Reid All About it

FEBRUARY 15, 2013

Everyone (well, most everyone) knows the benefits of content marketing. How will this impact marketing? New technology is coming. He’s also talking about wearable technology combined with social media , and explains how marketers can prepare for these changes. Tagged: Content Marketing , Twitter.

Social Media 174

Social Media Revenue Content Marketing 174

Eric Lanke

DECEMBER 30, 2013

image source As we end another year, here''s a look back at the five posts on this blog that received the most page views in 2013. Stop Calling It Strategic Planning This was #3 on last year''s list, and was originally posted in January 2012.

Innovation 145

Innovation Guidelines Member Engagement Process 145

Aaron Wolowiec

FEBRUARY 25, 2014

Globalization, digital technology, shifting markets, regulatory change—with so many disruptions in the business environment, it’s no wonder that a slew of associations remade their brands and aimed to broaden their reach in 2013. Rebranding. Out: Aging brands. In: New names, fresh logos. Conferences.

Las Vegas 100

Las Vegas Innovation Conference Washington 100

Reid All About it

FEBRUARY 1, 2013

Jay Baer warns us about making assumptions based on our own experience — a dangerous thing to do as a marketer. He says that Marketers from Mars, a new report from ExactTarget, “found big differences between how marketers (that’s you and me) use social media, compared to how real people (your customers) use social media.”

Social Media 150

Social Media Content Innovation Leadership 150

Spark Consulting

JANUARY 8, 2014

Thinking about multi-channel marketing for 2014? Associations Now shares the top five leadership lessons from 2013. Maddie Grant’s eclectic and interesting list of favorite reads of 2013. Associations Now shares some tech goals for 2014. Association Adviser shares two case studies that prove it works.

Social Media 210

Social Media Case Study Innovation Leadership 210

Aaron Wolowiec

MARCH 11, 2014

percent in 2013, with a total of 25.4 Data were collected through a supplement to the September 2013 Current Population Survey, sponsored by the Corporation for National and Community Service. million people volunteered at least once from September 2012 to September 2013, averaging 50 hours. 25 by the Bureau of Labor Statistics.

millennials 213

millennials Survey Report Technology 213

Reid All About it

MARCH 29, 2013

It usually introduces me to well-written posts that I might have missed during the week, usually about the intersection of life and technology. Tagged: Content Marketing , Digital Media , Web and Social Media , Website. The Verge publishes The Best Writing of the Week on Sundays. Reads of the Week. Hugh Schofield, BBC News ).

millennials 150

millennials Social Media Content Innovation 150

Higher Logic

OCTOBER 5, 2017

Dr. Berger is a marketing professor at the Wharton School at the University of Pennsylvania and bestselling author of Contagious: Why Things Catch On and Invisible Influence: The Hidden Forces that Shape Behavior. From Dr. Berger, we learned that word-of-mouth marketing and customer engagement are a predictable science, not an artform.

Marketing 184

Marketing Pennsylvania Social Media Content 184

Associations Now

DECEMBER 24, 2013

No one trend truly defined 2013 in technology, but that just means the year was even busier than usual on the tech front. Twelve months ago, I called 2012 “the cloud’s year,” and it was a pretty good year for cloud computing in 2013, too. Read on for some of the year’s defining story lines.

Software 102

Software Technology Conference Innovation 102

Reid All About it

MARCH 22, 2013

Ray van Hilst at Vanguard Technology says, “ Say NO to stock photography for association websites.” For a company like HubSpot, this is also a great marketing piece, even though they don’t say that. The problem in media is that we are not built for that. We are built to serve the masses.”. Good stuff.

NJ 150

NJ Handbook Sample Content 150

Associations Now

JANUARY 8, 2014

Over the year-end holiday break, you might have seen the “Best Of” editions of the Associations Now Daily News , one each in Leadership , Technology , Money & Business , and Meetings , which gathered highlights from our coverage in 2013. Academy to Members: Let’s Discuss Our Future , by Ernie Smith, April 2, 2013.

California 95

California Directory Case Study Member Engagement 95

Associations Now

APRIL 23, 2013

This year’s paidContent Live 2013 was no exception, with many noting just a handful of women on panels, including Alejandra Owens, the managing editor of AARP’s blog. This year’s paidContent Live conference, run by GigaOM , was as much a technology conference as one about monetizing content on the internet.

