Membership Marketing

JUNE 3, 2024

This article is an edited excerpt from the book Membership Recruitment: How to Grow Recurring Revenue, Reach New Markets, and Advance Your Mission. Concurrently with enhancing membership value, ANA launched a membership recruitment program built around market testing and analysis. Find it on Amazon. Find it on Amazon. [1]

Case Study 52

Case Study Recruiting Recruitment Revenue 52

Reid All About it

FEBRUARY 5, 2021

Teri Carden is cooking up a phenomenal-sounding digital experience for anyone interested in increasing their non-dues revenue. Discover how the American Nephrology Nurses Association cracked the code to continuously grow their online audience (and revenue). New Idea$: Not Your Grandma’s Non-Dues Revenue. 1 CMP credit.

San Diego 370

San Diego Strategy Education Price 370

Reid All About it

SEPTEMBER 20, 2024

On Thursday (9/26), ASAE is hosting a webinar about a possible existential threat to associations: legislators who want to apply the 21% corporate tax rate to the non-donation net revenue of tax-exempt organizations, like associations. Non-dues revenue. AI for associations. Need to sharpen your knowledge about AI? 1 CAE credit.

LMS 264

LMS Revenue Certificate Content 264

Reid All About it

JANUARY 18, 2019

They provide an action plan to increase engagement, even if you’re not “in charge” of engagement, along with case studies of organizations that have successfully shifted their cultures. Unlocking the Member Voice: An All New Member Benefit and Revenue Generator. More info/register. Host: Impexium. Thu 1/24 at 1 p.m.

DC 294

DC Washington Member Engagement Content 294

WBT Systems

APRIL 3, 2018

Do a cost-benefit analysis of implementing a new LMS versus staying with the status quo. The brighter future you promise is full of new market opportunities—and new revenue—but don’t assume decision-makers know that. Spell out all the ways a new LMS can help you bring in new revenue: Conference management and recordings.

LMS 161

LMS How To Learning Management System System 161

Reid All About it

MARCH 5, 2021

Your association shifted from live to online events last year and you struggled to secure sponsorship revenue. Learn how to leverage visualizations and analytics to better understand the data, mine the right data to improve your member’s experience, and determine a successful ROI on your collection and analysis of member data.

North Carolina 370

North Carolina Certificate Strategy Case Study 370

Nimble AMS

DECEMBER 27, 2022

The analysis gives insight into your operations, helping you determine if your organization is on the right track or moving in the wrong direction. For example, on a graph, dips in member activity or non-dues revenue readily appear, making a clear connection to time and drops in activity. . Descriptive analytics .

Association Management 128

Association Management Software How To Analysis 128

Reid All About it

JANUARY 19, 2018

Join a discussion of emerging technology trends and the promise they hold for associations and non-profits, for-profit business practices that can grow revenue for your association, and how to better communicate and connect with your audiences in the new year (and beyond). 1 CAE credit. Location: Alexandria VA. More info/register.

LMS 175

LMS Price Revenue Technology 175

WBT Systems

APRIL 10, 2018

Also invite representatives from departments that will benefit from the productivity and revenue benefits of a new LMS , such as accounting, conferences/meetings, and/or human resources. Gather several of these case studies or success stories. Anticipate and prepare for objections.

LMS 166

LMS How To Learning Management System Proposal 166

Reid All About it

NOVEMBER 12, 2021

7 Ways to Recruit and Retain Revenue Generating Talent During the Great Resignation. Learn how associations, nonprofits, and other purpose driven organizations can best leverage themselves when recruiting revenue generating talent in this unprecedented competitive market place. Joel Resnik, Chief Revenue Officer, Gather Voices.

Recruitment 195

Recruitment Recruiting Education Survey 195

Reid All About it

FEBRUARY 26, 2021

Industry Insight: What To Know About Hybrid Events | A Case Study. Agile Governance Workshop (Roadmap to Reinvention: Innovation to Drive Success—and Revenue Virtual Workshop Series). Presenters: Allen Yesilevich, Accelevents. Stephanie Baiocchi, IMPACT. Ashanti Bentil-Dhue, EventMind. Thu 3/4 at 2:30 p.m. Thu 3/4 at 3:30 p.m.

Recruiting 329

Recruiting Recruitment Project Technology 329

Forj

JUNE 3, 2021

Without an advanced enterprise LMS, it’s significantly more challenging to do so, let alone save time, increase membership, collect non-dues revenue, and more. Choosing the right extended enterprise LMS can impact every aspect of your association, from the revenue you receive to the members you retain. Low non-dues revenue.

