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Whether it’s through continuing education, certification courses, or gamified interactions, extending online learning components to your community members and prospects showcases value by supporting their professional growth. Read the full casestudy for more details on their strategy and results. Volunteering Programs.
Member recruitment. From sponsorship and advertising, to sponsored content, educational programs, certification, and strategic partnerships, uncover untapped avenues that can drive revenue growth and ensure the resilience of your association in an ever-changing landscape. Can you pinpoint your associations competitive advantage(s)?
“How can I recruit young professional members if there are no young professionals entering our industry?” Associations Now recently profiled an initiative by the Plumbing-Heating-Cooling Contractors Association focused on exactly this: recruiting young people into the industry.
Brain Food readers can earn up to 10 CAE credits by attending Association Academys popular Association Member Growth Certificate Course.Over 1,000 association exec alums have already learned how to conduct research, develop relevant benefits, establish member content gates, improve recruitment and retention campaigns, and grow membership.
The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. Professionals in Certification Networking Event. The conversation will be light and provide attendees a casual environment to talk with other certification professionals about your challenges and/or successes. Host: PCMA.
Lessons in Advocate Recruitment to Ready You for 2025 From old-school traditional to the latest in social and AI technologies, learn the tactics and strategies you’ll need to position yourself and your program for advocacy success in the new year. More info/register. More info/register (ASAE members only). Location: Washington DC.
The ROI Member Recruitment Brochure: How to Crea8e Brochures That Positively Influence Membership Decisions. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. The ROI of Words: How to Write Website Copy That Will Drive Member Renewal and Recruitment. Host: Fridays@4. Host: ASAE.
These casestudies illustrate the incredible possibilities that arise when mission-driven organizations are equipped with the right tools. Learn how to find and recruit diverse candidates, set clear expectations, and develop a transition plan. More info/register. More info/register. More info/register.
They explain why you’re having a tough time recruiting volunteers and how you can enhance the value of the volunteering experience. The seven biggest mistakes in membership recruitment. The ROI Member Recruitment Brochure: How to Crea8e Brochures That Positively Influence Membership Decisions. Quick hits. More info/register.
The ROI Member Recruitment Brochure: How to Crea8e Brochures That Positively Influence Membership Decisions. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. The ROI of Words: How to Write Website Copy That Will Drive Member Renewal and Recruitment. Host: Fridays@4. CAE credits.
The Association Artificial Intelligence Certificate Course teaches the practical use of AI tools for association professionals. I don’t usually feature casestudies but I’m making an exception for this one. Association AI. Learn how to create high-quality text, image, video, and other content through hands-on time in class.
WBT Systems suggests putting on your behavioral scientist hat if you want to recruit and engage volunteers while virtual fatigue is running rampant. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. Because there’s always time to learn, right? Virtual volunteer fatigue.
The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. PIA CaseStudy, Rethinking Your Membership Plan. Participants will enjoy compelling future-focused learning.
The report spotted a lack of intention in solving these issues: most associations admit to not having documented plans for member engagement, young professional recruitment and lapsed member reengagement. Another is persuading members to make time for association engagement. Seems like a good place to start. Event sunsetting.
I usually work with association industry partners on blog posts, casestudies, and other content marketing pieces , but am open to learning about other interesting projects outside that scope. Our panel draws on their experience with certification organizations as psychometricians, vendors, and the chair of the I.C.E.’s
Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Hear casestudies from nonprofits of all shapes and sizes who are working out through innovation, trial and error, how to thank, engage and capture new supporters through this new and growing area of social media fundraising.
The Association Artificial Intelligence Certificate Course teaches the practical use of AI tools for association professionals. Hear success stories and casestudies from an association that effectively retained student members. Association AI. More info/register (ASAE members only). 1 CAE credit. More info/register.
Hear about real-life casestudies and best practices from client direct mail and digital campaigns where data modeling strategies pinpointed audience members, increasing their propensity to respond and buy. Host: OnBoard Speaker: Donna Hamlin, Managing Partner, Founder and CEO of BoardWise Thu 9/26 at 1:30 p.m. – More info/register.
Another take on the young professional recruitment challenge comes from James Young of Product Community. Host: Council for Certification in Volunteer Administration Wed 10/11 at 2 p.m. – Next gen membership #2. CAE credits. More info/register. Location: Alexandria VA. More info/register. Host: Billhighway Thu 10/12 at 12 p.m.
Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Recruiting and Retaining Association Members (and Driving Non-Dues Revenue) in the Virtual Event Era. A new episode is posted every Monday by 1 p.m. Hosts: Cecilia Sepp, CAE, CNAP, principal and founder, Rogue Tulips LLC. 1 CAE credit.
The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. The ROI of Words: How to Write Website Copy That Will Drive Member Renewal and Recruitment. 1 CAE credit. Host: Halmyre.
Ungated content, like blog posts, casestudies, podcasts, or infographics, is free for an individual to consume and share. With ungated content, you’ll have a wider reach with non-members, creating more marketing opportunities for membership recruitment. Free or ungated content.
It’s not easy to identify ways to make the value of membership offerings resonate with young professionals , but every association and membership organization will need to recruit them and it can be done.
