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In this blog, we’ll outline our top three strategies to elevate your impact this year, along with ways to make small, easy changes that lead to large, impactful results. Dive deeper into these 3 strategies by watching this on-demand webinar. It should also involve an emphasis on data privacy and ethics. With all these uses (and more!)
Mark Lowry at Association Analytics shares helpful member retention strategies. He takes a data-oriented approach to planning, measuring, and improving retention practices. The Data Bunch This groundbreaking virtual event brings together exceptional minds in data management, analytics, and innovation. Member retention.
Mobile engagement strategy. Clowder explains why you need a mobile engagement strategy when deploying a membership app and how that strategy helps you deliver value, build trust, and increase member engagement. Why do content strategies fail —and what can you do about it? Coincidence? Education revenue. Content marketing.
The weekly list of free educational events and resources for the association community New member onboarding. They suggest five mobile onboarding strategies that offer new members a convenient, personalized onboarding experience. Let’s discuss special member-only perks and strategies that really boost engagement.
Impexium dives deep into proven strategies for membership renewals. The latest research report from Halmyre Strategies describes emerging challenges as a new generation enters the workforce : burnout, retention, customer demands, declining value of credentials, and changing roles. Membership renewals. Next-gen workplace challenges.
“You might really want that cluster analysis of all your customers… but instead you need to do something a little bit smaller. As Bill emphasizes, “You’re making decisions already with imperfect data” in areas like digital transformation initiatives and eventplanning. The solution?
Johnson II, CMP DES, Chief Diversity Officer & Director of EventStrategy, Talley Management Group Inc. Join us as we break down the differences between both processes, and the strategy and technology that fuels both efforts and learn how to identify what association marketers need to focus on. Tue 5/11 at 1 p.m.
If your association fits any of the five scenarios described by Lowell Aplebaum, FASAE, CAE, in his recent post, it’s time to review your strategic plan. Your organization’s strategy must offer “an inspirational, robust, and innovative pathway to a better future.”. Practice mindfulness-based strategies for stress reduction.
The weekly list of free educational events and resources for the association community… Chapter non-dues revenue. Billhighway shares five strategies suggested by Carrie McIntyre of Navigate for helping chapters become proficient at sponsorship and exhibit sales —advice that applies to anyone in business development and sales.
There’s a lot riding on your association’s next event, so how can you get the most out of it? . Every event-planning team struggles with this question. For associations, both attracting new members and engaging current members are probably constant goals across most, if not all, of the events they host. Data management.
As you begin putting together your events, you’ll want to create a robust plan so your future conferences and events are efficient and engaging for attendees, no matter what is thrown your way. 9 EventPlanning Tips for Improved Events. Craft a multi-channel marketing plan. Build an event agenda.
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WBT shares seven MOOC business model strategies you should definitely steal. Elevating Engagement: Uncommon Strategies for Creating a Thriving Member Community (Book Discussion) Members’ needs are changing—they require more than value to engage with your association; they also want memorable, positive experiences. Membership tiers.
Many of us are eagerly awaiting the release of Amanda Kaiser’s book, Elevating Engagement: Uncommon Strategies for Creating a Thriving Member Community , on February 14. Host: Sidecar Speaker: Therese Jardine, Founder and CEO of Strategic Event Procurement Tue 2/14 at 12 p.m. Member recruitment. More info/register. 1 CAE credit.
As you begin putting together your events, you’ll want to create a robust plan so your future conferences and events are efficient and engaging for attendees, no matter what is thrown your way. 9 EventPlanning Tips for Improved Events. Craft a multi-channel marketing plan. Build an event agenda.
Eventplanning. Is your eventplanning to-do list still up to snuff? Whether you’re new to the business or have been planningevents forever, take a look at the post-pandemic event checklist put together by Impexium. Do You Run Successful Postmortems? You meet, examine and assess how it went.
While there are several types of nonprofit budgets you might create (such as budgets for specific programs or long-term fundraising campaigns), your annual operating budget serves as the master financial plan for your entire organization, making it a critical component of your strategy.
The resulting benchmark report shares key trends, benchmarks within six marketing categories (research/analytics, branding/strategy, marketing/SEO, UX design/content, technology and team dynamics)—with breakout benchmarks for associations, and recommendations for increasing your association’s marketing effectiveness. More info/register.
The biggest difference here is who is responsible for carrying out the strategy that the consultant provides— the consultant alongside your internal team or your team itself. Some of these services include: Creating a strategy for your learning business. Creating a content development strategy. Converting courses to new formats.
Inclusion strategy. Presenters: Graham Harvey, Chief Strategy Officer, Matchbox Virtual Media. Find out how to navigate complex decision-making and scenario planning processes with staff and volunteer leaders, speakers, partners and exhibitors, and consider nimble practices for designing and refreshing eventplans amid a crisis.
They also develop and implement long-term engagement strategies that increase member satisfaction, renewals, and referrals. Like community managers, many people see eventplanning as an exciting career – even if the truth is closer to stumbling off a plane with no sleep and jumping into a 12-hour shift. Meeting Coordinators.