LMS 172

LMS Learning Management System Course Revenue 172

Reid All About it

DECEMBER 8, 2023

Host: Impexium MC: Donna Gandt, Chief Revenue Officer, Impexium & Billhighway Tue 12/12 at 10:30 a.m. – Learn how to conduct a cost analysis to quantify the financial implications of dirty data. Learn about the process of planning, executing, and optimizing member-generated video campaigns to achieve revenue-based outcomes.

Strategy 281

Strategy Video Technology Education 281

Aaron Wolowiec

SEPTEMBER 2, 2014

The resulting gap represents lost opportunities and revenue. Conduct a SWOT analysis. Even conducting a simple SWOT analysis when freshening up your conference plan can really improve implementation. During the session we walked through two case studies. So, what’s at risk with poor execution? Poor prioritization.

Nashville 100

Nashville Analysis Review Communications 100

Reid All About it

JANUARY 20, 2023

How The Pandemic Affected State Tax Policies And What To Expect For The Future State tax revenues were unexpectedly stretched thin in 2020 when the government shut down large parts of the economy to stop the spread of COVID-19. See examples of effective mentoring programs (case studies and stories). More info/register.

Education 39

Education Revenue Strategy Review 39

Reid All About it

MAY 8, 2020

Bring your own case studies, observations and burning questions to share in this interactive “group therapy” session on the COVID-19 crisis. Explore virtual experience quality filters that will best position your event for participation, value and revenue. Growing Non-Dues Revenue in Times of Crisis & Beyond.

North Carolina 221

North Carolina Montana Revenue Conference 221

Protech

FEBRUARY 26, 2025

Membership fees provide extra revenue to reinvest back into your mission, and you can give members exclusive perks that reinforce their commitment. In the current association landscape, diversifying and stabilizing revenue streams is more important than ever. Why do associations need membership management software? billion by 2032.

Membership Management 52

Membership Management Software Directory Price 52

Membership Marketing

OCTOBER 21, 2011

Case Study: A Thriving Membership Organization. Case Study: A Thriving Membership Organization. Case Study. (9). Non-Dues Revenue. (1). Potential Analysis. (3). Steady State Analysis. (3). Speaking Engagements. Speaking Engagements. Publications. Friday, October 21, 2011. ▼ 2011.

Case Study 40

Case Study Marketing Price Survey 40

Reid All About it

MAY 12, 2023

Current Trends in Policy and Politics Hear the latest quarterly analysis of trends in policy and politics. How to Generate Revenue for Advocacy Efforts Learn about strategies and best practices for generating revenue for association advocacy efforts. More info/register. to 2:45 p.m. 1 CAE credit. More info/register.

Chicago 201

Chicago Mooc Education Newsletter 201

Reid All About it

SEPTEMBER 23, 2016

The right technology can make engaging your members, driving revenue, and targeting key segments easy, when you know how to optimize the data. Hear case studies illustrating association best practices. I’ll be happy to feature it as long as it’s not too product-centric. More info/register for in-person event. More info/register.

LMS 150

LMS Case Study Learning Management System Strategy 150

Reid All About it

APRIL 3, 2020

– Ask Us Anything Expert Panel: Marketing, Revenue, Meetings & Technology. Case Studies of CPD in a Time of Social Distancing. Taking Back Control on COVID19 and Revenue Generation. Basic Categorical Variable Analysis and Pivot Tables for Beginners. Jeff Cobb, Managing Director, Tagoras. Fri 4/3 at 1 p.m.

North Carolina 44

North Carolina Committee Montana Guidelines 44

Forj

APRIL 22, 2021

So, you’ve decided to invest in growing your association’s learning business to provide more value to members and bring in non-dues revenue. These challenges could result in dissatisfied members, decreased participation, loss of revenue, and even high staff turnover if the administrative burden is too high. That’s great!

LMS 172

LMS Course Price Learning Management System 172

Forj

MAY 25, 2021

Therefore, you rarely invest in add-on CE experiences beyond what’s required of you to maintain licensure, and as a result, contribute little non-dues revenue to your association. Decreased Non-Dues Revenue. If that revenue is on the decline, the experiences you’ll be able to provide for members will be directly impacted.

LMS 91

LMS Learning Management System Course Case Study 91

AssociationChat

JUNE 7, 2022

Check these out: How to Create a Sponsorship Strategy That Will Maximize Event Revenue. Industry analysis. Case studies. The Top 6 Reasons to Join an Association. Transformation is Coming in the Association Management System (AMS) Market. Thinking About a New Association Management System? 10 Common Myths Debunked.

eBook 52

eBook Case Study Library Analysis 52

MemberClicks

SEPTEMBER 27, 2024

This not only helps secure future revenue but also reduces the administrative burden of chasing late renewals. Online Learning Portals Create a dedicated online learning portal where members can access a library of educational resources, including e-learning modules, recorded webinars, articles, and case studies.

