Association Success

SEPTEMBER 23, 2017

If you are reading this article, you already position yourself within the association community and share in some of its concerns, its interests, and its experiences. And if you are reading this article, you are exactly the reason why we are putting together SURGE 2017. Join us today , and let’s make waves.

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Innovation Project Content Communications 66

Smooth The Path

DECEMBER 20, 2017

As 2017 comes to a close, we want to reflect on the content we’ve shared this year to help you achieve your employer brand goals. From wellness programs to company culture, here are the top 10 insights from #teamexaqueo that will help you kick off the new year strong!

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Recruiting Recruitment Strategy Innovation 96

Association Adviser

OCTOBER 25, 2017

For the first time in the six-year history of our Association Communications Benchmarking Study, association executives reported that communicating member benefits effectively is more often a challenge than combatting information overload. Jill Andreu, Naylor Association Solutions.

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Communications Survey Tools Report 83

Associations Now

AUGUST 30, 2019

A report from Naylor Association Solutions finds that small staffs and more competition make it tough for communications to break through. Each month, the average association communicates with its members about 30 times. However, old-school tactics still do the job pretty well.

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Communications Report Newsletter America 94

Association Adviser

JANUARY 20, 2017

Have you resolved to network better in 2017? Why not throw a simple open house and invite all members and professional contacts to reconnect for 2017? Other suggestions for carrying on the spirit of an open house in 2017: Call your members, sponsors, and other stakeholders. Kelly Clark, Naylor Association Solutions.

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Florida Library Certificate Tools 89

Association Adviser

MARCH 27, 2019

Associations may say they don’t play favorites with members, but results from our 2018 Association Communications Benchmarking Study prove otherwise. Why customize member communication for certain groups over others? Fifty-six percent of respondents to our study reported customizing new member communication.

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Communications Certificate Recruiting Recruitment 84

Association Adviser

DECEMBER 11, 2018

Every year, we ask association professionals who take our Association Communications Benchmarking Survey how much they value individual member communication channels. Every association is different, of course, and one way of communicating might work well for one association but not another. Let us know in the comments below!

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Communications Social Media Newsletter Survey 87

Association Adviser

MARCH 26, 2018

Providing relevant and engaging content for members should always be at the top of an association’s communication strategy. In our 2017 Association Benchmarking Survey, “communicating member benefits effectively” was reported as the No. Member Communications Are a Valuable Member Benefit.

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Communications Newsletter Directory Tips 92

Association Adviser

DECEMBER 20, 2017

This month we asked our readers what technology has made the biggest difference for your organization in 2017. The results: What technology has made the biggest difference for your organization in 2017? We asked this same question at the end of 2015. We’ll continue to monitor this topic throughout 2018. The post Did You Know?

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Association Adviser

JANUARY 29, 2018

Part 3 of our 2017 Association Communications Benchmarking Study series. Our annual Association Communications Benchmarking Study revealed that nearly 50 percent of survey respondents say they have a single strategy for communicating with all members: Why is this bad? In short, they want it their way.

Communications 84

Communications Content Survey Social Media 84

Associations Now

JUNE 2, 2019

Which makes communicating your ideas even more critical. At the top of the must-do list is a willingness to communicate, often and deeply. Cheryl Kreider Carey, CAE, took that to heart when she became the CEO of the Society for Imaging Informatics in Medicine in late 2017. Share your experiences in the comments.

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Association Adviser

MAY 25, 2017

There were many great education sessions at ASAE’s 2017 Membership, Marketing & Communications (MM&C) Conference, held earlier this month in Washington, D.C. The post Key Takeaways Association Marketers Need to Know from ASAE’s 2017 #MMCCon by Association Adviser staff first appeared on AssociationAdviser.com.

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Association Adviser

DECEMBER 20, 2017

This month we asked our readers what technology has made the biggest difference for your organization in 2017. The results: What technology has made the biggest difference for your organization in 2017? We asked this same question at the end of 2015. We’ll continue to monitor this topic throughout 2018.

