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3 Ways to Improve Membership Acquisition at Your Association

Higher Logic

Developing a growth strategy for your association takes time. A balanced, comprehensive growth strategy will include a mix of focus on both member retention and member acquisition. In this post, we’ll focus on member acquisition strategy and how associations can effectively reach potential members and convince them to join.

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Disruptive Advocacy Strategies

Potomac Core

Can Disruptive Advocacy Strategies unlock industry growth and cost saving opportunities for your members in a slow growth economy? growth in 2016 is forecast at 2.0% growth in 2016 is forecast at 2.0% Foundation for Disruptive Advocacy Strategies. Disruptive Advocacy Strategies. Disruptive Advocacy.

Strategy 100
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New Year Resolution: Invest in Association Learning Technology

WBT Systems

The key step to a designing a new strategy or plan for association learning is to set achievable goals. As an example of this, back in June 2016 an article in Association Now magazine referenced a study titled “ Member Engagement Study: Aligning Organization Strategy With What Matters Most to Members.”

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Wednesday Buzz: Recruiting Passionate Members As Marketers

Associations Now

— Marc Benioff (@Benioff) September 29, 2016. Interesting discount strategy: The National Tactical Officers Association is now offering a $25 “digital” membership. The post Wednesday Buzz: Recruiting Passionate Members As Marketers appeared first on Associations Now. We are officially sold out. But as Inc.

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Building Buy-In for an Online Community at Your Association

Higher Logic

In order to recruit new members, associations need to provide a unique value proposition , something compelling enough that people see value in paying for membership on their own or asking their company to sponsor their membership. Looking to personalize and target your email communications strategy to different member segments?

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Association Brain Food Weekly: 12.2.16

Reid All About it

Hear about strategies that help turn prospects into new members and ways to customize your website to fit the needs of your members. Learn about website personalization: why it’s so important for associations today, how to create and implement a personalization strategy, and how to know when you’ve gone too far with personalization.

San Jose 193
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How to Start a Mentoring Program People Want to Participate In

Higher Logic

With the right leadership and planning, your mentoring program can emerge as a top member benefit and help you meet association goals like recruitment, renewal, and engagement. Editor's note: This post was originally published by Julie Dietz in July 2016 and has since been refreshed to make sure we're bringing you the latest and greatest.

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