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Without routine pricing reviews, your association could be leaving profit, and member satisfaction, on the table. Regular pricing reviews will keep your association ahead of competitors, alert you to missing revenue opportunities, and ensure you dont lose relevance with your members. Here are four key factors: 1.
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Do new members automatically get the email communications all other members get? And then there are the members that don’t renew because they don’t think they are getting value. Then when an email does come around communicating a much needed solution to our new members’ problem they never see it. You may have a problem.
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