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2012 Membership Marketing Benchmarking Report

Wild Apricot

Here's a look at the 2012 Membership Marketing Benchmarking Report from MGI, as well as a reminder about our upcoming Membership Renewal Survey results and "How to" guide on membership renewal.

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Social Media Around the World 2012

Thanks For Playing

InSites Consulting recently posted a fantastic deck to Slideshare addressing just this: Social Media around the World 2012 (by InSites Consulting) from InSites Consulting The deck is pretty long. It starts with the five "big conclusions" they reached from their research in the first 30 slides.

Insiders

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Free Non-profit Webinars for June 2012

Wild Apricot

Here's our round-up of free non-profit webinars for June 2012. Topics include email marketing best practices; nonprofit sustainability; executive compensation; social networking; grants and much more.

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Content Marketing is?

YourMembership

Content Marketing is… January 31st, 2012 | Posted in Social Media and Business Trends. Chapman and Maggie Fox for today’s webinar: How Content Marketing is Changing Everything.). Smith is the Director, Inbound Marketing at YourMembership.com. – Friday Fix says: March 2, 2012 at 9:39 am. [.]

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Nonprofit Marketing Wisdom Guide

Wild Apricot

Here's a look at the Nonprofit Marketing Wisdom Guide for 2012 - from Nancy Schwartz. It offers tips and advice from more than 200 non-profit colleagues.

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Reads of the Week: November 16, 2012

Reid All About it

“Calling all publishers, editors, and content creators: If you’re creating content for a business, you are marketing. But you might be missing out on all that you can achieve with your superb content if you are not content marketing.” He goes on: “And it’s the best damn marketing tool by an order of magnitude that I’ve ever had.”

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Reads of the Week: October 12, 2012

Reid All About it

Content marketing sounds so smart in theory, but how the heck do you get it done when everyone on staff is already stretched thin. Over at Marketing Sherpa, Courtney Eckerle is ready with more advice, seven steps, in fact, for creating and optimizing content in any size organization. Happy Friday!