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Tools Certificate Technology Video 60

Association Adviser

JANUARY 25, 2019

These are just some of the questions that plague association leaders and communications experts when figuring out how to best interact with members – and encourage members to respond in kind. 1 in 2018, to be exact, according to the 2018 Association Communications Benchmarking Report. is a communication challenge.

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Communications Social Media Newsletter Survey 79

Association Adviser

JANUARY 29, 2018

Part 3 of our 2017 Association Communications Benchmarking Study series. Our annual Association Communications Benchmarking Study revealed that nearly 50 percent of survey respondents say they have a single strategy for communicating with all members: Why is this bad? In short, they want it their way.

Communications 68

Communications Content Survey Social Media 68

Association Adviser

NOVEMBER 6, 2017

We spent some time with Dayak to ask how the association’s integrated media and communications department supports public power and reinforces membership value. Meena Dayak: I’ve worked with the association for a little over three years as the vice president for integrated media and communications.

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Communications Puerto Rico Social Media Newsletter 122

Association Adviser

JANUARY 19, 2017

As 2017 begins, respondents to our latest reader poll have told us they plan to focus more on membership than on other areas of association operations. As demographics and technology change, many associations are re-examining the perks of membership to ensure they’re still relevant in 2017. Non-members can join these classes for a fee.

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Class California Discount Innovation 60

Association Adviser

AUGUST 20, 2018

The 2018 Association Communications Benchmarking Study results show the needs for a balanced approach to technology and tradition as association communicators strive to keep members’ attention. Communicating member benefits effectively” fell back to the second most frequently cited communication challenge.

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Communications Newsletter Survey Report 60

Associations Now

MAY 6, 2019

CIO contributor Andrew Stanten, writing in response to the Galaxy Note 7 phone incident in 2017, noted that it was important to do a “vulnerability audit,” to get an understanding of what could go wrong before it happens. The post An Adept Lesson in Crisis Communications on Social Media appeared first on Associations Now.

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Social Media Communications Certificate Maine 93

Association Adviser

FEBRUARY 26, 2018

Part 4 of our 2017 Association Communications Benchmarking Study series. This year, more than 50 percent of associations said that engaging young professionals is one of their Top 5 communication challenges. With so many distractions, young professionals today could benefit from focused communication.

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Charlotte Indiana Communications millennials 174

Spark Consulting

OCTOBER 2, 2017

SURGE 2017 is designed to bring all these challenges and voices together under one virtual roof to have a productive and meaningful conversation around innovation. SURGE 2017 participants will have exclusive access to sessions centered on transformative, forward-thinking solutions to the challenges we all encounter.

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Innovation Products Communications Industry 150

Spark Consulting

DECEMBER 5, 2018

You have to pay attention to the response rate you get from each communication. Open rate matters, and per the INFORMZ 2017 Association Email Benchmarking Report , you should be looking for an open rate of around 35%. But how do you know? But click rate – that is, did people at least attempt to take your call to action?

Communications 170

Communications Resources Report Industry 170

Associations Now

MARCH 5, 2017

A morning workshop on the first day of the 2017 Great Ideas Conference highlighted that there are many ways to make videos that work for your audience—but also many factors, including cost, approach, and overall strategy. It is part of a healthy ecosystem of communications tactics. Looking to do video?

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Video Cost Florida Resources 40

Associations Now

MAY 4, 2017

According to Forbes , millennial leaders struggle with their communication skills. “They have gotten so good at communicating through screens and haven’t focused on honing their face-to-face communication skills,” writes Brian Rashid. — Event Garde LLC (@EventGardeLLC) May 4, 2017.

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millennials Communications Social Media Leadership 53

Beekeeper Group

APRIL 13, 2017

Beekeeper Group Acquires Pivot Point Communications. Washington – April 13, 2017 – Beekeeper Group, a D.C. based public relations and marketing firm Pivot Point Communications. Washington – April 13, 2017 – Beekeeper Group, a D.C. Award Winning D.C. MEDIA CONTACT. Vanessa French. 703-975-3979. ###.

