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DECEMBER 6, 2024

Lessons in Advocate Recruitment to Ready You for 2025 From old-school traditional to the latest in social and AI technologies, learn the tactics and strategies you’ll need to position yourself and your program for advocacy success in the new year. More info/register. Location: Washington DC. More info/register. 1 CMP credit.

Content 213

Content Strategy Revenue Education 213

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MARCH 5, 2021

The ROI Member Recruitment Brochure: How to Crea8e Brochures That Positively Influence Membership Decisions. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. The ROI of Words: How to Write Website Copy That Will Drive Member Renewal and Recruitment. Host: Fridays@4. Host: ASAE.

North Carolina 370

North Carolina Strategy Certificate Case Study 370

Blue Sky eLearn

JULY 24, 2019

With the right tools and strategies on your side, you can build out an approach to event planning that will always support these goals of recruitment and engagement. Encourage current members to volunteer for events or try and recruit others for you. Reminding them of the things they can gain from your association is key!

Tips 201

Tips Software Recruitment Recruiting 201

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DECEMBER 11, 2020

Participating associations will receive the full survey dataset and analysis as well as a data slice of the same analysis for their association. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. Project management basics. BYOB, obviously. Mon 12/14 at 11 a.m. –

Project 370

Project Education Software Review 370

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FEBRUARY 5, 2021

The ROI Member Recruitment Brochure: How to Crea8e Brochures That Positively Influence Membership Decisions. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. The ROI of Words: How to Write Website Copy That Will Drive Member Renewal and Recruitment. Host: Fridays@4. CAE credits.

San Diego 370

San Diego Strategy Education Price 370

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SEPTEMBER 20, 2024

Communication Audits, Analysis & Answers Conducting a communication audit of emails, websites, social media pages and other tools is an important exercise to ensure that your organization presents itself in a positive, on-brand voice. Organizer: Cecilia Sepp, CAE, founder, Rogue Tulips Consulting Fri 9/20 at 4 p.m. 1 CMP credit.

LMS 264

LMS Revenue Certificate Content 264

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MARCH 19, 2021

Learn about the eight different culture markers we measure, what it looks like to break the data down by subgroups, how to spot the cultural patterns that get in the way of results, and our driver analysis tool where you can see what areas of the culture truly drive employee engagement. More info/register. Host: Propel. Fri 3/19 at 3:45 p.m.

LMS 370

LMS Nashville Strategy Video 370

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OCTOBER 9, 2020

The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. The ROI of Words: How to Write Website Copy That Will Drive Member Renewal and Recruitment. More info/register.

Utah 370

Utah LMS Conference Tips 370

Reid All About it

SEPTEMBER 6, 2024

Billhighway shares Elizabeth Engel’s advice for tackling this conundrum, including how to help chapter volunteers excel at member recruitment, engagement, and retention. Discover how to use data and feedback to understand volunteer needs and tailor recruitment and retention efforts. Podcast recommendations. Location: Alexandria VA.

Revenue 270

Revenue Technology Strategy Education 270

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DECEMBER 1, 2023

Member recruitment. To attract young members , you must recruit in ways that make sense to them. Host: Certification Network Group Speakers: Alyssa Rulf Fountain, Ph.D., Learn how to conduct a cost analysis to quantify the financial implications of dirty data. More info/register. 1 CAE credit. . – More info/register.

Strategy 275

Strategy Technology Arlington Education 275

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APRIL 28, 2023

Before developing a certification exam or any type of education program or pathway focused on a specific job role, you must do a job analysis. WBT Systems explains what’s involved and what associations need to know about using a job analysis to design and market programs. Member recruitment. Audience avatar. 1 CAE credit.

DC 207

DC Recruitment Recruiting Washington 207

Nimble AMS

APRIL 3, 2022

From helping you create and manage a modern membership experience to supporting order processing, event management, and data analysis, Nimble AMS helps your entire organization. . As people become increasingly tech savvy, the association technology you have in place will affect your ability to recruit talented employees.?. Learn more.

