Candid

SEPTEMBER 3, 2024

In California this election year, we’re seeing efforts to reverse recent gains to advance racial and economic equity. It requires a long-term strategy so that an ecosystem of organizations—with specialists in communications, legal support, and policy research—can work together to build a broad base of support.

Organization 105

Organization Oakland California San Francisco 105

YourMembership

OCTOBER 16, 2014

While on the surface it might seem like a good idea since their LinkedIn group has over 5,000 members, a recent news story about the social media giant might give anyone reason to pause and reconsider that strategy. Whether or not the Class Action has any merit will be determined by the California legal system.

Social Media 150

Social Media California Revenue Class 150

Associations Now

MARCH 19, 2020

Three strategies to consider. A recent study by the University of California, Berkeley Haas School of Business found that women gained more social capital from affiliation with a high-status mentor than their male counterparts did. To make the most of your company’s program, consider the following three strategies.

Strategy 69

Strategy Michigan California Team 69

Associations Now

AUGUST 3, 2018

How the Romance Writers of America capitalizes on content marketing strategy to create a flourishing industry. Unlike content marketing strategies that can feel formulaic, the entrepreneurial and collaborative methods RWA uses are what make it so successful, says Skyword’s Content Standard. Also: A firsthand account of the Carr Fire.

Tips 102

Tips Marketing California America 102

AvidXchange: Association Management

JANUARY 16, 2023

Our guest for the first episode of “The Power of Change with Michael Praeger” is Cat Carmichael, the Chief Executive Officer for Strategy 123, a strategic community association management (CAM) consulting company focused on acquisition preparation, increased profitability and creating successful exit strategies and succession plans.

Strategy 130

Strategy Association Management Innovation Price 130

Reid All About it

APRIL 10, 2020

Presenters: Graham Harvey, Chief Strategy Officer, Matchbox Virtual Media. Ami Bera, member of Congress representing Sacramento County, California. – Sales Survival Strategies Amidst COVID-19. Find out how to design for virtual-first experiences, satisfy the desire to network, and keep your members engaged. Tenenbaum, Esq.,

North Carolina 74

North Carolina Content Montana Revenue 74

Reid All About it

JANUARY 31, 2020

Find out how to have a great content strategy in less than two minutes in this video from web strategist Ray van Hilst of Yoko Consulting. Association Insights: Why Strategy and Foresight Are Not the Same Thing (Alexandria VA). Nabil El-Ghoroury, PhD, CAE, Executive Director, California Association of Marriage and Family Therapists.

Chicago 221

Chicago DC Massachusetts Washington 221

Reid All About it

DECEMBER 1, 2023

Fri 12/1 at 4 p.m.* – Association Discussion: The Future of Components Has your association’s component relations strategy evolved since the pandemic? I’m happy to feature it as long as it’s not too product-centric. Do you need to reimagine how to partner with your association’s chapters and member/special interest groups?

Strategy 275

Strategy Technology Arlington Education 275

Reid All About it

DECEMBER 6, 2019

And, Caroline Forsey at HubSpot explains what California’s new data privacy act means for marketers. Hear practical suggestions for designing more effective outreach, engagement and retention strategies to ensure your monthly giving program can take your NPO to the next level. Getting the Sequence Right: Strategy, Design, Budget!

LMS 221

LMS Software Revenue Cost 221

Associations Now

NOVEMBER 10, 2016

Snapchat’s new photo-taking sunglasses draw buzz for their offbeat release strategy. But one thing we can definitely say about Spectacles is that the release strategy is nearly as unusual as that used by Google Glass. Today, the Snapbot will be hiding in Venice, California, near Snapchat’s headquarters.

Strategy 61

Strategy California New York Price 61

Potomac Core

FEBRUARY 28, 2018

Associations who customize their advocacy strategies will remain relevant. It also requires ongoing member interaction, and Industry focused research to develop and implement Customized Advocacy strategies. How Associations Build Their Own Customized Advocacy Strategies. Those who don’t will falter.

California 132

California Analysis DC Products 132

Associations Now

OCTOBER 28, 2019

As PG&E enacts major shutdowns of its power grid in a bid to prevent wildfires, groups in California’s medical and grocery fields have been working to find ways to serve vulnerable communities. In response to these concerns, California Gov. Power shutoffs continue to put California’s most vulnerable residents at risk,” Gov.

