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Don’t Ignore Non-Dues Revenue Potential of Digital Badges!

WBT Systems

This week Eric Kuhn, opening keynoter at ASAE’s 2017 Marketing, Membership & Communications Conference advised attendees to “ adopt social media next practices , not just best practices “, when describing social media as one of the most powerful marketing tools for associations. Value of Digital Badges for Association Members.

Revenue 231
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Opportunities for Association Certification

Smooth The Path

Some professionals feel the same way about certification exams. Members say it is fine to make the content difficult, but please make the instructions and questions simple and clear (seek out and destroy tricky wording). I’m proud to have my certification.” The 40-year-old association problem. We can’t.

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Building Buy-In for an Online Community at Your Association

Higher Logic

In order to recruit new members, associations need to provide a unique value proposition , something compelling enough that people see value in paying for membership on their own or asking their company to sponsor their membership. Communities are a great way to promote your association’s status in the industry.

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What Should You Expect From Your Trade Association?

Association Navigator

The question of association value comes up over and over again. Business leaders frequently ask their representative on an association board or committee to justify the expense of their association participation. It’s important that your association communicate with you about things that no other organization can.

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Beyond Benefits: How to Foster Member Retention in 2025

CMA Solutions

Continuous Professional Development Opportunities Members join associations to grow professionally, so offering continuous learning opportunities keeps them engaged. In 2025, members will expect, not just desire, educational resources like certifications, workshops, webinars and courses.

How To 40
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7 signs of a successful enterprise association

Nimble AMS

Take care to implement this feedback to show how your association values all your stakeholders. “As As an association leader, you don’t know what you don’t know. Try using AI recommendations to personalize the member experience and increase the value of your membership.

LMS 142
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Daily Buzz: Avoid These Two Common Social Media Mistakes

Associations Now

Not only does it build awareness around who your organization is … but the more you engage with their content, the more likely they’ll be to start engaging with your content,” says Callie Walker from the MemberClicks blog. Help New Members Find Association Value. Social media is a two-way street.