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Association Brain Food: 11.1.24

Reid All About it

Hear how to design personalized communications and targeted campaigns to enhance member engagement, create valuable content to establish industry authority and influence, and evaluate member insights to refine strategies and ensure continual improvement. 1 CAE credit. More info/register. 1 CAE credit.

Revenue 258
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From Resilience to Growth: How Associations Can Succeed  

.orgSource

Steps to Harness Data for Growth: Adopt Advanced Analytics Tools: Implement platforms for real-time data analysis and visualization to identify trends and opportunities. Encourage Data Literacy: Train staff to interpret data and integrate insights into their workflows.

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Association Brain Food: 12.6.24

Reid All About it

Event Trends: Insights and Strategies for 2025 The latest Northstar/Cvent Meetings Industry PULSE Survey delves into critical topics such as budgets, spending, the value of face-to-face, supplier relationships and other important topics. If it doesnt resonate with your members, its time for a refresh. 1 CMP credit. More info/register.

Content 213
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Association Brain Food: 1.17.25

Reid All About it

Hear how NAPA used data to address member needs and operational gaps, achieving measurable results. Find out how to interpret benchmarking data to uncover trends and improve decision-making, and conduct a gap analysis to identify opportunities and address strategic challenges. 1 CAE credit. More info/register.

Education 264
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7 Tips to Improve Your Marketing Reporting and Prove Your Worth

Higher Logic

Solid data analysis and reporting are some of the best ways to show the value of the work you do and prove that your organization is getting a great return on their investment. This data shows you what kind of content your members like and can help you decide what content strategy to pursue. But it doesn’t have to be!

Report 203
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Why We Might Be Interpreting Our Association’s Data All Wrong

Smooth The Path

Each and every one of us looks at the data through a different lens, and this impacts our analysis. Even the most statistically accurate quantitative data is subject to the viewer’s interpretation. Sometimes our perspectives can be quite diverse. Other times our views are nearly identical but for a few nuances.

Survey 60
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From Fuzzy to Focused: Why Member Focus Matters

Sequence Consulting

This attracts highly engaged members who value your specialized expertise and the solutions you provide. Competitor Check: Conduct a competitive analysis. Focus on developing programs and resources that address industry challenges or cater to a particular member segment’s needs.