Software 121

Software Certificate Technology System 121

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MAY 12, 2023

Current Trends in Policy and Politics Hear the latest quarterly analysis of trends in policy and politics. No plan, no progress. Good listens I love listening to smart people having interesting conversations. With podcasts, I’m like a ghost in the room. . More info/register. Location: Chicago IL. More info/register. to 2:45 p.m. to 2:45 p.m.

Chicago 201

Chicago Mooc Education Newsletter 201

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DECEMBER 2, 2022

But 62,000 people completed the course and earned a certificate. While we’re talking about “meta,” here’s an audience analysis of the metaverse community from Michael Brito at Britopian. If your AMS doesn’t help you recruit, engage and retain members , you better start looking for a new one. Virtual event planning template.

Tips 41

Tips Education Member Engagement Video 41

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NOVEMBER 12, 2021

Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. 7 Ways to Recruit and Retain Revenue Generating Talent During the Great Resignation. Association Insights Survey Part 2: Analysis and Action with Survey Data. Check out Cecilia’s Nonprofit Executive Spotlight series too.

Recruitment 195

Recruitment Recruiting Education Survey 195

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MARCH 11, 2022

Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Looking Forward 2022 (Impact): Trends and Analysis. The certifications, licenses, certificates, and other credentials offered by your learning business can address the needs of both learners and employers. Host: Grype.

LMS 195

LMS Revenue Certificate Los Angeles 195

MemberClicks

SEPTEMBER 27, 2024

Retention is often a bigger challenge than recruitment for many associations, but a well-crafted incentive program can tip the scales in your favor. Referral Bonuses Incentivize current members to recruit their peers by offering a referral bonus. This could be a monetary reward, a gift card, or a discount on future membership fees.

Organization 98

Organization Discount Certificate Case Study 98

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JULY 24, 2020

Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Recruiting and Retaining Association Members (and Driving Non-Dues Revenue) in the Virtual Event Era. Many associations believe that data cleanup challenges are holding them back or stopping them from meaningful data analysis.

Revenue 259

Revenue Montana Case Study Education 259

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DECEMBER 8, 2023

Learn how to conduct a cost analysis to quantify the financial implications of dirty data. Host: Northstar Meetings Group Speakers: Robert Kenward, recruitment expert Dawn Penfold, president, Meetingjobs.com Elise Schoening (moderator), senior editor, Northstar Meetings Group Wed 12/13 at 3 p.m. More info/register. More info/register.

Strategy 281

Strategy Video Technology Education 281

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JUNE 21, 2024

Association Brain Food readers can earn up to 10 CAE credits from Chris Gloede’s popular 10-week Association Academy Member Growth Certificate Course —only $499 with Brain Food promo code ACADEMY (a $50 discount). See the full course syllabus for more details.

Arlington 264

Arlington San Diego Course Strategy 264

Membersuite

SEPTEMBER 10, 2022

Since events are one of the top membership recruiting methods, try coupling a trial membership with a discounted or free first event. . #4. The corporate version offers licensing deals for compliance, frontline, and introductory training; professional development; and certificate programs. The same principle works for memberships.

Price 135

Price Discount Member Engagement Education 135

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FEBRUARY 4, 2022

Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. CEO Update LIVE: Recruiting. Hear about the tools and tactics organizations are using to recruit and retain top talent. Check out Cecilia’s Nonprofit Executive Spotlight series too. Guest: Christopher Olusola. Tue 2/8 at 12 p.m.

Content 39

Content Education Recruiting Recruitment 39

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JANUARY 14, 2022

Volunteer recruitment. Why do some associations have a tough time recruiting volunteers and others don’t? Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. What the Great Resignation Means for Your Certification Program in 2022 and Beyond. Tue 1/18 at 12 p.m. CAE credits.

Technology 195

Technology Certificate Revenue Team 195

Protech

FEBRUARY 26, 2025

When asked what they believe are the top reasons members join their organizations, 67% of association executives said networking with others in the field, 42% said continuing education/professional certification, and 32% said accessing specialized and/or current information.

Membership Management 52

Membership Management Software Directory Price 52

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AUGUST 19, 2022

Recruiting young members. The latest MGI report disclosed how poorly associations are doing with young member recruitment. Host: Certification Network Group. Guest: Lisa Lockman, Assistant Director, Data Analysis and AMS Administration, Association for Psychological Science. Quick hits. More info/register.

