Principled Innovation

JUNE 3, 2013

If you’re interested in joining this conversation and you are attending ASAE’s Marketing, Membership and Communications Conference in Washington, DC on Tuesday, June 4, 2013, I will be speaking on the topic, “Why Membership is Killing Association Business Models” from 10:15 am-11:30 am in Room 150B of the Walter E.

Washington 100

Washington Innovation DC Resources 100

Associations Now

SEPTEMBER 10, 2018

With the negative press and declining fortunes of social media suggesting that another path is needed for content marketers, one route that’s emerging is a not-so-dusty throwback: search engine optimization. It’s not like social media marketing, where it once seemed like there was a new network to jump into every week.

Strategy 98

Strategy Marketing Social Media New York 98

Higher Logic

JANUARY 27, 2020

Now, he's head of Structure3C, a community strategy firm. How Matt is movin’ and shakin’ in the community industry: Matt’s career path has taken him through teaching, sales, marketing, IT, and now, community management. Join her to learn more about community strategy and get advice on how your organization can better use community.

Software 317

Software Strategy Industry Social Media 317

Aaron Wolowiec

DECEMBER 21, 2012

16, 2013 – Did another year just pass us by? – ET, I’ll have the pleasure of delivering a webinar titled, “Adopting Education Strategy to Jump-Start Member Engagement.” Various thought leaders, from a wide variety of perspectives, have been assembled to share tangible strategies for dealing with this new environment.

Member Engagement 100

Member Engagement Education Strategy Revenue 100

Nonprofit Marketing Guide

NOVEMBER 12, 2012

That’s why I created the Nonprofit Marketing Guide Mentoring Program : to bring it all together for you, so you can make more strategic, methodical decisions, rather than running around with a new, too-long to-do list every week. Mapping Out Your Content Strategy. Using Online Marketing Tools Effectively.

Marketing 66

Marketing Price Communications Tools 66

Nonprofit Marketing Guide

NOVEMBER 19, 2012

Here’s another little taste of preliminary data from our 2013 Nonprofit Communications Trends Report . So far, nonprofit communicators have identified these challenges as their top five for 2013: Lack of time to produce quality content. Lack of clear strategy. Lack of budget for direct expenses.

Price 74

Price Survey Content Communications 74

Nonprofit Marketing Guide

JANUARY 3, 2013

I just finished presenting a webinar for our All-Access Pass Holders on 13 changes to make in 2013. Happy 2013! 13 Nonprofit Marketing Changes to Make in 2013 from Kivi Leroux Miller. I’m sharing most of the deck with you here. Love the daily blogging?

Newsletter 78

Newsletter Marketing Strategy Communications 78

Nonprofit Marketing Guide

DECEMBER 26, 2012

This week, we are highlighting free downloads and resources from Nonprofit Marketing Guide that are all FREE. Earlier this month I held a webinar that gave attendees a sneak peek at the 2013 Nonprofit Communications Trends Report that we will release in January. Your 2013 professional development is worth $1 per day!

Communications 71

Communications Library Social Media Report 71

Reid All About it

FEBRUARY 9, 2024

The weekly list of free educational events and resources for the association community… Employers’ job market. TopClass LMS suggests putting a new spin on your membership and education marketing. In this employers’ job market, it’s tougher for members, customers and prospects to find a better position. More info/register.

Certificate 275

Certificate Case Study Denver Newsletter 275

Spark Consulting

MAY 29, 2013

The 2013 Social Media Marketing Report is out. People still think Facebook is the most important social media marketing platform, even though the overwhelming majority have no idea if it’s working. Is SEO giving way to inbound marketing ? (Of Is Big Data the end of market research ? Among the top 10 findings?

Social Media 150

Social Media Review Innovation Leadership 150

Association Adviser

FEBRUARY 15, 2013

B2Community : Mobile SEO in 2013: 5 Things You Need to Know goo.gl/fb/bpwFz. 9 Marketing Strategies You Must Stop Using—Now. Kent Lewis from iMedia Connection says you must stop using those (and seven other) ineffective marketing strategies, and focus your energy on what really works. March 6-9, 2013.

Georgia 60

Georgia Directory Conference Newsletter 60

Nonprofit Marketing Guide

JANUARY 2, 2013

Interested in other productivity ideas for 2013? Here are few other posts from earlier today that you might like: From Katya: Three Powerful Ways to Do a Better Job in 2013. From Hubspot: Five Resolutions to Amplify Your Nonprofit’s 2013 Fundraising Strategy. From ScoutieGirl: Make 2013 Your Best Year Yet.

