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Why Competitive Analysis Matters More Now

Associations Now

In a recent white paper, The Value of Conducting an Association Competitive Analysis , he and Mary Byers, CAE, lay out some of the situations where associations might compete. The post Why Competitive Analysis Matters More Now appeared first on Associations Now. Sponsors aren’t cutting their marketing budget.

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The Demand Is Growing for Certificate & Certification Programs

Membersuite

People prove their value by the certifications and certificates they’ve earned. Certifications and certificates are proof that someone is committed to the industry or profession. A Quick Primer on Certifications and Certificates. It’s not tied to a specific educational program, like a certificate is.

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What is CAE Certification for Association Professionals?

GrowthZone

In a snapshot, the purpose of the CAE certification is to : establish the body of knowledge; assess the level of knowledge ; encourage professional growth; formally recognize individuals who meet the requirements ; and. The benefits of CAE certification include: Individual. serve the public. GrowthZone is a proud CAE-Approved Provider.

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5 Key Obstacles Holding Associations Back from Analytics Success

Association Analytics

The good news is that there are numerous free resources available for learning analytics, from Microsoft and Google certifications to university courses offered by places like Harvard or Yale. “You might really want that cluster analysis of all your customers… but instead you need to do something a little bit smaller.

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Accounting Association Highlights Certificate Program to Stay Ahead of Automation

Associations Now

In a new ad campaign, the Institute of Management Accountants highlights how its CMA certification program prepares industry professionals for the rise of automation. This year, the ads emphasize how professionals with CMA certification are better poised to thrive alongside technology in the digital age.

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CompTIA Explores New Certification Offerings to Back Evolving Tech Field

Associations Now

The technology trade group, working from the wish lists of employers and industry pros, is hoping to bring certifications to areas such as data visualization and the programming language Python. CompTIA’s certification game is already pretty strong—but there’s always room for more.

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Creating a Better Member Experience

Association Analytics

This analysis reveals an insight you can now act on to improve the member experience – consider reaching out to manager-level members to find out why they’re not renewing, or perhaps develop content specifically around their pain points and target them with personalized messaging during renewal period.