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Building Buy-In for an Online Community at Your Association

Higher Logic

Additionally, you could suggest a “freemium” community membership for potential members to showcase the value of joining your association. Download our eBook, Maximize Association Value with Engagement , for the full list of ways a community builds your association’s member acquisition and member engagement efforts.

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Is it time to boost your association’s ROI with a technology upgrade?

Nimble AMS

Is your association planni ng to upgrade its t echnology to a mo dern software solu tion? However, of the association professionals who said they plan on increasing their IT budget, 72% report they feel technologically prepared for the future. How does your association compare? A boost in member engagement.

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7 signs of a successful enterprise association

Nimble AMS

Maybe your association is experiencing challenges, so you’re searching for strategies to empower your staff and enhance the member experience. Regardless of your large association’s situation, the Nimble AMS team is here to offer tips to measure your success and meet your future goals!

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Why New Members Actually Join

Smooth The Path

Someone they want to do business with pressures them to be a member. A staff member or association member calls them and invites them to join. To go to the conference or, to get a research report or, to get access to another benefit. Related posts: Association trend watch: member experiences.

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3 Myths: The Reasons New Members Join Associations

Smooth The Path

Myth #1: Members Join for Our Benefits. Members join to go to the annual conference. Or they join to get a research report or one of 15 other great benefits. Sometimes members join to gain access to a benefit , but rarely. Much more often members do not know a thing about the association when they join.

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Navigating Each Association’s Two-Way Trust Street

Smooth The Path

Asking members to attend an event, get certified, buy a research report, or volunteer initiates a trust exchange. The ask is often successful if the association has built up a reserve of trust and unsuccessful if the reserve of trust is depleted. Related: Delivering super low-cost exceptional member experiences.

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These Are Not the Most Read Articles But They Are the Most Impactful For the Association Community

Smooth The Path

Attendees catch me at conferences and reference ideas they found helpful in research reports, or e-books, or posts. So in a very unscientific way, I tallied all of these discussions in my mind, and these are the most impactful articles of 2017: Is It Day 1 or Day 2 for Associations? Belonging to an Association Could Make You Happier.