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Which way are enrollments that certification you offer trending? The post Why Data SHOULD Drive Your Strategy appeared first on Association Analytics. Data can tell you what works much more than just the whims and musings of a longtime executive or board member. Doesnt that sound nice?
.* From Resumes to Results: Hiring for Real Impact Learn about a competency-based framework to clearly define success in a role and identify what matters in a candidate’s background; an end-to-end hiring strategy to improve job advertising, sourcing, interviews, and final decisions; and common hiring pitfalls to avoid and what to do instead.
Impexium dives deep into proven strategies for membership renewals. The latest research report from Halmyre Strategies describes emerging challenges as a new generation enters the workforce : burnout, retention, customer demands, declining value of credentials, and changing roles. Membership renewals. Membership course. 1 CAE credit.
The Association Artificial Intelligence Certificate Course teaches the practical use of AI tools for association professionals. I don’t usually feature casestudies but I’m making an exception for this one. What strategies can you implement to close this engagement loop? Association AI. AI tool for events. to 5:25 p.m.
It covers strategy, tactics, technology, AI and more in a post, not a download. At Community-Led Alliance, Steve Chen describes the journey of Code & Coffee and suggests strategies for building trust, psychological safety, and a strong sense of belonging in a community. Content strategy. Membership meetups. Skills training.
Mobile engagement strategy. Clowder explains why you need a mobile engagement strategy when deploying a membership app and how that strategy helps you deliver value, build trust, and increase member engagement. Why do content strategies fail —and what can you do about it? Coincidence? Education revenue. Content marketing.
If your members have to acquire new knowledge and skills to thrive in this new pandemic environment, WBT Systems suggests offering this type of certificate (and digital badge) program. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. They became “ virtual certified.” Tue 8/4 at 12 p.m.
The six add-on tech tools we’ll cover today will help you support a sustainable association growth strategy by showcasing membership value so that your current members and prospects have a strong understanding of the value of their dollar within your community. Read the full casestudy for more details on their strategy and results.
Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Hear about the strategies and tools modern associations are using to supercharge member engagement. Sheri Sesay-Tuffour, CAE, CEO, Pediatric Nursing Certification Board. Tue 3/9 at 12 p.m. More info/register. Host: CEO Update.
Greg Pollack at Association Analytics recommends three useful strategies to elevate your association’s impact in the new year. Operation Efficiency: Streamlining Processes for Associations Discover the key to success for associations in today’s fast-paced world by exploring strategies for optimizing operations and improving efficiency.
This study investigates more than 60 factors influencing members across six domains, including economic, technology and market psychology. It also assesses 76 challenges across nine association strategy domains, including membership, meetings, advocacy and education. Professionals in Certification Networking Event. every Monday.
As we pack and ship our materials, arrange meetings with partners, clients and associations, and put the finishing touches on our TopClass demos, we started thinking about our top technology strategy tips for getting the most out of the conference. Read the CaseStudy now. Have you got a plan?
Association strategies. They suggest seven strategies that will position your association to deliver value , and preserve and strengthen member and customer engagement and loyalty. What deer hunting taught me about strategy. Hear about several strategies for gauging a customer’s (i.e., Quick hits. Fri 2/5 at 12 p.m. –
They explain how to develop a content strategy, know when it’s time for a redesign, decrease costs and increase revenue. They start with the benefits of a well-crafted print magazine, just in case you have to make a case to your leadership team. . – Practice implementing zero-based budgeting strategies in sample scenarios.
AI content is short-term arbitrage , not a long-term content marketing strategy, says Ryan Law at Ahrefs. AI Policy, Practice & Communication (Washington DC) Hear three association casestudies on using AI to create content, develop a special magazine issue on AI, and put together an internal AI use policy. 1 CAE credit.
Provides more opportunities for social learning, collaboration, increased participation and informal strategies. For more detail on how Gamma Phi Beta achieved this, download the casestudy. The continuous learning approach promoted by blended learning is more effective at creating change and deep learning.
I usually work with association industry partners on blog posts, casestudies, and other content marketing pieces , but am open to learning about other interesting projects outside that scope. Our panel draws on their experience with certification organizations as psychometricians, vendors, and the chair of the I.C.E.’s
They share ten strategies for motivating members to volunteer and mentally show up for meetings. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Chapters will be relevant in 2021, however most of our strategies and plans from the past decade won’t. Sponsorships.
They identify six common mobile engagement strategies and share tactics for implementing them. Nimble’s AI success kit includes four useful resources: two 30-minute webinar recordings about AI for associations , plus an introduction to AI for associations and a guide to developing an AI strategy. Membership app adoption. to 1:30 p.m.
You can anticipate and prevent these issues by implementing these new strategies we found for engaging online students. #1: Casestudies are based on one of the most ancient stories: the hero’s journey. How to Motivate Certification Candidates. They procrastinate when it’s time to log in and do their classwork.
The Association Artificial Intelligence Certificate Course teaches the practical use of AI tools for association professionals. Content strategy. Jimmy Daly at Superpath explains why you need a documented content marketing strategy , how to assess whether your strategy is working, and what solutions to put in place if it’s not.
MemberSuite shares nine strategies for preventing volunteer burnout so you can keep your leaders in office and your pipeline full. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Community CaseStudies. Strategy First, Software Next. Volunteer fatigue.
