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Association Brain Food: 11.8.24

Reid All About it

Adrian Segar highlights findings from Freeman’s Trends Report Q4 2024. He shares the report’s discoveries about the disconnects between what planners think attendees value and what attendees really value. Certification requirements. Can an association require membership for certification? Attendee value.

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Association Brain Food: 4.4.25

Reid All About it

Pablo Picasso Membership requirement for certification. Many association professionals believe its okay to require membership for certification programs , but, as Apti points out, its definitely not. In fact, its illegal, on antitrust grounds, to tie membership to certification. The entire list seems pretty essential to me.

Revenue 258
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Association Brain Food: 1.17.25

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Brain Food readers can earn up to 10 CAE credits by attending Association Academys popular Association Member Growth Certificate Course.Over 1,000 association exec alums have already learned how to conduct research, develop relevant benefits, establish member content gates, improve recruitment and retention campaigns, and grow membership.

Education 264
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Sales Operations Demystified: What It Is, Why It Matters, and How To Do It Right

Wild Apricot

Sales ops originally functioned as a small team of number crunchers who executed financial analyses, reporting, and sales forecasting. As the volume of business information exploded, sales ops has evolved into a more powerful data analysis and reporting unit that can provide critical insight on the following areas: Sales Process Optimization.

How To 403
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Association Brain Food: 11.1.24

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This member research report from Halmyre Strategies describes the challenges faced by various professions as a new generation enters the workforce , including burnout, work-life balance, client demands, value of credentials, diversity, and changing workforce roles. . Member workplace challenges. More info/register. More info/register.

Revenue 258
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When is it time for a new Association LMS?

WBT Systems

Simple usability features can make all the difference to your learners, such as having a searchable course catalog, or being able to filter on a number of criteria, such as keyword, credit value or type, or whether the course is associated with a certification pathway. Do your learners need a new association LMS? Are You Wasting Time?

LMS 210
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Association Brain Food: 4.18.25

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They go into detail on items that belong on your list: reporting, security, API, technology partners, access control, cost of ownership, vendor stability, and the ability to expand software capabilities as your needs change. The report describes how experts expect AI to profoundly reshape human traits and behaviors by 2035. .

Strategy 270