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Reads of the Week: April 12, 2013

Reid All About it

Jay Daughtry’s post, digitalNow 2013 in Less Than 180 Seconds , collects facts and soundbites from the conference. Now that the Avectra Users & Developers Conference, ASAE Great Ideas and digitalNOW are behind me, the only one left, for now, is Digital Marketing for Business on Monday and Tuesday at the Raleigh Convention Center.

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Reads of the Week: March 1, 2013

Reid All About it

This week he answers the question: what kind of content strategy drives community engagement ? One of my favorite posts this week is by Kivi Leroux Miller, a nonprofit communications consultant, author and trainer, who also happens to be a North Carolina gal. She writes: . “As Digital Trends ). I love Waze.

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33 Free Nonprofit Webinars for May 2013

Wild Apricot

Our round-up of 33 free nonprofit webinars for May includes topics such as: recruiting professional volunteers, e-strategy, inbound marketing, Facebook for executive staff and much more. nonprofit webinar'

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Reads of the Week: February 15, 2013

Reid All About it

Everyone (well, most everyone) knows the benefits of content marketing. Valeria Maltoni says, “There are three crucial challenges to overcome if you want to implement a successful content strategy ” – resource allocation, workflow planning and governance. How will this impact marketing? Tagged: Content Marketing , Twitter.

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Reads of the Week: February 22, 2013

Reid All About it

With silos…Social media starts in a silo, usually in the marketing or PR department. Here’s more advice on how to help your organization’s content marketing efforts by encouraging more collaboration between your sales and marketing teams. Tagged: Content Marketing. Sound familiar? Give it a try!

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Making Your 2013 Marketing Goals More Clear

Nonprofit Marketing Guide

Last week, I shared a theory of change for nonprofit marketing , connecting your tactical communications work to your nonprofit’s larger mission. If you are working on your plan for 2013 and aren’t sure where to start, I suggest that you first look at how your job is aligned within your organization.

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Introducing the 2020 Community Movers + Shakers

Higher Logic

Now, he's head of Structure3C, a community strategy firm. How Matt is movin’ and shakin’ in the community industry: Matt’s career path has taken him through teaching, sales, marketing, IT, and now, community management. Join her to learn more about community strategy and get advice on how your organization can better use community.

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