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Amanda Milligan, Content Marketing Institute ). Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Michelle Brien, VP of Marketing and Product Strategy for TopClass LMS by WBT Systems. Presenters: Chase Brunson, Marketing and Development Manager, The Rise School of Austin.
But excellent content isn’t enough to gain market share. Devin Cleary, MeetingsNet ) How to eliminate content bottlenecks and keep your content marketing engine running. Jimmy Daly, Superpath ) Personas, even well-researched ones, are worthless for marketing. Content is a commodity, says WBT Systems. Chapter habits. to 5 p.m. –
This strategy allows sponsors to meet their marketing goals while contributing valuable information and education to your members and market. Austin Kleon ). How to improve your content marketing SEO. Jim Yu, Content Marketing Institute ). Now what could anyone find wrong with that? Joey Lorich ). 1 CAE credit.
They explain how to use AMS data for planning and marketing events. In a tough hiring market, you need to hold on to the talent you have. Host: UST Education Speaker: Austin Campbell, Manufacturing Analyst, The Liggett Group Wed 3/29 at 2 p.m. Association staff retention. More info/register. More info/register. 1 CAE credit.
WBT Systems shares 11 issues that should be on every association’s radar in 2020 and beyond , especially those offering online learning programs, including learner self-reliance, market expansion, competition, learning pathways and more. Austin Kleon ). Bill Cushard, Director of Marketing, ServiceRocket. Career Contessa ).
WBT shares the strategies and tactics resulting in a 693% increase in certificates for TRA in a competitive compliance training market. MemberSuite looked at five essential member and market needs and came up with a slew of revenue-generating solutions , many of which are probably valuable for your members and market too.
Two sessions: Respond, Don’t React: How This Simple Change Can Make All the Difference, and How to Create an Integrated, Multi-Channel Event Marketing Plan. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Tirza Austin, Online Community Manager at American Society of Civil Engineers.
Additional modules are available based on package subscription: Sponsors/Ads, API Access, Sales Funnel, Certifications, Events Expo, Project Management, Fundraising, Form Builder, Chapter Management, Online Store, and more. Headquartered in Austin, TX with other locations in Chicago, IL, Maitland, FL, McLean, VA, Atlanta, GA, Boston, MA.
Presenter: Kristi Casey Sanders, director of digital marketing strategy of Plan Your Meetings @ Meeting Professionals International. Presenter: Austin Johnston, owner of AKJohnston Group. Presenter: Kathy Cohen, Head of Marketing, EverThere. Host/Location: Marketing General, Inc., More info/register. Tue 7/19 at 2 p.m.
It’s a good start, for sure, but you know your market segments best. Chase Brunson, CLE, Sections & Events Manager, Austin Bar Association. Rory Archibald, Associations, Sectors & Marketing, VisitScotland. Presenters: Bob Vaez, founder & CEO, and Thorben Grosser, VP of Product Marketing, EventMobi.
Please participate in MGI’s 14 th annual Membership Marketing Benchmarking Survey , our industry’s most comprehensive and valuable study on membership marketing. Marketing, membership and communications awards. Gold Circle Awards recognize excellence in marketing, membership, and communications in 15 categories.
Zamora is looking forward to elevating ALHI’s global profile, expanding the company’s market strategy in the U.S., Zamora graduated from the University of Texas at Austin with a bachelor of science degree in advertising. Zamora culminated her tenure at Virtuoso as the Director of Event Operations.
The only thing missing from my recipe is waxed beans because I’ve never seen them at the store or farmers market. Host: American Marketing Association. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. It’s the underlying principle of Inbound Marketing. More info/register.
Additional 2012/2013 Heart & Soul Grants include: $10,000 HHS Grant — available to an Austin, TX-area nonprofit specializing in the provision of At Risk Children and Families — a gift from the Cipione Family Foundation of Austin, TX. customer organizations attending the 2013 Outcomes Immersion Certification Training.
Tirza Austin believes mentoring is “not a year-long, one-on-one relationship.” Presenters: CEO Joanna Pineda, CTO Maki Kato, and two full-time remote staff: Leah Monica, Director of Marketing, and Maria Lima, Director of Special Projects. Presenter: Ben Rome, Manager, Marketing, American Industrial Hygiene Association.
The weekly list of free educational events and resources for the association community… Maggie McGary shares insights from the Community Roundtable’s 10th Annual State of Community Management report and cross-references them with findings from MGI’s Membership Marketing Benchmarking Report. Jen Maltba, Marketing Manager at Cvent.
You can have the best content money can buy, but… (Jodi Harris, Content Marketing Institute ). Austin Kleon ). Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Presenter: Mark Bornstein, VP of Content Marketing, ON24. Bruce MacMillan, Chief Marketing Officer, PCMA’.
In his Wall Street Journal review, Alex Tabarrok calls for voluntary certification, describing licensing as a broken system ripe for reimagining and reform. Earn up to 5 CAE credits by taking the SEO for Associations Certificate Course at Association Academy. Association SEO course. More info/register. Location: Chicago IL.
Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. The global virtual events market is projected to grow at a ‘compound annual growth rate of 23.2% Johnson Experience Marketing. Presenter: Tirza Austin, Online Community Manager at the American Society of Civil Engineers.
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