2015 Member Experience Technology 
YourMembership
FEBRUARY 20, 2015
When it comes to technology, understanding and investing in the right areas is critical to an organization’s health and future success. Deliver high value content and services to members that align with the organization’s stated values. There is no question that change is inevitable.
.orgSource
FEBRUARY 25, 2025
The Fall of AOL: A Case Study in Disruption AOL’s decline wasn’t suddenit was a gradual erosion caused by a failure to adapt to changing consumer behaviors and technological advancements. But todays members want on-demand digital experiences, personalized content, and seamless virtual engagement.
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Nimble AMS
JANUARY 15, 2024
But how can your association boost member trust and solidify your industry reputation? Let technology do the heavy lifting—leverage modern association management software to enhance the staff and member experience and build trust in your organization. Here’s how ASSH uses innovative technology to get the job done: 1.
Aaron Wolowiec
MAY 24, 2016
The 2016 Association Email Marketing Benchmark Report analyzes nearly 2 billion emails sent by associations in 2015. We’ll delve into the findings shortly, but first, Informz points out marketing automation technology has transformed the way associations communicate. Friday had the highest weekday open rate at 37 percent.
Aaron Wolowiec
MAY 24, 2016
The 2016 Association Email Marketing Benchmark Report analyzes nearly 2 billion emails sent by associations in 2015. We’ll delve into the findings shortly, but first, Informz points out marketing automation technology has transformed the way associations communicate. Friday had the highest weekday open rate at 37 percent.
YourMembership
MAY 8, 2015
No matter how you look at it, the level of engagement each individual member experiences is a major indicator of whether or not they will renew with an association. We have all heard that a member is most at risk of not renewing during their first year.
Higher Logic
AUGUST 28, 2018
The wheel is moving toward a better member experience. Result 1: Your content becomes more relevant to your members. Your members like receiving emails from you when the emails are about something they’re interested in. They don’t have to do this work (clearing lapsed members and sending one-off emails) by hand anymore.
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