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They explain how to extend the life of your webinars while expanding your associations educational portfolio. Think Like a Media Company: Unlocking Non-Dues Revenue for Sustainable Association Growth Hear about the imperative need for diversifying revenue streams. Repurposing webinars. Devils advocate. More info/register.
Impexium explains how to increase your association’s sponsorship revenue with a new relationship-based and expertise-focused approach to corporate partners. Learn how to create high-quality text, image, video, and other content through hands-on time in class. How to calculate your association’s member retention rate.
Events play a key role in engaging your members, generating revenue, and achieving organizational goals. But attendees have become more intentional with how they spend their time, requiring associations to craft even more memorable experiences that motivate participation. Want more tips on how to evaluate event tech providers?
Clowder explains why you need a mobile engagement strategy when deploying a membership app and how that strategy helps you deliver value, build trust, and increase member engagement. Education revenue. More info/register. Host: Tamsen Webster, author of Say What They Can’t Unhear Wed 11/6 at 12 p.m. Location: Arlington VA.
Identify what you need to deliver the member experience you want, and learn how to make the data work for you. An effective data collection tool will integrate with your current engagement platform and drive revenue by allowing you to: Track community activity alongside event attendance, renewal, and retention campaigns. Mobile Apps.
Brain Food readers can earn up to 10 CAE credits by attending Association Academys popular Association Member Growth Certificate Course.Over 1,000 association exec alums have already learned how to conduct research, develop relevant benefits, establish member content gates, improve recruitment and retention campaigns, and grow membership.
In 2025, Congress is likely to consider new tax increases on association revenue, such as membership dues, sponsorships, investment income and educational program revenue. Candace Vanderpoel at McKinley Advisors explains what low response rates on member surveys mean and how to improve them. Tax reform threat. Content strategy.
How to keep closing B2B deals during the pandemic. Fri 7/31 at 1 p.m.* – How to Go Virtual (While Still Creating an Engaging Experience). Learn how to take events online in a way that is going to deliver high value, create an engaging experience, and preserve the outcomes you were seeking to achieve with your in-person conference.
We can help you move analytics to the top of the list by giving you tips to build a business case and how to articulate it to others. Revenue growth driven by improved membership numbers, increased product sales and optimized marketing reach and effectiveness. This will help increase membership and revenue. Take action!
Members used the online community to ask questions about their practice and how to handle tax or software issues. The conversations highlighted issues between CPAs and the Department of Revenue (DOR), including technical issues and software glitches that MSCPA wasn’t aware of, so it stepped in to help. “We
Between developing personas and learning how to do the automated campaigns, it was worth every penny.”. We immediately got a return on our investment with the revenue from returning lapsed members.”. As for revenue, SNMMI achieved $28,206 total reinstatement revenue in only 60 days. The numbers speak for themselves.
If your metrics include membership dues, event revenue and product purchases, roll them all under the broad category of Total Revenue. Check out this infographic to help you visualize how to check your organization’s vitals. Understand how to break down your data and deliver it to the people that need it when they need it.
They can help educate people about an issue, provide real-world advice, or show them how to develop and put a skill in practice. They will appreciate being seen as an educational resource and not just a revenue source. People love casestudies that show how their peers handled an issue.
ASAE knew Collaborate was a strong member benefit, but insights gleaned from Association Analytics’ Acumen tool proved the community extends beyond just a place for members to interact: Revenue : community users with at least one activity per month generate 5 times more revenue than users with one activity or fewer per month.
Your wish can come true if you know how to make a persuasive case for a new learning management system (LMS) to the decision-makers at your association. Last week, we explained how to prepare your business case for a new LMS —from collecting evidence to gathering allies. Anticipate and prepare for objections.
Amanda Kaiser, Member Engagement Specialist at Kaiser Insights LLC, and Arianna Rehak, CEO and Co-Founder at Matchbox Virtual Media, have cooked up a fantastic-looking experience during which you can learn how to radically strengthen your virtual events by offering meaningful, quality networking opportunities for members and attendees.
Your argument for a new LMS has to be rock solid, so first we’re going to explain how to prepare a business case for a new LMS. Then, in our next post, we’ll explain how to make a compelling presentation of that case. Preparing Your Case for a New LMS. Live and on-demand webinars.
Meetings Today talked to event planners about revenue diversification, in-person vs. virtual attendee engagement, and managing your mindset. How to Go Virtual (While Still Creating an Engaging Experience). Find out how to design for virtual-first experiences, satisfy the desire to network, and keep your members engaged.
Hear about the potential benefits and challenges of such a transformation, from increased reach and engagement to new revenue streams, while learning how to navigate potential obstacles. Leave with a clearer understanding of executive presence, the impact, and how to elevate your own presence. 1 CAE credit. More info/register.
