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Host: UST Education Speaker: Austin Campbell, Leadership Doctor Tue 2/25 at 12 p.m. SEO to Sales: The Organic Way to Turn Search into Revenue Hear about an organic SEO strategy that fuels real business growth (without relying on paid ads). 1 CAE credit. More info/register. – Black Women in Association Tech. How Did They Do It?
Associations usually rely on corporate marketing budgets for sponsorship revenue. Learn about the types of technology needed for associations looking to retain, engage or grow membership and revenue programming. Hear how you can use partnerships in three strategic ways beyond events to grow revenues, while better serving your members.
– Revenue Success from Scratch: One Association’s Story. Presenters: Chase Brunson, Marketing and Development Manager, The Rise School of Austin. The Most Innovative Campaigns in Digital Advocacy. Host: Professionals for Association Revenue. Presenter: Melissa Lagowski, Big Buzz Idea Group. Tue 6/29 at 2 p.m.
Keep the Seal of Approval concept in mind when examining your association’s offerings and unique value propositions, says Dr. Michael Tatonetti in a post by Carolyn Shomali at Professionals for Association Revenue. Equip yourself with innovative approaches to adapt community engagement strategies in an AI-augmented landscape.
For an association to push past the status quo, it needs not only a skilled executive and staff team, but also some innovative thinking on the part of members. That’s especially true for associations with declining dues revenue. Here are three areas where members might be able to play a role in creating a new nondues revenue stream.
Their post describes four ways your association can leverage event and learning data to increase attendance, select content, improve programs and grow revenue. Fri 12/4 at 10 a.m.* – Generating Revenue in a COVID World. How to Rock Your Next Virtual Trade Show: Raise the Roof with Revenue. Virtual conference design. CMP credits.
Non-dues revenue. A survey conducted by the Professionals for Association Revenue (PAR) revealed that 86% of associations said their business development strategy is underperforming or non-existent. PAR explains why a business development strategy is vital to association revenue health. Location: Chicago IL. More info/register.
Austin Kleon ). The Culture of Lean Innovation: Small Changes, Big Impact. Three nonprofit/government leaders—who’ll tell us how they adopted Lean Innovation and achieved powerful outcomes by changing the way they work—will lead the conversation. Host: Community IT Innovators. 100+ icebreaker questions. Career Contessa ).
Use it to benchmark your metrics, inspire innovations in chapter management, and start conversations about the future of chapters at your association. WBT Systems shares the story of the Texas Restaurant Association (TRA) whose compliance training programs delivered a 465% increase in revenue in the last six months of 2021.
Online education revenue. WBT Systems recapped a recent Non-Dues-A-Palooza webinar where Will Hold, the CEO of the National Alliance for Insurance Education & Research, described how his association quintupled their online education revenue by offering subscriptions, corporate learning portals and learning paths focused on job roles.
Association revenue. Professionals for Association Revenue released their Association Business Development Landscape Survey report. Hear about innovative and budget-friendly ways to cut through the noise in order to successfully market your event as an experiential gathering that can’t be missed. More info/register.
Tue 2/14 at 12 p.m.* – Video Event Marketing that Drives Revenue. Presenters: Amanda Marijanovic (moderator) with panelists from PCMA, Freeman, the Austin Convention & Visitors Bureau, and the Austin Convention Center. Host: Community IT Innovators. More info/register. Host: PCMA. Tue 2/14 at 2 p.m. Host: AENC.
– Video Event Marketing that Drives Revenue. Presenters: Amanda Marijanovic (moderator) with panelists from PCMA, Freeman, the Austin Convention & Visitors Bureau, and the Austin Convention Center. Host: Community IT Innovators. I’ll be happy to feature it as long as it’s not too product-centric. Host: PCMA.
Tirza Austin explains why you should see your online community as one of the onboarding vehicles to your association. To facilitate growth, you have to nurture members, says Tirza Austin on Community by Association. Use the upcoming season as inspiration for your nondues revenue strategy, suggests MemberClicks.
No surprise about what stands in the way of innovation: human beings! Learn how to align the goals of your board, executive director, membership manager and your members to create a robust membership program that serves members and brings revenue to your association. Where (and what) the hell is the metaverse? asks Ed Zitron.
