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2012 Membership Marketing Benchmarking Report

Wild Apricot

Here's a look at the 2012 Membership Marketing Benchmarking Report from MGI, as well as a reminder about our upcoming Membership Renewal Survey results and "How to" guide on membership renewal.

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Social Media Around the World 2012

Thanks For Playing

InSites Consulting recently posted a fantastic deck to Slideshare addressing just this: Social Media around the World 2012 (by InSites Consulting) from InSites Consulting The deck is pretty long. It starts with the five "big conclusions" they reached from their research in the first 30 slides.

Insiders

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Free Non-profit Webinars for June 2012

Wild Apricot

Here's our round-up of free non-profit webinars for June 2012. Topics include email marketing best practices; nonprofit sustainability; executive compensation; social networking; grants and much more.

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9 Strategies for Marketing Membership to Gen Z

Membersuite

Born between 1997 and 2012, they’re the largest generation in the U.S. 1: Offer a solid, relevant membership value proposition Marketing goes nowhere if you’re not offering what Gen Z wants and needs at a price they can afford. Segment your lists and tailor marketing emails and retargeting ads.

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Content Marketing is?

YourMembership

Content Marketing is… January 31st, 2012 | Posted in Social Media and Business Trends. Chapman and Maggie Fox for today’s webinar: How Content Marketing is Changing Everything.). Smith is the Director, Inbound Marketing at YourMembership.com. – Friday Fix says: March 2, 2012 at 9:39 am. [.]

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5 myths to avoid when marketing for associations

MultiBriefs

{summary} Marketing for associations isn't an exact science, but there are some best practices you should follow. Unfortunately, marketing myths spread like wildfire, making it a little more difficult to put together a winning association marketing strategy. Since 2012, the video has attracted fewer than 900 views.

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Nonprofit Marketing Wisdom Guide

Wild Apricot

Here's a look at the Nonprofit Marketing Wisdom Guide for 2012 - from Nancy Schwartz. It offers tips and advice from more than 200 non-profit colleagues.

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