GrowthZone

FEBRUARY 23, 2021

GrowthZone recently released the 2021 Association Industry Survey results. This year’s report contains specific data on association value proposition recognition, COVID’s impact on organizations’ operating status, 2021 revenue trends predictions, and more. The report also highlights: Top non-dues revenue sources.

Survey 88

Survey Industry Revenue Report 88

Associations Now

MARCH 28, 2013

Building sustainable business models depends on association leaders adopting a 21st-century sensibility as they imagine and co-create new forms of value in collaboration with their stakeholder networks. The problem for associations is that the member market does not really exist. Are you ready to get started?

Association Value 40

Association Value Revenue Innovation Organization 40

Smooth The Path

JULY 14, 2020

Are you scrambling for revenue-replacing ideas, all while spinning five more plates at home? Have you had to ditch most of the work you did on upcoming in-person events to turn on a virtual conference immediately? Are you learning how to manage the sudden increase in traffic in your online community?

Innovation 136

Innovation Revenue Course Project 136

Smooth The Path

MAY 7, 2020

Metrics are softer, as is the revenue to fund member benefits. Associations with individual membership see the opportunity to reach more members with organizational membership. Some associations are considering the good, better, best membership levels that online platforms use. Members are not as involved as they once were.

Project 88

Project Revenue Course Association Value 88

Nimble AMS

APRIL 29, 2023

Does your association value technology and data-literacy? Discover more ways to boost your association’s ROI Innovative technology boosts ROI and saves your organization money. Become a data-driven organization. When you choose a modern AMS, you’ll be on track to transform the entire culture of your organization. Download now

Technology 99

Technology Software Member Experience Innovation 99

.orgSource

FEBRUARY 21, 2023

Netflix’s new vision was driven by the idea that, in a highly competitive market, a shift in values would give its brand a leading edge. Since that decision, Netflix’s revenue has tripled. Values How we interact with each other has a direct impact on revenue and growth. Values round out why and when, with how.

Revenue 88

Revenue Review Guidelines Education 88

Association Success

NOVEMBER 2, 2020

Too many associations are burdened with vague, cluttered notions of what their core purpose might be — rather than a deep understanding of what their reason for existing actually is. These tips will help you nurture a purpose-driven culture within your association. Value inspiration over explanation.

Examples 151

Examples Association Value Tips Organization 151

Protech

MAY 4, 2020

Understanding how each channel provides your association value in making those connections with members, potential prospects and the general public will help grow your revenue. . What CMS Functionalities do Members Expect? .

Content 86

Content System Discount Software 86

Smooth The Path

FEBRUARY 25, 2016

Declining revenues. All of these member focused indicators should tell us when the value of our offerings is not quite valuable enough and when we should make innovation a priority. Overall declining membership numbers, worse retention ratings or fewer new members. Less member engagement. This should be the case.

Innovation 60

Innovation Member Engagement Revenue Association Value 60

Association Adviser

AUGUST 20, 2018

A lack of revenue earned from communication channels is a serious or significant problem for 46 percent of associations. Private online communities broke into the top 10 communication channels for the first time since this survey started asking how associations value them.

Communications 60

Communications Survey Newsletter Report 60

Smooth The Path

OCTOBER 29, 2019

They are the only business owner with declining revenues. They are the only person thinking about retirement. They are the only leader about to become a manager. They are the only person who thinks the way they think. They are the only person in the organization in their profession.

Revenue 68

Revenue Project Team Organization 68

Smooth The Path

AUGUST 23, 2017

”, an association CEO and big thinker in our industry asked me yesterday. Many indicators point to a member engagement problem for associations. Many associations are facing shrinking annual revenues, low retention ratings and, are having a harder time recruiting volunteers and quality volunteer leaders.

Member Engagement 68

Member Engagement Recruiting Recruitment Revenue 68

Sequence Consulting

MARCH 26, 2021

Just because something has no value at $100 doesn’t mean it suddenly becomes valuable at $50. By going down this path, organizations end up sacrificing significant dues revenue without much to show for it in terms of membership growth.

Discount 72

Discount Cost Price Strategy 72

GrowthZone

AUGUST 14, 2018

The Big Book of Association Ideas: Construction Trades & Building Associations Edition. Entries were judged on creativity, industry impact, value to association, value to members, and replicability. The grand prize was not dependent on association size.

CA 74

CA Charlotte Pennsylvania Association Value 74

Tom Morrison

FEBRUARY 4, 2013

Since our Association put its focus on these 6 areas in 2006, the Association has grown over 18% in annual dues revenue, 28% in per member revenue, and 840% in net worth.with the largest economic downturn in our history. These 7-things aren't just a Google search and look-up.it goes way beyond that!

How To 40

How To Revenue Cost Innovation 40

Slice-Works

JULY 10, 2014

Defining Your Association Value. Ad sales + Product sales = revenue. Revenue/# of subscribers or members = Value of Subscriber/Member. Mike Skiados— @mskiados & mskiados@asha.org. Bill Cramer— bcramer@ibtta.org. Catherine Lux Fry— @VettedSolutions & catherine@vettedsolutions.com. Gregory Wright— @G_J_W.

Communications 28

Communications Marketing Conference Social Media 28

Reid All About it

FEBRUARY 24, 2023

Host: Personify Speakers: Wes Trochlil, president of Effective Database Management Tina Wehmeir, CEO at AMC Institute Megan Woodburn, Founder and Co-CEO at Strategic Association Management Erin Sullivan, VP of Marketing at Personify Tue 2/28 at 1 p.m. More info/register. 1 CAE credit. More info/register. 1 CAE credit.

Certificate 39

Certificate Education Process Leadership 39

Experts in Membership Marketing

JANUARY 12, 2010

They blame the recession or the industry for the errosion of their membership or non-dues revenue. Ask yourself if your association's value proposition addresses your members' greatest need? They have little to no idea what their members are going through and they are not trying to find out. But the simple fact is.life changes.

Revenue 28

Revenue Association Value Communications Industry 28

Leading Learning

JULY 2, 2020

In my experience, there are a growing number of learning leaders at associations thinking in this way, but few have implemented a vision that is visible to their members and prospective members. The average association value proposition still tends to be “pay us money so that you can belong and get discounts.”

Education 59

Education Course Certificate Leadership 59