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Association Brain Food Weekly: 1.26.18

Reid All About it

Attracting millennial/young professional supporters. Last call to participate in Marketing General Inc.’s s 10th annual Membership Marketing Benchmarking Survey. The Millennial Generation: A Demographic Bridge to America’s Diverse Future (Washington DC). Make Your Marketing Technology Resolutions for 2018.

DC 225
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4 ways to attract younger members

Association Success

By 2025, Millennials will account for 75 percent of the American workforce. By 2030, just 10 years from now, Generation Z will start to occupy senior leadership roles and indeed, Generation Alpha will be leaving school and starting their own careers. Do you know who your members will be 10 years from now? Tip: See No.

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Gen Z 101: Five facts to attract more members to your association

Nimble AMS

While not quite as large a demographic as Millennials , Gen Z is historically the most racially and ethnically diverse generation to date. When you offer solutions like automated email marketing , you can set up personalized touchpoints throughout a member’s journey. Statista estimates there are 68.6 million Generation Z Americans.

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ChatGPT Isn’t Ready for Prime Time, But an Upskilled Team Will Be

.orgSource

Back in 2017, McKenzie reported that: “By 2030, 75 million to 375 million workers (3 to 14 percent of the global workforce) will need to switch occupational categories. Digital markets don’t allow room to languish. An AI whose vocabulary is limited to customer service platitudes doesn’t seem so threatening.

Team 88
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Note to Marketers: Don’t Forget Consumers Over 50

Associations Now

Speaking of Millennials … If you’re trying to hit the boomers and the millennials, make sure you aren’t forgetting your online presence. And if you are marketing to older age groups, be careful not to get stuck in traditional mindsets. adult population by 2030. .” adult population by 2030.