Quick hits before we get to the list of this week’s free education: Challenges and opportunities with membership recruitment for trade associations. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Tony Rossell, Marketing General, Inc. ). 5 virtual conference pricing strategies.
Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. 7 Ways to Recruit and Retain Revenue Generating Talent During the Great Resignation. Get examples and casestudies from associations that are seeing unprecedented meeting success, regardless of format, thanks to these tactics.
Presenters: Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Hear a casestudy featuring an association that has created a successful sponsorship program with its digital educational content. Technology for Recruiting Volunteers. or subscribe for updates. 1 CMP credit.
Retention is often a bigger challenge than recruitment for many associations, but a well-crafted incentive program can tip the scales in your favor. Referral Bonuses Incentivize current members to recruit their peers by offering a referral bonus. This could be a monetary reward, a gift card, or a discount on future membership fees.
They describe the seven steps of starting a successful association mentoring program from pre-evaluation and research to planning, design, recruitment, matching, training, support, and evaluation. With 20 years of experience developing mentoring programs, Art of Mentoring knows both the art and science. Association benchmarks. CAE credit.
Watch our free on-demand webinar: “How to super charge your use of membership data with dashboards” and don’t miss the casestudy ! Nimble AMS automatic processes save our staff major time, and members are no longer waiting on staff to send a certificate or credit transcript. Best of all, YM Careers integrates with Nimble AMS.
Bring your own casestudies, observations and burning questions to share in this interactive “group therapy” session on the COVID-19 crisis. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Carey Goryl, CAE, CEO, Association for Advancing Physician and Provider Recruitment.
This likely includes face-to-face programs, digital learning, other meetings and events, and any certification, accreditation or licensure programs. Casestudies. Simply consider the more formal education programs your association offers each year. Participant discussions/chat transcripts. Question/answer summaries.
This 5-step process can even be applied to sponsorship, membership, certification, education, in-person events, virtual events, or the next big thing your team creates. Hear tips to recruit and retain these generations. Learn about a 5-step method for pricing your learning programs and selling the value to get buy-in from your board.
Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Hear several casestudies on how we have transformed these meetings and how it can work for your association. Carey Goryl, CAE, CEO, Association for Advancing Physician and Provider Recruitment. Tue 5/5 at 11:30 a.m.
I also noticed a lack of intention in solving these issues: most associations admit to not having member engagement, young professional recruitment and lapsed member reengagement plans. Another is persuading members to make time for association engagement. Seems like a good place to start. Lessons from the podcast world. More info/register.
Host: Certification Network Group Speakers: Katie Hall, Founder and CEO of Claira Jasmine Rockett, Deputy Director of the Inteleos Point-of-Care Ultrasound Certification Academy Bill West, MBA, ICE-CCP, EVP, Global Skills X-Change, and Chief Credential Services Officer, Cornerstone Strategies David Wilcox, M.S., No plan, no progress.
Best of 2023: CaseStudies in Even Excellence Gain critical insights and learn from the successes (and failures) of the best events of 2023. 1 CAE credit. More info/register. Host: UST Education Speaker: Julie Sciullo, CEO, Association Analytics Wed 12/13 from 11 a.m. Connect with fellow event professionals from across the globe.
Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Learn how to use these strategies to deliver better engagement and personalized experiences, boost recruitment and retention efforts, and support new product development. – Community CaseStudies. Tue 7/20 at 6 a.m.
Nimble AMS explains how an AMS can help your association recruit, engage and retain members by helping you better understand members, anticipate their needs and deliver personalized emails and content. Get details from a casestudy organization that has turned this pattern around. Membership engagement. Creativity. 1 CAE credit.
Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. What should you do to recruit more members, increase your renewal rates, and grow your membership? Check out Cecilia’s Nonprofit Executive Spotlight series too. Guest: Victoria Elliott. Mon 7/26 at 2 p.m. 1 CAE credit.
When asked what they believe are the top reasons members join their organizations, 67% of association executives said networking with others in the field, 42% said continuing education/professional certification, and 32% said accessing specialized and/or current information. Contact us today to request a demo and receive a free quote.
Here’s a quick path to burnout: all the tedious tasks associated with certification processes , yuck, been there. Billhighway shares advice on ways your association can provide member recruitment training to chapters and affiliates. You know who else needs education, your chapter leaders and staff. Wed 3/20 at 11 a.m. –
Next-Step Career Advice for Meeting Planners Join a frank discussion with a long-time recruitment and placement pro about how the employment landscape has changed for meeting planners since COVID. Host: UST Education Speakers: Paul Hudson, CIO Consultant, Optimal Networks, Inc. Heinan Landa, Founder, Optimal Networks Wed 7/19 at 1 p.m.
Member recruitment. Impexium describes the eight elements of an association marketing strategy that will help you recruit more members, such as developing personas, leveraging data, nurturing leads, and more. Host: Certification Network Group Speakers: Donald A. Year-round attendee community. More info/register. 1 CAE credit.
In marketing, whether it be for membership recruitment and retention, conference attendance, participation in your certification program or whatever, the key analytic is cost per order. Unleash the Power of Market Testing in your Membership Recruitment. CaseStudy. (9). Membership Recruitment. (4).
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