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even the past year), you know I’m a communications nut. Without communication, both internally and externally, there’s no content, no strategy. But not everyone knows how to communicate, at least not effectively. Last January, I wrote about Naylor’s 2015Communication Benchmarking Study. you guessed it.
The latest edition of the Nonprofit Communications Trends Report offers up some excellent insight into the minds of non-profit staff. We''ve gathered some highlights and shared a handy inforgraphic to help make sense of it all. nonprofit research'
We’ve officially released the 2015 Nonprofit Communications Trends Report and infographic. Nonprofit Communications Trends 2015communications marketing nonprofit trends' We’ll be sharing more details from the report on the blog in the coming weeks, but wanted you to get access to the goods right away.
Haven’t gotten around to reading our 2015 Nonprofit Communications Trends Report yet? For the first time in five years, donor retention has jumped ahead of donor acquisition as a major communications goal. Nonprofit Communications Trends' I know how it is. My reading pile is sky high too.
It’s hard to quantify those day-to-day “ah-ha” moments, but we hope you enjoy this glance at our 2015. Here’s a look at 2015: Marketing and Communications. In September, Event Garde held a marketing and communications retreat in which we discussed our communications strategy and marketing goals. Capacity-building.
More than 800 nonprofits have completed our 2015 Nonprofit Communications Trends Report Survey (please take it now if you are not one of those 800+). We asked you to put eight social networks in “order of importance to your nonprofit’s communications strategy in 2015.”
Our annual Nonprofit Communications Trends Survey is our most popular download every year. In it, you’ll find what other nonprofits will be doing with their communications in 2015, including their top communications channels and how often they communicate. Nonprofit Communications'
Beloit College Mindset List 2015 vs Your Association. A big Association Subculture shout out to Colleen McMahon who posted a link to the Beloit College Mindset List of 2015 on Google+. How about communications? communications. (4). community. (3). Beloit College Mindset List 2015 vs Your Associati.
Every now and then, a fundraising consultant will write a post essentially saying that all nonprofit communications and marketing should be driven by fundraising goals and staff, with a few limited exceptions, like media relations and general branding. And those programs and services all need communications and marketing support.
even the past year), you know I’m a communications nut. Without communication, both internally and externally, there’s no content, no strategy. But not everyone knows how to communicate, at least not effectively. Last January, I wrote about Naylor’s 2015Communication Benchmarking Study. you guessed it.
As 2014 draws to a close, we took some time to reflect on lessons learned in 2014, and to look forward to some trends we think will rise in importance in 2015. The post Association Communication and. For more about this topic, click on the headline.
As a writer and professional communicator, nothing (O.K., well, not very much) is more frustrating than people who can’t communicate. But seriously…communication is a hard gig for most companies, especially with the advent of social media. Communication is everywhere. Without content, communication efforts are null.
We Are Social’s Digital, Social and Mobile in 2015. Not unsurprisingly, most organisations use emails to communicate with members. Not having a good mobile site can result in frustrated members who may then seek information on better sites whilst questioning the value of your organisation. *We
We Are Social’s Digital, Social and Mobile in 2015. Not unsurprisingly, most organisations use emails to communicate with members. Not having a good mobile site can result in frustrated members who may then seek information on better sites whilst questioning the value of your organisation. *We
We Are Social’s Digital, Social and Mobile in 2015. Not unsurprisingly, most organisations use emails to communicate with members. Not having a good mobile site can result in frustrated members who may then seek information on better sites whilst questioning the value of your organisation. *We
This link round-up offers 5 posts with insight on: increasing the stickiness of your membership”, the importance of following your member’s “decision-making path”, member communications trends for 2015 and more. membership Apricot Jam'
In addition to upcoming chapter leader training for the California Dental Association, the Consortium for School Networking, and the American Academy of Family Physicians, I’ve also been working on some session for my association peeps: The Mission Driven Volunteer, ASAE Marquee Management Series, March 2015.
We spent some time with Dayak to ask how the association’s integrated media and communications department supports public power and reinforces membership value. Meena Dayak: I’ve worked with the association for a little over three years as the vice president for integrated media and communications.
Using the right language – beyond "online forum" or "collaboration platform" – when referring to your community will help the community function in the intended way. Leverage the Power of Language in Your Online Community. How you communicate with them matters.
The 2016 Association Email Marketing Benchmark Report analyzes nearly 2 billion emails sent by associations in 2015. We’ll delve into the findings shortly, but first, Informz points out marketing automation technology has transformed the way associations communicate. Friday had the highest weekday open rate at 37 percent.
The 2016 Association Email Marketing Benchmark Report analyzes nearly 2 billion emails sent by associations in 2015. We’ll delve into the findings shortly, but first, Informz points out marketing automation technology has transformed the way associations communicate. Friday had the highest weekday open rate at 37 percent.
Here are five ways to make 2015 filled with Matterness: . Marketing Team Nonprofit Communications' ) Making other people matter more spreads out the work, taps into the natural creativity and generosity of your crowds and solves problem faster and more easily. Stop Trying to Control the Uncontrollable.
Let’s end things on a good note with some Mixed Links… Please take the 2016 Nonprofit Communications Trends Survey. Last week, my Nonprofit Communications Confidential post revolved around those awful “reply all” emails. Dave Tinker, CFRE (@davethecfre) November 2, 2015. I hope everyone had a great week!
