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Association Brain Food: 11.1.24

Reid All About it

Mobile engagement strategy. Clowder explains why you need a mobile engagement strategy when deploying a membership app and how that strategy helps you deliver value, build trust, and increase member engagement. Why do content strategies fail —and what can you do about it? Coincidence? Education revenue. Ok, and then what?

Revenue 258
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Association Brain Food: 1.17.25

Reid All About it

Impexium dives deep into proven strategies for membership renewals. The latest research report from Halmyre Strategies describes emerging challenges as a new generation enters the workforce : burnout, retention, customer demands, declining value of credentials, and changing roles. Membership renewals. Next-gen workplace challenges.

Education 264
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Event Marketing Strategy 101: A Step-by-Step Guide

A2Z Events

The key to achieving this objective is having an effective event marketing strategy. When you have a strong event marketing strategy, it ties everything together so you align all your elements of planning together. What is an Event Marketing Strategy? What is an Event Marketing Strategy? Email campaigns.

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Nonprofits that Sell Products or Services: 4 Considerations

NXUnite

Based on your prior analysis, create messages that align with your audiences preferences. This is essential for certain marketing strategies, like search engine optimization (SEO) for nonprofits. based nonprofits, you must follow a few guidelines: Products must be related to your mission. Distribution.

Products 130
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Association Brain Food: 12.22.23

Reid All About it

They describe strategies for applying game mechanics to influence attendee behavior , including incentives and technology that help you achieve event goals. Industry analysis for members. Per MGI’s membership benchmarking survey, members rely on their associations for in-depth industry analysis. Event gamification.

Analysis 301
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Association Brain Food Weekly: 4.3.20

Reid All About it

I love the message Garth Jordan, SVP and Chief Strategy Officer for HFMA, delivers in Association Success. They share guidelines on the best communication style, options for different types of virtual meetings with chapter leaders, and ways to provide chapter leaders with news, resources and advice. Experiment. I completely agree.

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Beyond efficiency: A human-first AI adoption strategy

Candid

A recent Harvard Business School study compared two groups of consultants—one using AI tools and the other not—performing the same workplace tasks such as writing, analysis, and strategy. Putting humans first There is an alternative approach: a human-first AI adoption strategy. Disrupting job tasks, not eliminating jobs.