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Communications Washington Team Leadership 45

Associations Now

JANUARY 2, 2017

The need for direct communication with consumers is what drove development of the Automotive Social Portal, a joint effort of the Tire Industry Association and the Automotive Marketing Foundation. “We The post Tire Association Rolls Out Social Portal to Communicate With Consumers appeared first on Associations Now.

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Communications Social Media Education Industry 61

Associations Now

JANUARY 31, 2017

Long neglected as part of the communications conversation, emails have become more essential than ever in 2017. The post Email Marketing Trends: What’s Hot in 2017 appeared first on Associations Now. But the ground is still messy. Read on for some suggestions on to improve your email production workflow.

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Email Marketing Marketing Tools Newsletter 40

Higher Logic

DECEMBER 14, 2017

You’re already trying to provide a positive customer or member experience, and maintain strong communications with them. In 2017, 61% of consumers say they would rather spend more money for a better experience. When it comes to your digital marketing communications, the experience you provide needs to evolve as well.

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Marketing Social Media Member Experience America 262

Associations Now

DECEMBER 15, 2016

For recruiting purposes, we make every effort to communicate these advantages to prospective employees,” she says. The post How to Keep Your Employees in 2017 appeared first on Associations Now. For retention, we work hard at practicing them constantly.”. Career development. Please leave us your comments below.

How To 40

How To Recruitment Recruiting Press Release 40

Beekeeper Group

APRIL 13, 2017

Beekeeper Group Acquires Pivot Point Communications. Washington – April 13, 2017 – Beekeeper Group, a D.C. based public relations and marketing firm Pivot Point Communications. Washington – April 13, 2017 – Beekeeper Group, a D.C. Award Winning D.C.

Communications 28

Communications Washington Team Leadership 28

Reid All About it

MARCH 17, 2017

Fisk, director of public and science communications, Soil Science Society of America. The Canadian Anti-Spam Law: Are You Compliant in 2017? On July 1st, 2017 the Private Right of Action provision of the Canadian Anti-Spam Law (CASL) takes effect. Webinar Benchmarks Report 2017. More info/register. Host: ASAE.

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DC Washington America eBook 150

Reid All About it

NOVEMBER 25, 2016

The Future of Event Technology: 2017 Trend Watch. Explore what’s in store for event technology in 2017. Jim McCaul, director of communications, Destination Marketing Association International. Members of ASAE Collaborate’s Communications, Marketing and MMC communities are invited to a holiday happy hour.

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WBT Systems

DECEMBER 13, 2016

Which association learning trends will still be important as we move forward into 2017? Associations are increasingly looking to social learning initiatives to help them connect with and develop an engaged community of members and learners. Looking Ahead to 2017. What will be the big association learning trends in 2017?

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Learning Management System LMS System Certificate 150

Reid All About it

DECEMBER 2, 2016

13 association management experts (including yours truly) make some predictions for 2017 in a new e-book from Aptify. Presenters: Jon Litchfield, communications & business coordinator, American Baseball Coaches Association. 2016 Learning Trends, 2017 Learning Forecast. 2017 Hospitality Trends. 1 CE credit.

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San Jose millennials Revenue Content 191

Potomac Core

FEBRUARY 28, 2018

The Outdoor Industry Association updates its estimate of the Outdoor Recreation Economy in 2017.On Since joining HCPA as its new President & CEO in January 2017, Steve Caldeira and his team continually communicate with their Board and members to stay connected to evolving member challenges and opportunities. percent or $373.7

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California Analysis DC Products 132

Association Alert

MARCH 31, 2023

In December of 2017 the board of VGC held a special meeting to vote on the exit resolutions of Phases 3, 4, 9 and 14. The resolutions that were presented to the membership back in December of 2017 showed the members what they were voting on with enough detail for that to be sufficient. The resolutions passed.

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Washington Proposal Review Communications 62

Reid All About it

NOVEMBER 25, 2016

The Future of Event Technology: 2017 Trend Watch. Explore what’s in store for event technology in 2017. Jim McCaul, director of communications, Destination Marketing Association International. Members of ASAE Collaborate’s Communications, Marketing and MMC communities are invited to a holiday happy hour.

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DC Ohio Project Washington 150