The Learning Business Maturity Model was created to help organizations that provide continuing education and professional development define where you stand currently, visualize how innovative organizations perform, create concrete goals of where you would like to be in the future, and mature into the leading provider of education in your field.
Austin Kleon ). As a proof of concept—we’ll be collaborating, as member-attendees, to identify ways to generate non-dues revenue. James Marquis, Chief Innovation Officer and The CIO, 501Works. Boa viagem! Quick hits. Here’s another one in favor of stupid questions and fostering a beginner’s mindset and curiosity. 1 CAE credit.
Charlene Li believes you need order to create change —not what you picture when thinking about innovative organizations. Another example of wishful thinking disguised as conventional wisdom: Claire Cain Miller at the New York Times says there’s no evidence that chance meetings at the office boost innovation. Innovation in a Hurry.
According to Texas Welcomes All, the state has already lost $66 million in revenue due to cancellation of events that were to have been held in Austin, Fort Worth, Houston, San Antonio, Dallas, and Arlington.
Session two featured three other associations sharing bright spots: Associated General Contractors Austin Chapters virtual training win, xxx, and xxx. Read more on what’s a bright spot and how it can be used to help chapters innovate , six steps for identifying bright spots , and how to share exceptional chapter behavior and practices.
Innovating Meetings & Events: The Way Forward ( Chatting with Agnes & Cecilia). Explore other strategies that will help financial executives to better connect with nonprofit boards to advance strategic planning and innovative change. Presenter: Austin McHenry, Crypto Practice Leader, U.S. More info/register. CAE credits.
EventsCase, the industry’s leading all-in-one event management platform , is to celebrate seven years of innovation and growth by hosting what promises to be a very special party. These will add to premises in London, Valencia, a US office in Austin, Texas, and a base in the Saudi Arabian capital of Riyadh.
Some good news on the fundraising front: Sixty-one percent of nonprofits reported they expect to increase fundraising revenues this year, up from the 53 percent that reported an increase last year. “We had 7-year-olds in Austin, Texas, go door to door asking for $7 donations,” Charity: Water founder and CEO Scott Harrison told NPR. “We
Rethinking Data Priorities: Preparing Associations for an AI-Driven Future Historically, associations have primarily focused on capturing revenue-related data points, sometimes overlooking non-revenue data in the process. Find the correct balance between innovation and governance to provide value to your members. 1 CAE credit.
Tirza Austin believes mentoring is “not a year-long, one-on-one relationship.” The discussion topic for the first portion of the meeting: membership renewals and innovative techniques to drive renewal rates. 6 Non-Dues Revenue Opportunities Hidden in Your AMS. More info/register. Wed 3/18 at 12 p.m. – 1 CAE credit. Host: ASAE.
Saying that a bill introduced in Austin last week would discriminate against the LGBT community and hurt business in Texas, ASAE and others in the hospitality, meetings, and association industries announced a joint campaign to oppose it. ASAE opposes any legislation that permits or even gives the appearance of tolerating discrimination.
Jorge Barba says if you ask better questions about the challenges your organization is facing, you’ll discover better answers and improve your strategic thinking and innovation capability. Hear about a 3-step framework to create teams that are innovative, have low turnover and maintain a high production rate without much supervision.
AI, automation, innovation). Transform Your Sponsorship Strategy: Data-Driven Ideas to Boost Non-Dues Revenue Learn how to harness data insights to develop new and compelling sponsorship opportunities that resonate with both your audience and potential sponsors. Location: Chicago IL. CAE credit. More info/register. 1 CAE credit.
From renewals to non-dues revenue, and from prospecting to engagement and expectations, where does community fit in your tech stack and where do we draw the line of exclusivity? Presenters: Rhette Baugman, Chief Revenue Officer, National Speakers Association. . – Where Community Fits in Your Overall Digital Engagement Strategy.
WASHINGTON — ASAE announces the winners of the 2020 Gold Circle Awards competition, which denotes excellence, innovation, and achievement in association/nonprofit marketing, membership, and communications programs. Member/Volunteer Engagement Campaign ISACA; ISACA’s 50th Anniversary: Honoring Our Past, Innovating Our Future.
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