California 40

California Examples Cost Team 40

Reid All About it

MAY 18, 2018

Check out these photos of bioluminescence giving the California coastline an eerie blue glow. ( I’ve been transcribing my March 2001 journal from when I traveled via Amtrak Coast Starlight sleeper car from LA to Seattle… Did you know the Coast Starlight and Pacific Surfliner go right along the California coast? The Guardian ).

St. Louis 30

St. Louis DC California Washington 30

Reid All About it

AUGUST 30, 2019

Create a content marketing strategy in seven “easy” steps. I added those quotation marks because developing a strategy is never that easy, you do have to think hard, but it’s immensely doable. Gaining a Competitive Edge with Content Strategy (Washington DC). But how do you develop—and implement—such a strategy?

Chicago 34

Chicago DC Member Engagement Analysis 34

Reid All About it

OCTOBER 16, 2020

If you’re thinking about doing a content audit as preparation for developing a content strategy, Hilary Marsh shares a content audit planning worksheet and issues to consider before diving in. Presenters: Alaina Tobar, DMCP, ADMEI President, Regional General Manager, PRA Northern California. Content audit. Fri 10/16 at 2 p.m.

Indiana 221

Indiana Review Education Conference 221

Reid All About it

DECEMBER 2, 2016

Hear about strategies that help turn prospects into new members and ways to customize your website to fit the needs of your members. Learn about website personalization: why it’s so important for associations today, how to create and implement a personalization strategy, and how to know when you’ve gone too far with personalization.

San Jose 193

San Jose millennials Revenue Recruiting 193

Associations Now

APRIL 17, 2017

After the 1969 oil spill in Santa Barbara, California, Senator Gaylord Nelson helped establish the first Earth Day in 1970. The post Five Event Strategies You Can Borrow for Earth Day appeared first on Associations Now. Earth Day isn’t a new event by any means, but it is just around the corner on April 22.

Strategy 70

Strategy California Discount DC 70

Reid All About it

MAY 1, 2020

Presenters: Graham Harvey, Chief Strategy Officer, Matchbox Virtual Media. Learn the basics of conducting usability testing and how to use the results to drive your online strategy. Presenters: Jan Masaoka, Chief Executive Officer, California Association of Nonprofits. Monetizing Virtual Events: Building Sponsorship Strategies.

North Carolina 273

North Carolina Revenue Education Strategy 273

Candid

JULY 23, 2024

Their strategies include running communications campaigns to inform communities about elections, training and convening nonprofit partners, providing voter engagement grants, investing in voting infrastructure, and funding research to inform strategy.

New Hampshire 116

New Hampshire Pennsylvania Texas Case Study 116

Associations Now

JUNE 6, 2019

Soon disappearing from your hotel experience, at least in California: individual containers of soap and shampoo. Something to keep in mind if you’re traveling to California in the future: Small plastic shampoo and soap bottles would soon be banned at hotels under a new bill passed by the state Assembly, according to the Los Angeles Times.

San Jose 92

San Jose Los Angeles California Cost 92

Associations Now

DECEMBER 5, 2014

The California Teachers Association is collaborating with university experts to provide professional development training and resources to help teachers in the state better understand and teach Common Core Standards. Despite the debate, California schools are starting to transition to using the standards in their curricula.

California 40

California Project Education Resources 40

Virtual

OCTOBER 2, 2013

Meg Whitman once described the evolution of eBay’s strategic mission in observing that strategy meetings went from being held once or twice per year, to being necessary several times a week. It’s critical that you’re working toward a focused and specific set of goals, with metrics and accountability measures built in. Missions change. .

California 100

California Association Management Process Social Media 100

Reid All About it

FEBRUARY 7, 2020

Nabil El-Ghoroury, PhD, CAE, Executive Director, California Association of Marriage and Family Therapists. Strategies to Engage and Retain Your Member Base. Learn about strategies to ensure your members know the value of membership including who you are and what you offer, in order to make sure members stick around. Host: ASAE.

Chicago 243

Chicago Education Baltimore Content 243

Reid All About it

JULY 21, 2023

Fri 7/21 at 1 p.m.* – Cracking the Value Code: Uncovering Strategies for Pricing Your Learning Programs When you start taking a hard look at your learning product landscape, common conundrums around “value” and “pricing” often surface. What is IT’s accountability/role in developing overall strategy for their organization?

Atlanta 195

Atlanta millennials Price Technology 195

Reid All About it

JULY 22, 2022

Michele Champion, California Association of Marriage and Family Therapists. Associations Trends Talk: Growth-Focused Pricing Strategy. Association membership models and pricing strategies have shifted with changes to the value of participating in-person, remotely, or both. Presenters: Peggy Hoffman, Mariner Management.

