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Jay Daughtry’s post, digitalNow 2013 in Less Than 180 Seconds , collects facts and soundbites from the conference. Now that the Avectra Users & Developers Conference, ASAE Great Ideas and digitalNOW are behind me, the only one left, for now, is Digital Marketing for Business on Monday and Tuesday at the Raleigh Convention Center.
This week he answers the question: what kind of content strategy drives community engagement ? One of my favorite posts this week is by Kivi Leroux Miller, a nonprofit communications consultant, author and trainer, who also happens to be a North Carolina gal. She writes: . “As Digital Trends ). I love Waze.
Our round-up of 33 free nonprofit webinars for May includes topics such as: recruiting professional volunteers, e-strategy, inbound marketing, Facebook for executive staff and much more. nonprofit webinar'
Everyone (well, most everyone) knows the benefits of content marketing. Valeria Maltoni says, “There are three crucial challenges to overcome if you want to implement a successful content strategy ” – resource allocation, workflow planning and governance. How will this impact marketing? Tagged: Content Marketing , Twitter.
With silos…Social media starts in a silo, usually in the marketing or PR department. Here’s more advice on how to help your organization’s content marketing efforts by encouraging more collaboration between your sales and marketing teams. Tagged: Content Marketing. Sound familiar? Give it a try!
Last week, I shared a theory of change for nonprofit marketing , connecting your tactical communications work to your nonprofit’s larger mission. If you are working on your plan for 2013 and aren’t sure where to start, I suggest that you first look at how your job is aligned within your organization.
Now, he's head of Structure3C, a community strategy firm. How Matt is movin’ and shakin’ in the community industry: Matt’s career path has taken him through teaching, sales, marketing, IT, and now, community management. Join her to learn more about community strategy and get advice on how your organization can better use community.
16, 2013 – Did another year just pass us by? – ET, I’ll have the pleasure of delivering a webinar titled, “Adopting Education Strategy to Jump-Start Member Engagement.” Various thought leaders, from a wide variety of perspectives, have been assembled to share tangible strategies for dealing with this new environment.
That’s why I created the Nonprofit Marketing Guide Mentoring Program : to bring it all together for you, so you can make more strategic, methodical decisions, rather than running around with a new, too-long to-do list every week. Mapping Out Your Content Strategy. Using Online Marketing Tools Effectively.
Here’s another little taste of preliminary data from our 2013 Nonprofit Communications Trends Report . So far, nonprofit communicators have identified these challenges as their top five for 2013: Lack of time to produce quality content. Lack of clear strategy. Lack of budget for direct expenses.
I just finished presenting a webinar for our All-Access Pass Holders on 13 changes to make in 2013. Happy 2013! 13 Nonprofit Marketing Changes to Make in 2013 from Kivi Leroux Miller. I’m sharing most of the deck with you here. Love the daily blogging?
This week, we are highlighting free downloads and resources from Nonprofit Marketing Guide that are all FREE. Earlier this month I held a webinar that gave attendees a sneak peek at the 2013 Nonprofit Communications Trends Report that we will release in January. Your 2013 professional development is worth $1 per day!
The weekly list of free educational events and resources for the association community… Employers’ job market. TopClass LMS suggests putting a new spin on your membership and education marketing. In this employers’ job market, it’s tougher for members, customers and prospects to find a better position. More info/register.
The 2013 Social Media Marketing Report is out. People still think Facebook is the most important social media marketing platform, even though the overwhelming majority have no idea if it’s working. Is SEO giving way to inbound marketing ? (Of Is Big Data the end of market research ? Among the top 10 findings?
Interested in other productivity ideas for 2013? Here are few other posts from earlier today that you might like: From Katya: Three Powerful Ways to Do a Better Job in 2013. From Hubspot: Five Resolutions to Amplify Your Nonprofit’s 2013 Fundraising Strategy. From ScoutieGirl: Make 2013 Your Best Year Yet.
B2Community : Mobile SEO in 2013: 5 Things You Need to Know goo.gl/fb/bpwFz. 9 MarketingStrategies You Must Stop Using—Now. Kent Lewis from iMedia Connection says you must stop using those (and seven other) ineffective marketingstrategies, and focus your energy on what really works. March 6-9, 2013.
Developing a Successful Student Membership Strategy. Membership Marketing Blog. Contact us today for an assessment of your current communications plans and non-dues revenue strategies. SmartBlog on Leadership. Tony Rossell. How to Keep Your Non-Dues Revenue Going. Associations Now. Visit Us at These Important Industry Events.
October 1-3, 2013. AENC Marketing & Communications Conference. November 6-8, 2013. Contact us today for an assessment of your current communications plans and non-dues revenue strategies. NRWA’s 16th Annual Conference (H2O-XPO). National Apartment Association Assembly of Delegates. Best of the Web Features'
AENC Marketing & Communications Conference. November 6-8, 2013. Contact us today for an assessment of your current communications plans and non-dues revenue strategies. You can choose courage or you can choose comfort, but you can’t have both. Brene Brown. BreneBrown #assnchat. Visit Us at These Industry Events.
Making Your Online Marketing Work: Sharpen Your Focus on This One Thing. If you had to focus on one thing to make your marketing more successful, what would it be? Association Publishing Market Puts Digital In Focus. May 29-31, 2013. ASAE 2012 Marketing Membership & Communications Conference. June 4-5, 2013.
4. Plan ahead with your social strategy. In 2013, no promotional strategy would be complete without a social media component. If you need more advice on association marketing for your professional association or trade group, Virtual is here to help. No matter what you do, you can’t afford to be shy.