Technology 44

Technology Software Cost Education 44

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FEBRUARY 11, 2022

Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Looking Forward 2022 (Impact): Trends and Analysis. Presenters: Samantha (Sam) Evans, CAE, MBA, Certification Manager at IAPP. Guest: Joy Duling, CEO of The Joy of Membership, Founder of JourneyCARE Software. More info/register.

Content 39

Content Strategy Technology Tips 39

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APRIL 21, 2023

They describe the seven steps of starting a successful association mentoring program from pre-evaluation and research to planning, design, recruitment, matching, training, support and evaluation. Learn the importance of item analysis, the role of feedback in exam development, and the need for test security. Membership marketing.

Education 195

Education Leadership Committee Recruiting 195

Associations Now

MAY 3, 2017

In the analysis stage, AARC examined what Swertinski calls “the forgotten member lifecycle.” The message delivered to them was: “Two steps and you’re back to class,” a reminder of the value of membership to medical professionals who need to maintain their certifications. Four Steps. Which is surprising, given the potential upside.

Discount 96

Discount Survey Strategy Certificate 96

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MAY 8, 2020

Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Carey Goryl, CAE, CEO, Association for Advancing Physician and Provider Recruitment. We’ll discuss where different data can live, which sources of data might be useful, and where and how you can collect it to be ready for analysis.

North Carolina 221

North Carolina Montana Revenue Conference 221

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JANUARY 26, 2024

Last year, 814 associations participated in MGI’s survey, which benchmarks the practices used by associations to recruit, engage and renew members. The spring cohort for their Association Facilitator Certificate Course begins on March 11. I’ve used data from Marketing General Inc.’s The 2024 survey is now open.

Survey 264

Survey Strategy Project Education 264

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AUGUST 27, 2021

Learn how volunteer scenarios and training gap analysis can help your association identify the type of content you need to develop and offer to prepare chapter members for volunteering and leadership. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Volunteer training. 1 CAE credit.

Tampa 201

Tampa Revenue Education Resources 201

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DECEMBER 3, 2021

Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Learn how to leverage visualizations and analytics to better understand your data, mine the right data to improve your member’s experience, and determine a successful ROI on your collection and analysis of member data. Host: Impexium.

Revenue 195

Revenue Technology Social Media Innovation 195

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SEPTEMBER 23, 2022

Learn about digital content structures that work for recruitment, retention, and revenue. To implement a member engagement scoring analysis, the first step is to shift away from assumption-based thinking and towards evidence-based thinking. Host: Certification Network Group. Veronica Diaz, Ph.D., Wed 9/28 at 1 p.m. –

Education 41

Education Arlington Revenue LMS 41

Nimble AMS

NOVEMBER 12, 2019

Now’s the perfect time to rejuvenate the activities that drive recruitment, engagement, and retention. One section of the study pulls together multiple data points for a gap analysis around member benefits. The analysis shows organizations are doing well in several areas that are important to members.

Member Engagement 60

Member Engagement Analysis Review Recruitment 60

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JUNE 19, 2020

Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. The Impact of COVID-19 on the Recruitment Industry: Current Analysis and Future Opportunities. A new episode is posted every Monday by 1 p.m. Hosts: Cecilia Sepp, CAE, CNAP, principal and founder, Rogue Tulips LLC. Host: Cvent.

Video 221

Video Conference Revenue Content 221

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FEBRUARY 10, 2023

Member recruitment. Impexium describes the eight elements of an association marketing strategy that will help you recruit more members, such as developing personas, leveraging data, nurturing leads, and more. Host: Certification Network Group Speakers: Donald A. Year-round attendee community. More info/register.

Blended Learning 39

Blended Learning LMS Ohio Strategy 39

Membership Marketing

MAY 19, 2017

Recruitment Modeling – Many factors serve as either positive or negative predictors of whether or not a member will join an association including previous buying behavior (frequency and recency), non-monetary interactions, list source, number of previous recruitment contacts, and company or personal demographics.

Strategy 40

Strategy Marketing Analysis Recruitment 40