Price 44

Price Technology Strategy Software 44

Reid All About it

SEPTEMBER 6, 2019

Strategy as currently practiced rarely emphasizes the importance of community.” Gaining a Competitive Edge with Content Strategy (Washington DC). An impactful content strategy can add member value, expand your influence, bust the internal silos, and help you achieve your business goals. In one word, CONTENT. More info/register.

Chicago 37

Chicago LMS New York Member Engagement 37

Reid All About it

JANUARY 10, 2020

Getting back up on my soapbox… California wanted its new law AB5 to protect Uber drivers, but, sadly, it will put freelance writers (and other freelancers) out of business. How to build a successful content marketing strategy from scratch. Nellie Bowles and Noam Scheiber explain why this bill must be amended. Elise Dopson, Databox ).

LMS 243

LMS Software Chicago Washington 243

Reid All About it

MARCH 8, 2019

The Content Strategy Conversation: Making Your Education Resonate. You’ve probably heard the term “content strategy.” Get a better understanding of how to address this topic with your colleagues, and take away a handy checklist and examples of how you might apply content strategy theories in your program.

LMS 170

LMS DC Price Washington 170

Reid All About it

DECEMBER 9, 2022

Moderator: Heather Story, consultant, Volunteer Strategies. Bill West, Chief Credentialing Solutions Officer, Cornerstone Strategies. Become a Survey Savant: Modern Strategies for Building Actionable Insights. Share your success (and failures) in working with volunteers. We all have stories to tell! More info/register.

Colorado 39

Colorado Recruiting Recruitment Survey 39

Associations Now

SEPTEMBER 12, 2019

One way to do that is to eliminate experts and keynoters entirely, which may sound extreme, but it is exactly the strategy the Faculty Association of California Community Colleges is taking with its 2020 California Great Teachers Seminar.

California 101

California Conference Maine Course 101

Mary Byers

SEPTEMBER 11, 2024

As a result of a strategic plan and a focused commitment to evolve, the League of California Cities, founded in 1898, refreshed its brand with a new shorthand in 2021: Cal Cities. By adding just three letters (ing) the name becomes more active and marks the transition to a new way of service to the associations stakeholders.

America 130

America California Recruiting Recruitment 130

Event Industry News

JULY 13, 2016

Invite the Media is a media strategy platform that triggers invitations to key Influencers and invite them on newsworthy events anywhere in the world With headquarters in San Jose, California and satellites in Florida and Paris, InvitetheMedia.com was founded in October 2015 by Francois Huynh, President CEO of AdAvenueGroup and former Yahoo project (..)

San Jose 72

San Jose Florida California Project 72

Event Industry News

JUNE 1, 2020

Ensure you are basing your tactical plan and marketing spend on your current strategy, not what was in place pre-COVID-19. Your content marketing strategy did too, as the information you need to engage participants and address their key pain points has changed. Similarly, adapt your tactical plan, as needed.

How To 114

How To New York City Atlanta Chicago 114

Reid All About it

JULY 23, 2021

Learn how to build a plan using proven strategies to engage board members and foster an inclusive boardroom, collaboratively create and enhance diversity planning with leaders with unique perspectives and backgrounds, and apply actionable tools and techniques to facilitate meaningful discussions on diversity in your organization.

Video 195

Video Technology Strategy Content 195

Reid All About it

DECEMBER 2, 2016

Hear about strategies that help turn prospects into new members and ways to customize your website to fit the needs of your members. Learn about website personalization: why it’s so important for associations today, how to create and implement a personalization strategy, and how to know when you’ve gone too far with personalization.

San Jose 150

San Jose millennials Revenue Recruiting 150

Associations Now

JANUARY 8, 2020

You can have a 15-year-old in Washington, DC, looking at the Eiffel Tower with his grandparents in California,” he told Ianzito. Your social media strategy should focus on strengthening connections with customers and turning social data into actionable insights, says Katherine Kim at Sprout Social. Other Links of Note.

Las Vegas 97

Las Vegas Email Marketing California Software 97

Candid

NOVEMBER 4, 2024

Everyone has the potential to be a changemaker, according to Budak, a University of California, Berkeley business school professor and co-founder of the nonprofit StartSomeGood. This toolkit provides practical strategies and exercises to help you contribute in meaningful ways while maintaining a healthy balance and avoiding burnout.

eBook 105

eBook Case Study California Social Media 105