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That’s where in-depth qualitative research came in, and CFMA turned to Amanda Kaiser, chief path finder at Kaiser Insights LLC, who specializes in interview-based memberresearch. The moment new members understand the value of the association is the association’s value trigger point.”
Amanda Kaiser dispels three myths on why people join associations and reveals the real reason—based on her memberresearch. 8 ways to read the books you wish you had time for. No, I’m not going to give it away here, you have to read her post to find out—the real reason is not too surprising when you think about it.
This memberresearch report from Halmyre Strategies describes the challenges faced by various professions as a new generation enters the workforce , including burnout, work-life balance, client demands, questioning the value of credentials, diversity, and changing workforce roles. I’d want to read that book too, but not on the job!
I was waiting in line at registration and the author of the book I just read struck up a conversation with me. Who was I to be there? I just started my own business and had not succeeded in the way many of the other attendees had. She immediately made me feel more confident.
Focus on values shared by different segments instead—which is also the advice offered by David Allison in his book about Valuegraphics. Dienst at PCMA Convene. Generational labels lead to negative outcomes. Workplace challenges.
Coming out of my own memberresearch, the challenge that comes up nearly universally among members of all associations is the need to influence. She talks about the power of yet in this Ted talk and also wrote a fantastic book about mindset. To grow in their career members need to be even more well rounded.
Related: Industry Study Brings a New Way for Association Professionals to Think About Member Engagement. The New Member Engagement Rule of Three. Fueling Exceptional New Member Experiences: Strategies for Member Onboarding, Engagement, and Retention E-book.
Team members make eye contact with each other and talk energetically with each other. Team members connect with each other and not just the leader. Team membersresearch ideas outside of the boundaries of the team and bring back the best ideas. Water-cooler or hallway conversations carry over into the team meetings.
In Friday’s general session, Amanda Kaiser of Kaiser Insights LLC shared her experience in getting inside the minds of members for better recruitment and engagement. Kaiser specializes in qualitative memberresearch, mainly conducting in-depth member interviews for associations.
Lisa Stahl, Data Project Manager, Columbia Books & Information Services. Learn how to approach AMS selection in a post-pandemic world, from consideration to launch and beyond, based on memberresearch and the many lessons learned this past year. CAE credits. More info/register. Transactions Corp. Wed 7/14 at 3 p.m.
We’re collectively writing today’s equivalent of that book as we go along. Our members are playing all over the digital landscape. Your memberresearch should tell you where to focus. Communicate to your outposts, and bring them back home. Find them, and show them the way back to your website and your blog.
This recent update summarizes what the project team learned from their latest memberresearch; this post goes into why they did it and this helpful guide details how they did it. Gotta love these people for their thoroughness and transparency! Because it kind of is, isn’t it?
This recent update summarizes what the project team learned from their latest memberresearch; this post goes into why they did it and this helpful guide details how they did it. Gotta love these people for their thoroughness and transparency! Because it kind of is, isn’t it?
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