As of a few minutes ago, 360 nonprofits had participated in our 2013 Nonprofit Communications Trends Survey. We asked, “Which social media sites will be most important to your communications strategy in 2013? We asked, “Which social media sites will be most important to your communications strategy in 2013?
Association Publishing Market Puts Digital in Focus. May 29-31, 2013. ASAE 2012 Marketing Membership & Communications Conference. June 4-5, 2013. June 9-11, 2013. Contact us today for an assessment of your current communications plans and non-dues revenue strategies. Social Media Examiner.
Different cultures, needs, market dynamics are some of the considerations that should be taken in determining an association’s market entry in each region. Separately, you will also learn why SLAS chose to pursue a more deliberate market research analysis in Europe to build their market entry strategy through education.
SocialBrite has a very comprehensive calendar of 2013 nonprofit and social change conferences. Nancy Schwartz is hosting the first Nonprofit Blog Carnival of 2013. This month’s theme is what’s your big dream for 2013. in her post, Without Great Execution, Strategy is Just Good Intentions. Nonprofit Training.
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That courage, that conviction, that nous – EIN delivered on its big promises with a quality product delivered at quantum speed that convinced the market to contribute and to advertise – has led the Event Industry News’ team to a number of other successful launches. Manage the creative/design process for all marketing material.
Growth of Online Marketing: More and more marketing dollars are moving toward various forms of online advertising. These digital marketing methods are being adopted because they are track able, scalable, measurable and global. In January, we will be launching our next Membership Marketing Benchmarking Survey.
While the degree of replication varies, I think each of the following 15 considerations are worth every conference designer contemplating for their 2013 efforts. So here is some of what I think we will/should see more of in meeting and conference design in 2013. Is every conference-goer asking for each of the 15 items listed below?
I believe it’s a high-quality mentoring program that combines the best of both worlds, and that’s what I have tried to create with the Nonprofit Marketing Guide Mentoring Program. I’ll help you learn how to make strategic decisions , and to build marketing into the core of your nonprofit’s operations.
We've Moved! Update your Reader Now. This feed has moved to: [link] Update your reader now with this changed subscription address to get your latest updates from us. We've Moved! Update your Reader Now. This feed has moved to: [link] Update your reader now with this changed subscription address to get your latest updates from us.
We usually send out new articles like these via our weekly e-newsletter , so if you see lots of articles here that you like but missed, subscribe to the e-newsletter so you won’t miss what we share in 2013. F ive Goals for a Nonprofit Communications Strategy. Nonprofit Communications, With and Without a Content Strategy.
It is my pleasure to announce the release of the 2013 Membership Marketing Benchmarking Report. The comparison of practices and better renewal rates or more members provides strong directional information to help you select the tactics and strategies that might fit into your marketing plans for the upcoming year.
At the start of 2014, much of the news about the changes on the horizon for the job market was promising, especially for associations with a job board strategy for their members and organization. At the end of 2013, many analysts predicted that LinkedIn would capitalize on this new wave of growth.
Of course in the later months, I put in place some automated marketing, so it is hard to compare. The Connection Between Strategy and Operations. Interestingly, it’s a follow-up post to one I wrote about “ transient strategy ,” and I thought the first post was better! An Open Letter to Human Resources.
Pacific) to share the preliminary results of the 2013 Nonprofit Communications Trends Report. During this webinar you’ll learn what your nonprofit friends down the street or across the country say about: Their most important goals for communications strategy in 2013. Get a full year for $465, or 90 days for $145.
It’s a “a single layer of carbon atoms that are bonded together in a repeating pattern of hexagons” and, as Gigaom put it in 2013 , “could be the next silicon.” Barkan didn’t either when he first read about it in 2013. So, to grow The Graphene Council, he pursued a LinkedIn-only strategy.
percent for organizations with more aggressive, growth-oriented strategies. Any way you sliced it in 2013, nonprofits would likely have been better off sticking with a 60/40 mix of traditional stocks and bonds,” according to an executive summary of the results. percent to 13.5 percent, exceeding historical expectations.
You may have lots of help from an outside agency, but building an internal marketing team could simplify your creative process. The pluses and minuses of taking your marketing function in-house. Should you build up your own marketing capabilities or stick with an outside agency or firm? Pro: Staying nimble. Pro: Data control.
on May 16th for a three hour deep dive on recent trends and effective management practices for growing business in emerging markets. Deep Dive Exploration: Navigating the Emerging Markets. Thursday, May 16, 2013 8:00 AM – 10:45 AM; ASAE International Conference @ DC Convention Center. Market & Bus Planning'
Utilize market research to pinpoint challenges and build strategic opportunities to overcome those challenges. We don’t let anything get past us” notes Zucarro as his experienced team is ready to address any market or regulatory obstacle that will prevent the rotors from turning. Lori Anderson.
We've Moved! Update your Reader Now. This feed has moved to: [link] Update your reader now with this changed subscription address to get your latest updates from us. We've Moved! Update your Reader Now. This feed has moved to: [link] Update your reader now with this changed subscription address to get your latest updates from us.
Based on a review of reader numbers, here are my top 13 association blogs of 2013. As I reviewed the SCDdaily for 2012 and 2013, I noted some of your comments about how much you like and value my writing. So, starting in 2013, my intention is to post only three times a week. the top association blogs from 2013.
Since 2013, enrollment has decreased by 3% every year in higher education institutions across the board. This disruption in such a massive industry has created a market need, and professional and trade associations are situated in a unique place to take advantage of this new opportunity and relieve these pain points.
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