Products 71

Products Newsletter Project Strategy 71

Association Adviser

NOVEMBER 14, 2013

Developing a Successful Student Membership Strategy. Membership Marketing Blog. Contact us today for an assessment of your current communications plans and non-dues revenue strategies. SmartBlog on Leadership. Tony Rossell. How to Keep Your Non-Dues Revenue Going. Associations Now. Visit Us at These Important Industry Events.

Directory 60

Directory California Social Media Revenue 60

Association Adviser

SEPTEMBER 24, 2013

October 1-3, 2013. AENC Marketing & Communications Conference. November 6-8, 2013. Contact us today for an assessment of your current communications plans and non-dues revenue strategies. NRWA’s 16th Annual Conference (H2O-XPO). National Apartment Association Assembly of Delegates. Best of the Web Features'

Louisiana 60

Louisiana Tennessee Directory Newsletter 60

Association Adviser

JUNE 18, 2013

Search Engine Marketing Value Proposition. In the absence of an ecommerce enabled website, an Internet marketer’s job is to use your website to drive leads. July 10-12, 2013. National Association of Trial Lawyers (NATLE) 2013 Annual Meeting. July 20-23, 2013. ASAE 2013 Annual Conference. August 3-6, 2013.

Directory 60

Directory Florida Revenue Newsletter 60

Association Adviser

JUNE 18, 2013

Search Engine Marketing Value Proposition. In the absence of an ecommerce enabled website, an Internet marketer’s job is to use your website to drive leads. July 10-12, 2013. National Association of Trial Lawyers (NATLE) 2013 Annual Meeting. July 20-23, 2013. ASAE 2013 Annual Conference. August 3-6, 2013.

Directory 60

Directory Florida Revenue Newsletter 60

Association Adviser

JULY 16, 2013

Which Tactics Work Best for Email Marketing? Email is still a marketer’s workhorse because it’s relatively cheap and usually the most effective form of marketing at our disposal. July 20-23, 2013. ASAE 2013 Annual Meeting & Exposition (Booth #608). August 3-6, 2013. September 18-20, 2013.

Directory 60

Directory Email Marketing Social Media Newsletter 60

Association Adviser

OCTOBER 15, 2013

AENC Marketing & Communications Conference. November 6-8, 2013. Contact us today for an assessment of your current communications plans and non-dues revenue strategies. You can choose courage or you can choose comfort, but you can’t have both. Brene Brown. BreneBrown #assnchat. Visit Us at These Industry Events.

Directory 60

Directory Virginia Newsletter Revenue 60

Association Adviser

MAY 14, 2013

In this excerpt from her book, Ultimate Guide to Pinterest for Business, marketing and branding expert Karen Leland provides a Pinterest roadmap that will help you drive website traffic, boost your brand and build business. How To Use Big Data For Marketing Without Being Creepy [link]. May 29-31, 2013. June 4-5, 2013.

Georgia 60

Georgia Directory Newsletter Leadership 60

Association Adviser

APRIL 16, 2013

Making Your Online Marketing Work: Sharpen Your Focus on This One Thing. If you had to focus on one thing to make your marketing more successful, what would it be? Association Publishing Market Puts Digital In Focus. May 29-31, 2013. ASAE 2012 Marketing Membership & Communications Conference. June 4-5, 2013.

Georgia 60

Georgia Directory Newsletter Revenue 60

Virtual

SEPTEMBER 26, 2013

4. Plan ahead with your social strategy. In 2013, no promotional strategy would be complete without a social media component. If you need more advice on association marketing for your professional association or trade group, Virtual is here to help. No matter what you do, you can’t afford to be shy.

Press Release 100

Press Release Social Media Marketing New York 100

Nonprofit Marketing Guide

NOVEMBER 13, 2012

As of a few minutes ago, 360 nonprofits had participated in our 2013 Nonprofit Communications Trends Survey. We asked, “Which social media sites will be most important to your communications strategy in 2013? We asked, “Which social media sites will be most important to your communications strategy in 2013?

Social Media 67

Social Media Survey Newsletter Communications 67

Association Adviser

MARCH 19, 2013

Association Publishing Market Puts Digital in Focus. May 29-31, 2013. ASAE 2012 Marketing Membership & Communications Conference. June 4-5, 2013. June 9-11, 2013. Contact us today for an assessment of your current communications plans and non-dues revenue strategies. Social Media Examiner.

Georgia 60

Georgia Directory New York Leadership 60

GlowGlobally

JULY 23, 2013

Different cultures, needs, market dynamics are some of the considerations that should be taken in determining an association’s market entry in each region. Separately, you will also learn why SLAS chose to pursue a more deliberate market research analysis in Europe to build their market entry strategy through education.

