2011 Marketing Strategy 
Wild Apricot
NOVEMBER 22, 2010
A recent survey on Technology Trends for Nonprofits suggests that, compared to email and social media engagement strategies, nonprofits have a long way to go to tap into the fast-growing mobile audience.( read more ).
YourMembership
APRIL 17, 2012
Numbers aren’t Strategy. But knowing what you want to sell from a dollar/revenue standpoint is not the same thing as developing the strategy behind it. To reach your revenue goals you must also have a strategy. . A budget begins the conversation as knowing the parameters of what you can spend does alter strategy.
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Reid All About it
FEBRUARY 10, 2011
If your appetite for resources on nonprofits and social media is not sated, Beth Kanter shares a bunch from the Zoetica Salon , including posts on editorial calendars, strategy tune-ups, benchmarking and more. Tagged: Art , Association , Content Marketing , Innovation , Marketing , Web and Social Media , Writing & Blogging.
Reid All About it
JANUARY 18, 2011
Well, you might be half right, but let Jeff take you a little deeper to the root causes – motivation you need to consider when developing your community strategy. Tagged: Association , Conference , Innovation , Marketing , Social Networking , Web and Social Media , Writing. Oh, you thought you already knew?
Nonprofit Marketing Guide
JANUARY 12, 2011
The 2011 Nonprofit Communications Trends Report confirms that, as if there was any doubt. Let your supporters see who you are and what you stand for (in marketing speak, we call that your brand.) Do you think there are better ways to talk about big-picture approaches to nonprofit marketing in 2011?
Association Subculture
AUGUST 11, 2011
Thursday, August 11, 2011. Association Subculture Reflects on ASAE 2011 in St. August 11, 2011 2:07 PM. August 11, 2011 2:11 PM. August 12, 2011 7:43 AM. August 12, 2011 9:17 AM. Shelly’s favorite words are change, vision, strategy, tactics, learning, teaching and Lord of the Rings. marketing.
Nonprofit Marketing Guide
JANUARY 11, 2011
The 2011 Nonprofit Communications Trends Report is officially available! Facebook beats Twitter, 79% to 34% as important to nonprofit marketers. What scares nonprofit communicators: money woes, hard-to-implement comm strategies & lack of staff time. It answers many questions that a lot of us simply speculated about before.
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