Cost 86

Cost Conference Content New York 86

Event Industry News

AUGUST 4, 2017

Visionteractive is a bunch of brilliant minds, harnessing technology to turn the event platform onto a telling new marketing channel Launched in 2013, based in Istanbul but established in five countries, and counting, Red Bull, Microsoft, Vodafone, Mercedes-Benz and LG are among the company’s clients.

Technology 75

Technology Marketing Software Examples 75

Event Industry News

APRIL 1, 2019

Organisers of the Event Technology Awards have announced that entries to the 2019 edition will open at midday on Monday 1 st April 2019 and will close at midnight on 31 st May. The Event Technology Awards 2019 will feature a revised list of 30 categories which will also see the return of the Outstanding Contribution to Event Technology.

Technology 93

Technology Innovation Software System 93

Spark Consulting

MAY 29, 2013

The 2013 Social Media Marketing Report is out. People still think Facebook is the most important social media marketing platform, even though the overwhelming majority have no idea if it’s working. Is SEO giving way to inbound marketing ? (Of Is Big Data the end of market research ? Among the top 10 findings?

Social Media 150

Social Media Review Innovation Leadership 150

Associations Now

MAY 12, 2014

A new report from the Web Video Marketing Council takes a look at some of the latest trends in online video production, and the message is clear: Organizations are devoting more resources to engaging their audiences with a growing trove of video content. video email marketing (23 percent). Who’s paying for online video production?

Video 111

Video Report Marketing Survey 111

Association Adviser

OCTOBER 15, 2013

AENC Marketing & Communications Conference. November 6-8, 2013. New England Society of Association Executives Technology Conference. You can choose courage or you can choose comfort, but you can’t have both. Brene Brown. BreneBrown #assnchat. Visit Us at These Industry Events. Association Executive Exchange.

Directory 72

Directory Virginia Newsletter Revenue 72

Associations Now

APRIL 14, 2014

According to a new study by the Nonprofit Technology Network, in tandem with the marketing firm M+R, the power of the online donation is growing, while email is becoming less effective as a fundraising vehicle. The post NTEN Study: Charity Donations Surge Online in 2013 appeared first on Associations Now.'

Email Marketing 78

Email Marketing Social Media Revenue Marketing 78

Association Adviser

MAY 14, 2013

You don’t have to be the first to market or the earliest adopter of new technology. Search engine marketing represents a huge opportunity for associations that can help their small business members understand the power of SEM. Technology cuts both ways. You just have to be ready to catch the wave when the wave comes.

Technology 105

Technology Video Social Media Georgia 105

Higher Logic

JANUARY 27, 2020

How Matt is movin’ and shakin’ in the community industry: Matt’s career path has taken him through teaching, sales, marketing, IT, and now, community management. Simon’s current role: Director, Membership and Community at the International Society for Technology in Education (ISTE). Follow Shana on LinkedIn. Jason Schofield.

Software 317

Software Strategy Industry Social Media 317

Thanks For Playing

FEBRUARY 13, 2013

Content marketing: how often? Subtext, have we become too dependent on technology? The 2013 Blackbaud Charitable Giving Report is out and John Haydon breaks down the key insights. As usual, ask your audience. Top 10 innovations of all time.

Innovation 150

Innovation Report Content Technology 150

Spark Consulting

FEBRUARY 13, 2013

Content marketing: how often? Subtext, have we become too dependent on technology? The 2013 Blackbaud Charitable Giving Report is out and John Haydon breaks down the key insights. As usual, ask your audience. Top 10 innovations of all time.

Innovation 150

Innovation Report Content Technology 150

Associations Now

APRIL 3, 2014

With device sales and enterprise software leading the way, information technology spending is expected to jump by 3.2 percent growth in 2013), IT services (4.6 percent in 2013), and devices (4.4 percent in 2013). The post Gartner Study: Technology Spending Is (Finally) Coming Back appeared first on Associations Now.'

Technology 86

Technology New York Software Project 86

Association Adviser

DECEMBER 10, 2013

With just a few weeks left in 2013, the wave of top ten lists and year-in-review articles is flowing in full tsunami force. As social media consumes more marketing time, money and members’ attention, associations need to measure its impact and ROI more efficiently. Kelly Donovan, Naylor. The need for more membership options.

millennials 67

millennials Social Media Price Review 67

Associations Now

SEPTEMBER 6, 2013

A new survey sheds light on how hotels and restaurants are engaging their guests through technology tools. As meeting attendees rely more heavily on their devices and become more familiar with the technology tools those outside your industry are offering, they’ll expect your association to deliver that same level of service and experience.

