Association Value Member Engagement Tools 
Higher Logic
MAY 29, 2020
While the way you align your proposed member community with your executives’ goals will vary by association, five of the most common priorities you might find in the strategic plan include new member acquisition, member engagement and retention, non-dues revenue growth, advocacy and legislation, and maintaining relevance.
Higher Logic
MAY 13, 2020
An engagement platform helps you provide those valuable relationships 24/7, 365 days a year. With tools like online community and marketing automation , you recreate the best parts of your association online. The great ideas and valuable connections members build with each other at your annual conference can happen all the time.
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Nimble AMS
FEBRUARY 15, 2024
Member-centric How would you measure your association’s commitment to your members? All member-based organizations are focused on membership: attracting new members, boosting member retention, enhancing member engagement, and more. As an association leader, you don’t know what you don’t know.
Associations Now
OCTOBER 2, 2014
You can’t rely on your volunteers all the time to get your members motivated—your staffers have to do the job too, even if they’re not membership pros. Also: Microsoft introduces a new—and very snazzy—member to the Office family. As a result, associations struggle to maximize their potential for member engagement.
Protech
AUGUST 10, 2021
Protech: As the year progressed, were associations able to get even more use out of their mobile apps? For example, you’ve talked about leveraging a mobile app as a year-round benefit for increasing member engagement. McHugh: I think a big evolution in events will be in the expanded use of mobile for compelling engagement.
Smooth The Path
AUGUST 22, 2019
A good place to start is to determine where is the biggest point of friction is between the association and your members. Early enagement, overall engagment, long-time member engagement. Here is a hypothetical example to illustrate how you might think about your association’s problem. Is it: Awareness.
Associations Now
MAY 21, 2014
A tool for tracking and measuring member engagement can be valuable for any association—if you can decide what “engagement” actually means to you, first. In the last couple of years, you might have noticed an upswell in talk in the association community about tracking and scoring member engagement data.
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