Reserve some time on your calendar now to review them as you plan your 2015 year-end campaigns. As you can see, it’s a fairly broad topic — anything related to how nonprofits communicate success stories or progress is welcome. Deadline for submissions: Friday, August 28, 2015. How to Submit Your Post.
Best Community Manager: Jamie Chapman, The Honor Society of Phi Kappa Phi. Since the launch of Link (The Honor Society of Phi Kappa Phi’s online community) in 2015, Jamie Chapman has worked tirelessly to make it an engaging platform and valuable networking tool. Say congrats on Twitter! Highlights. Say congrats on Twitter !
Every year in January, we release the Nonprofit Communications Trends Report. Some questions are perennial, like: Which communications channels are most important? How often will you communicate via print and email? So, what question would you like to see answered in the 2016 Nonprofit Communications Trends Report?
Getting your new members involved in your online community from the start is a good way to build future engagement and retention. To automate your reminder communications , tie the information stored in your member online community into your marketing automation system, so you’re reaching out with the right info at the right time.
His complaint reminded me of two posts ( pre-Annual and post-Annual ) I wrote about the same topic back in the summer of 2015. Mark Schaefer says the biggest mistake marketing and communication teams make today is not treating each post and web page like a mini-landing page for your organization. Same old, same old. Website content.
I just got back from a great week at Elevate 2015, CalSAE’s Annual Conference located this year in beautiful Lake Tahoe. It really comes down to evolving how you communicate with them and your entire member base moving forward. You can view it below.
Sheena T Abraham (@SheenaTAbraham) June 17, 2015. And we knew it would be a perfect addition to our Day in the Life of a Nonprofit Communicator Series. Maybe some of you are just too busy to fill in your agenda, so we’ll give you a second option… take a screen cap or picture of your day.
It’s time for community voting on sessions for the next Nonprofit Tech Conference by NTEN, happening in San Jose on March 23-25, 2016. This is the conference I always recommend first to communications directors who want to know which national conference to attend, and I will definitely be there.
Results of the 2015 Association Communication Benchmarking Report suggest that associations still struggle with content relevancy, communication integration and using data advantageously to learn. For more about this topic, click on the headline.
A photo posted by Catskill Animal Sanctuary (@catskill_animal_sanctuary) on Apr 11, 2015 at 12:06pm PDT. boyziimen #Nashville #musiccity A photo posted by Nashville Symphony (@nashvillesymphony) on Mar 19, 2015 at 2:15pm PDT. A photo posted by Edutopia (@edutopia) on Mar 4, 2015 at 3:17pm PST. ASPCA https://instagram.com/aspca.
creates the first overall image someone experiences when looking at your web presence, marketing and member communication pieces and should […]. The 10 Essential Questions to Answer for the 2015 Association Budgeting Season. Budgeting now for 2015 purchases both large […]. Your association likely has a website.
Friday is Earth Day, so in anticipation of all things sustainability, let’s take a look at the Green Venue Report 2015 , produced by Greenview and Twirl Management. And, of course, efforts would be remiss without effective communications. Perhaps there is an opportunity for centers to change the way they communicate their programs.
Friday is Earth Day, so in anticipation of all things sustainability, let’s take a look at the Green Venue Report 2015 , produced by Greenview and Twirl Management. And, of course, efforts would be remiss without effective communications. Perhaps there is an opportunity for centers to change the way they communicate their programs.
The iconic phrase “You’ve Got Mail” heralded a new era of digital communication and community building. The Cost of Standing Still In 2015, AOL still had 2.1 Lessons from AOL’s Decline for Associations In the 1990s, America Online (AOL) was synonymous with the internet experience.
We give back, both personally and professionally, as responsible contributors to our community, and we welcome opportunities to partner and co-create with industry colleagues. GivingTuesday 2015: Attracting Millennial Donors looks at the behaviors of millennials during #GivingTuesday , which was Dec.
In early 2015, Protech Associates Director of Customer Care Matt Bruffey recognized the need to improve the customer support experience. Our support was really a communications black box,” said Bruffey. We had little or no direct communication with our users, and many of them felt they were being left to fend for themselves.”.
November has arrived, and with it, an increasing flurry of communications ranging from political ads to door-busting holiday sales to year-end giving requests. Here are some questions and suggestions you can ask yourself as you implement and augment your year-end marketing and communications strategy: Is your subject line worth forwarding?
Each year when Association Adviser and Naylor Association Solutions launch the Association Communications Benchmarking Study , we certainly hope to see measurable improvements in the ways associations communicate with members. 1 association communications challenge (cited by nearly 70 percent of respondents, up 16 percent from 2010).
At the risk of bragging too much about our collective success, let me recap all of Higher Logic’s recent, amazing growth: 2007-2015 : We maintained a steady 30% growth rate on our own over the years, as we forged ahead in providing the best community and collaboration software for our customers. Check out Kevin’s full bio here.
Your organization’s community success relies not just upon organizational goals, but also upon your community manager’s ability to create an engaging ecosystem. The average EBS for the 2016 study is 79, up 19 points from 2015. If you’re curious about past results, check out our 2015Community Benchmarking Report.
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