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Association Brain Food: 7.5.24

Reid All About it

Board members have to think of themselves as stewards who leave their association better positioned for the future than they found it. In a series of articles ( part 1 , part 2 , and part 3 ) at Naylor’s Association Adviser, Jeff De Cagna describes the elements and imperatives of board stewardship. Board stewardship. Content curation.

Strategy 270
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Why Didn’t Our Members Choose Us?

Smooth The Path

Our solutions are not the exact solutions members need to solve their problem. We are boring so members tuned out long ago. Or the communication is too complex. Related articles: The stories members make up. Association trend watch: member experiences. The post Why Didn’t Our Members Choose Us?

Price 127
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Many Organizations Accidentally Ignore New Members

Smooth The Path

My first-year member experience lines up with many other new member’s experiences according to member research. Associations tend to have very robust renewal programs, but meager new member onboarding programs. Three Ways to Make Your New Member Onboarding Program the Best It Can Be.

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Strengthening Member Engagement: Tips From an HR Consultant

Fonteva

Here are our top tips from an HR consultant: Invest in a comprehensive management solution Communicate consistently and valuably Offer ample learning opportunities Provide tools for members to engage with each other. Members should be able to self-edit their profiles to avoid inaccuracies. Email marketing and communication.

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Our Members Are Not Crazy

Smooth The Path

Members don’t take the time to understand their benefits. Those chapter leaders are not communicating well with new members. There are so many situations that pit association staff against members. The idea of the article is to openly, objectively seek out the other side’s argument.

Survey 60
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20 Reasons Your Association Should Stop Ignoring Web Video

Association 20/20

The future of associations will be assured not merely by our highly credible body of knowledge, but most importantly by our ability to be a visible constant in effectively communicating and connecting our knowledge to our crucial audiences. Yet most associations are ignoring it’s powerful importance and long-term potential.

Video 40
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21 Reasons Web Video is the Key to Your Association’s Future

Association 20/20

The future of associations will be assured not merely by our highly credible body of knowledge, but most importantly by our ability to be a visible constant in effectively communicating and connecting our knowledge to our crucial audiences. Yet most associations are ignoring it’s powerful importance and long-term potential.

Video 40