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This opportunity is for association professionals who are responsible for reporting analytics to leadership, Boards of Directors, and other stakeholders, to come together in a free-flowing environment to share their lunchtime and discuss, this month, memberengagement scoring. MemberEngagement Party. 1 CAE credit.
Forward-thinking associations are creating digital hubs to plug members into the entire universe of benefits, including new methods of content delivery, enhanced online learning engines, elegant tools to connect members with one another and provide seamless access to virtual, hybrid and live events. More info/register. Host: Cvent.
But now, you must consider your attendees’ attention and engagement capabilities when planning virtual events. WBT Systems describes nine virtual event strategies that minimize Zoom fatigue. Fri 7/10 at 12 p.m.* – Contract Strategies for the Evolving Marketplace; Winning Contract Strategies – Tips for Success.
And, Caroline Forsey at HubSpot explains what California’s new data privacy act means for marketers. Hear practical suggestions for designing more effective outreach, engagement and retention strategies to ensure your monthly giving program can take your NPO to the next level. MemberEngagement and Loyalty Study Reveal.
Create a content marketing strategy in seven “easy” steps. I added those quotation marks because developing a strategy is never that easy, you do have to think hard, but it’s immensely doable. Gaining a Competitive Edge with Content Strategy (Washington DC). But how do you develop—and implement—such a strategy?
Find out how to design for virtual-first experiences, satisfy the desire to network, and keep your membersengaged. Presenters: Graham Harvey, Chief Strategy Officer, Matchbox Virtual Media. Ami Bera, member of Congress representing Sacramento County, California. – Sales Survival Strategies Amidst COVID-19.
Strategy as currently practiced rarely emphasizes the importance of community.” Gaining a Competitive Edge with Content Strategy (Washington DC). An impactful content strategy can add member value, expand your influence, bust the internal silos, and help you achieve your business goals. In one word, CONTENT.
Find out how to design for virtual-first experiences, satisfy the desire to network, and keep your membersengaged. Presenters: Graham Harvey, Chief Strategy Officer, Matchbox Virtual Media. Learn the basics of conducting usability testing and how to use the results to drive your online strategy. More info/register.
While on the surface it might seem like a good idea since their LinkedIn group has over 5,000 members, a recent news story about the social media giant might give anyone reason to pause and reconsider that strategy. Whether or not the Class Action has any merit will be determined by the California legal system.
Fri 12/1 at 4 p.m.* – Association Discussion: The Future of Components Has your association’s component relations strategy evolved since the pandemic? Do you need to reimagine how to partner with your association’s chapters and member/special interest groups? I’m happy to feature it as long as it’s not too product-centric.
Fri 7/21 at 1 p.m.* – Cracking the Value Code: Uncovering Strategies for Pricing Your Learning Programs When you start taking a hard look at your learning product landscape, common conundrums around “value” and “pricing” often surface. What is IT’s accountability/role in developing overall strategy for their organization? 1 CAE credit.
Learn how modern website design elements can increase memberengagement. Hear about strategies that help turn prospects into new members and ways to customize your website to fit the needs of your members. Membership Recruitment and Renewal Strategies. Host: Smart Meetings and Visit San Jose California.
Michele Champion, California Association of Marriage and Family Therapists. Associations Trends Talk: Growth-Focused Pricing Strategy. Association membership models and pricing strategies have shifted with changes to the value of participating in-person, remotely, or both. Presenters: Peggy Hoffman, Mariner Management.
If you’re thinking about doing a content audit as preparation for developing a content strategy, Hilary Marsh shares a content audit planning worksheet and issues to consider before diving in. Presenters: Alaina Tobar, DMCP, ADMEI President, Regional General Manager, PRA Northern California. Content audit. Fri 10/16 at 2 p.m.
What’s more member companies are facing increasing demands for transparency from their board members, shareholders, and also from their consumers. Associations who customize their advocacy strategies will remain relevant. How Associations Build Their Own Customized Advocacy Strategies. Members Hire Customized Advocacy.