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Dan Stark, Director of Product Strategy, NimbleUser, and former association executive. – Price Sensitivity Analysis. In this 20-minute “Ask Me Anything” session, learn about a three-step price sensitivity analysis that can help your organization accurately determine value. More info/register. Host: Nimble AMS. SURGE 2017.
Host: D2L Speakers: Nora McCaffrey, Chief Academic Officer at the Institute for Integrative Nutrition (IIN) Joanne Struch, Learning Strategy Consultant, D2L Tue 4/25 at 2 p.m. Virtual Panel Discussion: What’s (Really) on the Event Horizon? Hear about the key components of IIN’s successful digital transformation. CAE credit.
Virtual eventplanning template. Their Virtual Show Flow Template is an Excel worksheet that includes tabs for the event overview, project timeline, event show flow (and example tab), production information, green room checklist plus worksheets for speakers and sponsors. The latest is on autonomous and flying cars.
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This deep dive on the strategies of applying Holistic Intelligence to eventplanning will help everyone be more effective at work and at home. As event organizers, it’s our job to create meaningful experiences and facilitate opportunities for attendees to reach each other. More info/register. Host: Smart Meetings.
Engage Members with Events and Networking Opportunities Events are a core driver of member retention, offering opportunities for learning, networking, and community building. However, if eventplanning becomes overwhelming or inconsistent, members may disengage.
WBT Systems shares strategies for convincing people to commit time to their own professional development. Hear about good test construction, types of exams, item analysis, the role of feedback in exam development, and test security. All events are online at Eastern Daylight Time unless otherwise noted. More info/register.
When you’re looking to link with tools like career centers, event services, an LMS or some other type of integration, your data strategy will play a role. Conferences and events are big money-makers and significant value-adds for your members, but pulling them off takes some skill and the right resources.
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In seconds it will provide unbiased analysis and potentially uncover hidden insights. By incorporating ChatGPT into your eventplanning workflow, achieving a 10% improvement is within reach! What eventplanning process or task has ChatGPT helped you become more efficient?
Fortunately, a number of certification programs exist that help demonstrate your expertise and that you know what it takes to plan an outstanding event. If you want to build and advance your career in eventplanning, earning an eventplanning certificate is an avenue worth exploring.
Lets look more closely at how you can create an effective post-event questionnaire. Importance of Post-Event Surveys Before we move forward, it helps to examine what makes these post-event surveys so valuable in your overall eventplanning process.
The DEI guide quickly became a go-to resource for advancing diversity and inclusivity within and beyond the ESPA community, addressing key roles and challenges in event services with actionable recommendations. Likewise, ESPA’s accessibility toolkit provided venues and destinations with strategies to make events universally accessible.
Competitor Check: Conduct a competitive analysis. This member-driven intel is crucial for shaping your strategy and ensuring your association delivers the value your members crave. You can identify your niche and become the go-to authority in that specific area. Can another organization easily replicate your services or resources?
Competitor Check: Conduct a competitive analysis. This member-driven intel is crucial for shaping your strategy and ensuring your association delivers the value your members crave. Identify your niche and become the go-to authority in that specific area. Can another organization easily replicate your services or resources?
Competitor Check: Conduct a competitive analysis. This member-driven intel is crucial for shaping your strategy and ensuring your association delivers the value your members crave. Identify your niche and become the go-to authority in that specific area. Can another organization easily replicate your services or resources?
As the metaverse continues to evolve and mature, it is becoming an increasingly important consideration for digital strategy. Data collection and analysis: The metaverse can provide valuable data on user behavior and preferences, which can be used to inform and improve marketing efforts. Possible Uses for the Metaverse.
Step 4: Plan Engagement Strategies Take the time to create engagement strategies for each touchpoint, or milepost, along the journey. Step 6: Post-EventAnalysis Talk to attendees and get their real-time feedback. Follow up after the event with conversations and surveys. Stay connected with them.
Step 4: Plan Engagement Strategies Take the time to create engagement strategies for each touchpoint, or milepost, along the journey. Step 6: Post-EventAnalysis Talk to attendees and get their real-time feedback. Follow up after the event with conversations and surveys. Stay connected with them.
Also: an analysis of the integral roles managers play in employees’ work lives. For others, it might involve implementing a new strategy to make and promote a message. Over at Cvent’s EventPlanning blog, Donna Kastner considers how you can spruce up event sponsorships.
Our business strategy revolves around helping our clients grow by leveraging our creative, in-house expertise,” said Jeffrey Barnhart, CEO and founder of CMA. Through its proprietary discovery process, Marketecture™, CMA offers a strategic analysis to help clients understand how they can best be positioned in the marketplace.
When conducting this retrospective analysis, you may notice recurring themes pop up. With a few adjustments to your learning tech, business strategy, and team composition, you can set your association’s learning programming up for ongoing success. If you’ve encountered any of these challenges, recognize that you’re not alone!
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