Higher Logic

MAY 13, 2020

Create a digital space for them to engage, and then use intentional, targeted communication to build a personalized experience for each one of them, reaching them with relevant content at the right time and place. With tools like online community and marketing automation , you recreate the best parts of your association online.

Tools 296

Tools Communications Email Marketing Recruiting 296

Higher Logic

MAY 29, 2020

In order to recruit new members, associations need to provide a unique value proposition , something compelling enough that people see value in paying for membership on their own or asking their company to sponsor their membership. Communities are a great way to promote your association’s status in the industry.

Social Media 254

Social Media Member Engagement Tools Revenue 254

CMA Solutions

SEPTEMBER 5, 2024

You can precisely target a specific member type through tailored digital ads and content marketing, while also reaching new geographic areas using innovative geofence advertising techniques. Marketing tools like social media, email marketing and SEO can give you great results without breaking the bank.

Recruiting 45

Recruiting Recruitment Strategy New Jersey 45

Smooth The Path

OCTOBER 3, 2019

Instead, the message should be just a few sentences leading them to a value-packed, but easy to access, and quick-to-consume valuable piece of content. Most of the emails in the series should follow this frictionless template; short, fast, and valuable. This first engagement should take only 1-2 minutes.

Content 97

Content Marketing Strategy Association Value 97