Atlanta 60

Atlanta Strategy Marketing Education 60

Nonprofit Marketing Guide

JANUARY 4, 2013

SocialBrite has a very comprehensive calendar of 2013 nonprofit and social change conferences. Nancy Schwartz is hosting the first Nonprofit Blog Carnival of 2013. This month’s theme is what’s your big dream for 2013. in her post, Without Great Execution, Strategy is Just Good Intentions. Nonprofit Training.

Marketing 66

Marketing Newsletter Communications Report 66

Nonprofit Marketing Guide

JANUARY 14, 2013

We've Moved! Update your Reader Now. This feed has moved to: [link] Update your reader now with this changed subscription address to get your latest updates from us. We've Moved! Update your Reader Now. This feed has moved to: [link] Update your reader now with this changed subscription address to get your latest updates from us.

Communications 92

Communications Strategy Marketing 92

Membership Marketing

DECEMBER 19, 2013

Growth of Online Marketing: More and more marketing dollars are moving toward various forms of online advertising. These digital marketing methods are being adopted because they are track able, scalable, measurable and global. In January, we will be launching our next Membership Marketing Benchmarking Survey.

Marketing 40

Marketing Sample Recruiting Recruitment 40

Idea Architects

DECEMBER 12, 2012

While the degree of replication varies, I think each of the following 15 considerations are worth every conference designer contemplating for their 2013 efforts. So here is some of what I think we will/should see more of in meeting and conference design in 2013. Is every conference-goer asking for each of the 15 items listed below?

Conference 60

Conference Social Media Innovation Content 60

Nonprofit Marketing Guide

MAY 3, 2012

I believe it’s a high-quality mentoring program that combines the best of both worlds, and that’s what I have tried to create with the Nonprofit Marketing Guide Mentoring Program. I’ll help you learn how to make strategic decisions , and to build marketing into the core of your nonprofit’s operations.

Marketing 70

Marketing Newsletter Communications Tools 70

Nonprofit Marketing Guide

DECEMBER 20, 2012

We usually send out new articles like these via our weekly e-newsletter , so if you see lots of articles here that you like but missed, subscribe to the e-newsletter so you won’t miss what we share in 2013. F ive Goals for a Nonprofit Communications Strategy. Nonprofit Communications, With and Without a Content Strategy.

Library 75

Library Marketing Newsletter Maine 75

Nonprofit Marketing Guide

JANUARY 17, 2013

We've Moved! Update your Reader Now. This feed has moved to: [link] Update your reader now with this changed subscription address to get your latest updates from us. We've Moved! Update your Reader Now. This feed has moved to: [link] Update your reader now with this changed subscription address to get your latest updates from us.

Newsletter 87

Newsletter Content Strategy Communications 87

Membership Marketing

JUNE 4, 2013

It is my pleasure to announce the release of the 2013 Membership Marketing Benchmarking Report. The comparison of practices and better renewal rates or more members provides strong directional information to help you select the tactics and strategies that might fit into your marketing plans for the upcoming year.

Report 40

Report Marketing Survey Recruiting 40

YourMembership

JUNE 26, 2014

At the start of 2014, much of the news about the changes on the horizon for the job market was promising, especially for associations with a job board strategy for their members and organization. At the end of 2013, many analysts predicted that LinkedIn would capitalize on this new wave of growth.

Recruiting 150

Recruiting Recruitment Revenue Report 150

Jamie Notter

DECEMBER 26, 2013

Of course in the later months, I put in place some automated marketing, so it is hard to compare. The Connection Between Strategy and Operations. Interestingly, it’s a follow-up post to one I wrote about “ transient strategy ,” and I thought the first post was better! An Open Letter to Human Resources.

Newsletter 70

Newsletter Review Course Strategy 70

Nonprofit Marketing Guide

DECEMBER 5, 2012

Pacific) to share the preliminary results of the 2013 Nonprofit Communications Trends Report. During this webinar you’ll learn what your nonprofit friends down the street or across the country say about: Their most important goals for communications strategy in 2013. Get a full year for $465, or 90 days for $145.

Communications 59

Communications Report Social Media Price 59

YourMembership

FEBRUARY 8, 2013

Here are three fail-safe strategies that are guaranteed to kill your general sessions and create the walking dead! 10) What Not to Do With Your Online Presence in 2013 by Tara Banda. Now that your business has survived the much-hyped “end of the world,” handling your online marketing should be a piece of cake, right?

San Diego 150

San Diego Los Angeles millennials Sacramento 150

Associations Now

AUGUST 31, 2016

It’s a “a single layer of carbon atoms that are bonded together in a repeating pattern of hexagons” and, as Gigaom put it in 2013 , “could be the next silicon.” Barkan didn’t either when he first read about it in 2013. So, to grow The Graphene Council, he pursued a LinkedIn-only strategy.

Recruiting 71

Recruiting Recruitment Strategy Tools 71