Your organization’s strategy must offer “an inspirational, robust, and innovative pathway to a better future.”. Hear about unique data and insights into 2020 association marketing and how pivots, learnings, and trends will inform 2021 association marketing strategy. Practice mindfulness-based strategies for stress reduction.
Norwegian outdoor living concept ‘friluftsliv’ could be a valuable pandemic coping strategy. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Chloe Richardson, rebooking expert, sales coach, strategy consultant and onsite process manager. Simple SEO Strategies for Associations.
Content Marketing Institute shares highlights from their conference, Content Marketing World , including a quote from their chief strategy advisor Robert Rose: “Content marketing is what marketing is becoming. Learn proven strategies to implement AI within your association, potentially boosting overall productivity by up to 40%.
The authors of the whitepaper cite Georgetown University noting “Industry-based certifications address several problems that postsecondary credentials currently face: relevance, accountability, consistency, and portability.” Why Emphasize Technology for Association Education Programs?
Pandemic engagement strategies. MemberSuite identifies five strategies for engaging members during this next phase of the pandemic crisis : content, education, community, volunteering and causes. 5 virtual conference pricing strategies. Presenters: Amanda Simons, Principal, Honeycomb Strategies. MeetingsNet ). Host: PCMA.
Read on to discover new ways to generate non-dues revenue, including actionable casestudies. This symbiotic relationship between member needs, sponsor engagement, and revenue generation can help to form the cornerstone of successful non-dues revenue strategies.
I’ve seen some of my clients get bummed out when a good customer won’t participate in a casestudy, usually because the association has control freaks in charge. – The ABCs of ABCs: What Assessment-Based Certificates Are and How to Determine If They Should Be Part of Your Education Portfolio. 1 CAE credit. 1 CAE credit.
It covers virtual event strategy and technology, including a list of platforms for different purposes. Virtual learning strategies. MemberSuite suggests several strategies for designing a more effective and memorable virtual learning experience. Presenters: Graham Harvey, Chief Strategy Officer, Matchbox Virtual Media.
Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. – Proven Strategies to Increase Member Retention. Learn about three learning science lessons you can use to make lifelong learning part of your business strategy and help learners improve their professional skills.
ingenious ways to breathe new life into a one-hour recorded webinar; essential tools that streamline the repurposing process, making it both simpler and more efficient; and innovative strategies for leveraging webinar content to enhance engagement, both among your existing members and non-members. CAE credit. More info/register. 1 CAE credit.
We also share casestudies of organizations doing excellent work preparing their audiences for the future of employment: HR Certification Institute. Risk: The Missing Link Connecting Strategy to Implementation (co-authored with Jamie Notter and Leslie White ), available at [link]. Maryland Association of CPAs.
Mark Lowry at Association Analytics shares helpful member retention strategies. The Data Bunch will cover must-have insights and strategies from data governance to analytics. Explore practical tips and strategies to initiate your data hygiene journey. Bulletin describes how a member app helps you nurture member engagement.
How to build a successful content marketing strategy from scratch. Per study, women don’t self-promote as much as men. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Mike Murray, Content Marketing Institute ). Elise Dopson, Databox ). Tue 1/14 at 1 p.m. –
Whether you are selling certification in the United States or around the world, learn proven lessons on capturing potential candidates, how to motivate candidate behavior, and mixing education “prep products” to motivate and drive sales. Two casestudies of two successful programs (one small and one large) will be included.
Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Hear about key policy areas likely to emerge in the coming years, tips for building relationships with new legislators in a virtual world, and best practices for maximizing your government relations strategy in 2021. Mon 11/9 at 3 p.m.
Discover the learning trends uncovered in Abila’s Member Engagement Study, strategies to blend continuing education with professional development, and tactics to design attractive credentialing and certification programs. Speakers: Amanda Myers, Director of Member Strategy, Abila. 1 CAE credit. More info/register.
Presenters: Graham Harvey, Chief Strategy Officer, Matchbox Virtual Media. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. – Sales Survival Strategies Amidst COVID-19. We’ll also touch on the tech, because we know it’s on your mind! More info/register. Mon 4/13 at 2 p.m.
Presenters: Graham Harvey, Chief Strategy Officer, Matchbox Virtual Media. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Learn the basics of conducting usability testing and how to use the results to drive your online strategy. More info/register. Tue 5/5 at 11:30 a.m.
Sponsorship strategy. A survey conducted by the Professionals for Association Revenue (PAR) revealed that 86% of associations said their business development strategy is underperforming or non-existent. PAR explains why a business development strategy is vital to association revenue health. 1 CAE credit. More info/register.
Use a tool like Google Analytics to monitor traffic to your action pages and improve your CTA strategy. You likely have eBooks, whitepapers, casestudies, research reports, and industry insights that association members will find useful. Details on certification and training programs offered. Educational materials.
During their presentation they covered the key points of their whitepaper, including casestudies featuring the six associations presented in their whitepaper. If people keep renewing and buying more stuff, that means they’re engaged. . Learn about perpetual membership, touch points and managed contacts.
Hint, it has a lot to do with their course design strategy. Presenters: Graham Harvey, Chief Strategy Officer, Matchbox Virtual Media. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. In just three weeks, NIGP converted more than 50 in-person canceled courses to online courses.
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