements. Publications.

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AMR Management Services

JULY 6, 2011

Wednesday, July 6, 2011. Implementing a Successful Cause Marketing Campaign. Drake & Company recently donated 100 hours of staff time to build a cause marketing program for the Chesterfield Arts “Make Your Mark” levee mural project, held June 4. Enter Cause Marketing. ▼ 2011. (37).

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Membership Marketing

MARCH 12, 2012

Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. Updated Membership Marketing Tracking Dashboard. Labels: Data Analytics , Membership Marketing Formulas. Speaking Engagements.

Marketing 40

Marketing Price Survey Recruiting 40

GrowthZone

SEPTEMBER 18, 2018

In the past, its younger user base and short-lived content may have left you unsure about adding this channel to your association’s social media strategy. Stories can also be easily shared on YouTube and Twitter within the app providing better longevity for marketers. Snapchat launched in 2011. It is not just for teenagers.

Social Media 174

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Membership Marketing

FEBRUARY 21, 2011

Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. Monday, February 21, 2011. It’s a modern strategy based on two assumptions. at Monday, February 21, 2011.

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