Technology 97

Technology Industry Social Media Denver 97

Associations Now

JANUARY 13, 2014

Takeaways from some epic marketing and management fails. And when you’re looking to improve your event planning or marketing—as well as identify what not to do—where better to look than at some of 2013’s biggest marketing mishaps? The Ten Biggest Event Management And #Marketing Fails Of 2013 #eventprof [link].

Social Media 91

Social Media Marketing Colorado Boston 91

Membership Marketing

APRIL 17, 2013

As we deploy new and exciting marketing channels, it is often good to step back to be sure that we are covering the basics. In the April issue of Marketing Advents , Mills wrote an article titled, Direct Mail: The Foundation for Marketing Success. Marketing Channels' What’s the bottom line?

Marketing 91

Marketing Products Social Media Recruiting 91

Thanks For Playing

JANUARY 30, 2013

Marketing Profs picked up Maddie Grant and Jamie Notter's survey on new leadership skills for the social media age (and wrote a really nice article about it). Want to make real progress in 2013? Content marketing is all the rage, which makes it even more important to do it WELL. Want to innovate in 2013?

Social Media 170

Social Media Review Innovation Leadership 170

Association Adviser

FEBRUARY 15, 2013

B2Community : Mobile SEO in 2013: 5 Things You Need to Know goo.gl/fb/bpwFz. 9 Marketing Strategies You Must Stop Using—Now. Kent Lewis from iMedia Connection says you must stop using those (and seven other) ineffective marketing strategies, and focus your energy on what really works. This technology may not be far off.

Georgia 60

Georgia Directory Conference Newsletter 60

Association Adviser

NOVEMBER 14, 2013

Membership Marketing Blog. New England Society of Association Executives Technology Conference. ASAE Technology Conference & Expo. Developing a Successful Student Membership Strategy. Tony Rossell. How to Keep Your Non-Dues Revenue Going. Associations Now. Visit Us at These Important Industry Events.

Directory 60

Directory California Social Media Revenue 60

Aaron Wolowiec

DECEMBER 10, 2013

I recently attended an app swap (we public relations professionals are obsessed with new trends) and discovered a Lansing-based mom-and-pop store has joined the app market. Your association can leverage mobile technology for advocacy, education, member communications and engagement activities. Responsive Design. Mobile Video.

Social Media 178

Social Media Survey Video Technology 178

Association Adviser

SEPTEMBER 24, 2013

October 1-3, 2013. AENC Marketing & Communications Conference. November 6-8, 2013. New England Society of Association Executives Technology Conference. NRWA’s 16th Annual Conference (H2O-XPO). National Apartment Association Assembly of Delegates. Association Executive Exchange.

Louisiana 60

Louisiana Tennessee Directory Newsletter 60

Reid All About it

FEBRUARY 9, 2024

The weekly list of free educational events and resources for the association community… Employers’ job market. TopClass LMS suggests putting a new spin on your membership and education marketing. In this employers’ job market, it’s tougher for members, customers and prospects to find a better position. Event trends. AI literacy.

Certificate 275

Certificate Denver Case Study Newsletter 275

Jamie Notter

NOVEMBER 2, 2012

The program culminates with an in-person session at NTEN’s annual conference in April 2013. It’s called The 21st Century Nonprofit: Leveraging Technology to Transform Leadership. Maddie and I are offering our first extensive training program for organizations on how to implement the ideas in Humanize, starting this January.

Social Media 148

Social Media Leadership Technology Course 148

Blue Sky eLearn

JULY 31, 2018

The internet and technology boom in the late 1990s and early 2000s were the major factors that drove the economy. I believe this is because the internet and evolutions of technology have created new desirable skill sets sought after by employers that you do not necessarily need a four-year college degree to acquire. .

millennials 174

millennials Education Certificate Technology 174

Event Industry News

JULY 7, 2021

That courage, that conviction, that nous – EIN delivered on its big promises with a quality product delivered at quantum speed that convinced the market to contribute and to advertise – has led the Event Industry News’ team to a number of other successful launches. Manage the creative/design process for all marketing material.

Marketing 80

Marketing Social Media Technology Team 80

Spark Consulting

JUNE 7, 2013

You knew it was coming: my top five takeaways from #MMCCon , 2013 edition: How do you deal with an overly enthusiastic volunteer who has too many great ideas and can be hard to work with (I may occasionally resemble that – just ask Mike Skiados )? Create a Director of Ideation position (via Lowell Aplebaum ).

Survey 150

Survey Conference Leadership Products 150