Join a discussion on what it takes to nurture a digital first mindset across an association and how it can drive real memberengagement, yield meaningful data, and help reach new stakeholders. Wesley Carr, Director of Stakeholder Engagement, Regulatory Affairs Professionals Society. Thu 2/13 at 1 p.m. – Host: ASAE.
A common theme throughout both is providing experiences that engage and help associations differentiate themselves from the competition. Getting back up on my soapbox… California wanted its new law AB5 to protect Uber drivers, but, sadly, it will put freelance writers (and other freelancers) out of business. Elise Dopson, Databox ).
Three overarching topics caught my eye at the upcoming AAMSE Annual conference in Minneapolis : MACRA and the QPP, MemberEngagementStrategies, and Professional Development. MemberEngagementStrategies. There is no “one size fits” all approach to membership marketing. AAMSE Sessions on the Topic.
Seven Ideas to Leverage Your Association’s Data to Drive MemberEngagement. Presenter: women’s leadership speaker and trainer, author of Lead Like an Ally: A Journey Through Corporate America with Strategies to Facilitate Inclusion , Julie Kratz, Tue 7/27 at 2 p.m. Host: ASAE. Tue 7/27 at 11 a.m. CAE credit. More info/register.
CalSAE’s Elevate in Monterey, California, March 20th. The second session is called Association Research Reveals the Stickiest New MemberEngagement Programs. Related: Fueling Exceptional New Member Experiences [e-book]. Related: Fueling Exceptional New Member Experiences [e-book]. I hope to see you soon!
Learn how modern website design elements can increase memberengagement. Hear about strategies that help turn prospects into new members and ways to customize your website to fit the needs of your members. Membership Recruitment and Renewal Strategies. Host: Smart Meetings and Visit San Jose California.
Association CEO Nails Critical MemberEngagement Question. Developing a Successful Student Membership Strategy. California Society of Association Executives Seasonal Spectacular. Engage your members with an exciting and informative publication produced by the publishing experts at Naylor, LLC. Dan Varroney.
Leading MemberEngagement from the Outside-In. Learn a new definition of engagement, and hear specific stories of organizations that have positioned themselves for success by becoming value-generating partners for their members. Host: Engage. More info/register. Host: Web Courseworks. Tue 10/29 at 1 p.m.
Sometimes an outside facilitator can move members forward more quickly. When the California IT in Education Association (CITE) wanted to transition from a hands-on board to a more strategic orientation, they called on.orgSource Managing Director of Business Strategy, Sharon Rice. An annual survey is a good start.
You’d like to see your membersengaging with one another and your association online, but if you’re only hearing crickets, there are ways to get your members talking again. It’s not the strategy; it’s the people. Harvard Business Review outlines why a smart strategy is worthless if people can’t execute it.
John Angelo of the California CPA Society (Cal CPA) agreed. As Martyn Hopper , CEO of the Pest Control Operators of California (PCOC) , explains in this Corner Office profile you have to look at your business every day the way a competitor or potential partner would look at it. Strategies and tactics. Where are your weaknesses?
”We tried a large email segmentation project last year, and it actually hurt our memberengagement. Is technology a department, a strategy or something in between? It’s a strategy, argued Brooks. Need for better measurement and engagement. Engaging the next-generation member.
In this success kit from Nimble AMS, you get four resources: two half-hourish webinar recordings about AI for associations and two white papers, one an introduction to AI for associations and one on developing an AI strategy. Just what you need to pretend you’re elsewhere, a bald eagle cam from Big Bear Valley in California.
Noah Buhayar and Christopher Cannon at Bloomberg describe how California became America’s housing market nightmare. There is no solution to the California housing crisis without the construction of millions of new houses.” Hear about common pitfalls to avoid, and strategies and frameworks that will keep you on track.
Snacks How to develop a B2B content strategy, plus real examples. From emerging technologies to engagingmembers and driving revenue, let’s brainstorm strategies and solutions together. More info/register (ASAE members only). He explains why RFPs suck so much and suggests a better way. CAE credit.
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