Organization 98

Organization Discount Certificate Case Study 98

Reid All About it

FEBRUARY 10, 2023

Leave with practical ideas for tackling your sponsorship challenge, an expanded peer network of association and nonprofit senior executives, and new strategies for leveraging corporate partners to execute your strategic plan, increase revenue, and add member value. Location: Alexandria VA. More info/register. More info/register. 1 CAE credit.

Blended Learning 39

Blended Learning LMS Ohio Strategy 39

Reid All About it

OCTOBER 7, 2022

Hear about the opportunities, risks, and trends in global digital policy, and an in-depth analysis of the present and future of digital policy issues. Host: Professionals for Association Revenue (PAR). Seven New Ideas: Not Your Grandma’s Non-Dues Revenue. More info/register. Host: FiscalNote. 1 CAE credit. 1 CAE credit.

Education 41

Education Blended Learning Video Conference 41

GlowGlobally

JULY 25, 2012

MCI and Blue Sky have partnered to offer global content dissemination services to help associations create new digital content channels that can add new revenue, expanded marketing and sales capacity, or creating new products from existing conference or education content globally.

Louisville 60

Louisville Dallas Case Study Analysis 60

Membership Marketing

DECEMBER 22, 2011

Non Dues Revenue and Affinity Programs for Members. So here is a quick list of possible non-dues revenue and affinity products that I have put together to get your thinking going. Labels: new products , Non-Dues Revenue. Non Dues Revenue and Affinity Programs for Members. Case Study. (9). Non-Dues Revenue.

Revenue 40

Revenue Discount Directory Price 40

Reid All About it

MAY 11, 2018

If done right, inbound marketing has the ability to accelerate growth and in turn, drive revenue. Learn how to analyze and visualize your existing data, execute winning member-facing strategies, improve your member’s experience by mining the right data, and determine a successful ROI on your collection and analysis of member data.

DC 30

DC Washington Project Member Engagement 30

Freestone

DECEMBER 8, 2023

Y our continuing education content can even help drive non-dues revenue. But did you know that your continuing education program can boost your association’s ROI? Read our blog for tips to measure and improve your learning program’s return on investment. This can provide qualitative insights into the program’s impact.

Education 57

Education Tips LMS Revenue 57

Reid All About it

OCTOBER 20, 2017

I’m excited about the ways machine learning can improve the customer (member) experience and, along the way, help organizations achieve their goals and increase revenue. An Association Case Study: Using Data to Create Insights and Expose Intelligence. Enough negativity! More info/register. Host: Impexium. Wed 10/25 at 1 p.m.

DC 150

DC Washington Social Media Strategy 150

Associations Now

AUGUST 22, 2013

A new case study by the Tax Foundation presents several positive economic outcomes associated with eliminating the charitable deduction, but would they come at the expense of social good? This is one question the Tax Foundation aimed to answer as part an 11-part series of case studies examining the effects of proposed tax reform.

Case Study 40

Case Study Revenue Proposal Analysis 40

AMR Management Services

OCTOBER 2, 2012

This trend strips traditional media and associations of subscription / membership revenue, depresses ad revenues and results in little left over for investment in good journalism, or educational programs and new ventures in the case of associations. HBR’s print advertising revenues dropped 24 percent in 2009.

Case Study 64

Case Study Library Content Kentucky 64

Reid All About it

JULY 9, 2021

Learn how advertising, networking opportunities, and a user-friendly experience work together to benefit community platforms, how to use features of your platform to increase engagement and sense of community, and how to raise non-dues revenue through a great member experience. CAE credits. More info/register. Transactions Corp. CAE credit.

Rhode Island 195

Rhode Island Technology Strategy Member Engagement 195

Association Adviser

NOVEMBER 6, 2017

So we have some revenue goals, which we’ve been able to achieve and surpass, with the help of our advertising sales partner, Naylor. Highlighting these case studies is also a good way to tell the world about the innovative, community-focused work our members do.

Communications 122

Communications Puerto Rico Social Media Content 122

Association Adviser

JANUARY 2, 2019

Is driving non-dues revenue an essential function? The experience of the American Speech-Language-Hearing Association (ASHA) provides a great case study of the use of smart staff engagement processes and decision-making. She recommends doing a competitive analysis every six to 12 months.

How To 98

How To Content Project Resources 98