It’s “a planning method that helps people and organizations figure out how to create their preferred future.” Fri 7/24 at 1 p.m.* – How to Go Virtual (While Still Creating an Engaging Experience). Find out how to design for virtual-first experiences, satisfy the desire to network, and keep your members engaged. 1 CAE credit.
Billhighway discusses the chapter bright spot concept—a CRP need-to-know—and explains how to share the exceptional practices (bright spots) of one chapter with all the rest. Wondering how to move forward with DE&I initiatives beyond the ubiquitous statement? Jennifer Dienst at PCMA Convene describes what these packages included.
Teri Carden is cooking up a phenomenal-sounding digital experience for anyone interested in increasing their non-dues revenue. How to check for inclusive language in Microsoft Word. Rob Woodgate, How to Geek ). Hear ways to limit procrastination as well as how to better prioritize and plan. Mon 2/8 at 11 a.m. –
Non-dues revenue. If you’re a podcast listener, check out Association RevUP from Professionals for Association Revenue. Open Discussion: How are you keeping political discussions civil at work? Come prepared to share your organization’s plan on how to keep political discussions civil at work. Fri 9/27 at 4 p.m.
One difference this year: “For the first time in the survey’s history, the challenge of generating non-dues revenue topped all other obstacles faced by associations.” That explains the interest in communities like Non-Dues-A-Palooza and Professionals for Association Revenue. Marketing to younger generations. 1 CAE credit.
These include: How to remain a relevant concern for their members and industry they serve. How to keep up with the changing demands driven by technology advances. How the serve an evolving membership, specifically the need to address generational changes within their member structure.
CAE, which focuses on casestudies. Anna and Elizabeth recently led our May Thought Leadership Webinar on member engagement sharing the key points of their whitepaper, which included casestudies featuring the six associations they presented as part of their research. and Elizabeth Weaver Engel, M.A.,
This article is an edited excerpt from the book Membership Recruitment: How to Grow Recurring Revenue, Reach New Markets, and Advance Your Mission. This article is an excerpt from the book Membership Recruitment: How to Grow Recurring Revenue, Reach New Markets, and Advance Your Mission. Find it on Amazon.
Associations usually rely on corporate marketing budgets for sponsorship revenue. Inspired by a Non-Dues-a-Palooza workshop presented by Lori Zoss Kraska of Growth Owl , TopClass LMS explains how to partner with a company’s CSR team on sponsored education programs that align with both your missions. AI in the workplace. 1 CAE credit.
In part two of their Open Space series, TopClass LMS explains how to overcome common objections to using this engaging event format. In case you missed it, they described Open Space and its advantages, and shared a few association examples in part one. Learn how to negotiate your salary and benefits. Association staff retention.
How to have a successful virtual happy hour—priorities, right? How to Go Virtual (While Still Creating an Engaging Experience). Learn how to take events online in a way that is going to deliver high value, create an engaging experience, and preserve the outcomes you were seeking to achieve with your in-person conference.
Chamber Pros Community describes how to use data to assess whether an event is still serving your chamber, chapter, or association. Josh Bernoff says generative AI platforms write with an “accent ,” that’s how you spot suspect content. Off-topic How to turn off Google’s annoying AI overviews and only get search results. |
WBT Systems explains how to help your virtual conference attendees continue their learning and networking experience. At the NTEN blog, Jarrett Way from Mighty Citizen explains how to improve diversity and inclusion in your marketing and communications. How to Go Virtual (While Still Creating an Engaging Experience).
Billhighway shares recent examples of different virtual education options offered by chapters around the country, plus tips on how to get your chapter leaders started with virtual education. Bruce Rosenthal gives some examples for how associations can pivot their sponsorship programs to virtual events. Fri 5/1 at 1 p.m. – 1 CAE credit.
Read our blog to discover how your continuing education program can repurpose content from live events, drive long-term revenue, and attract new learners. Drive more revenue By repurposing your continuing education program content, you can generate additional revenue. What does it mean to repurpose content?
On Thursday (9/26), ASAE is hosting a webinar about a possible existential threat to associations: legislators who want to apply the 21% corporate tax rate to the non-donation net revenue of tax-exempt organizations, like associations. Non-dues revenue. Learn how to conduct a communication audit and what to do with the results.
Engaging current customers positively impacts overall business goals in several ways, including increasing revenue by generating opportunities for sales of additional products and services. Let’s explore how to: Increase retention. Increase revenue. Well, that was a nice segue into our next point: increasing revenue.).
TopClass LMS explains how to differentiate and add value to your association’s education programs by building a human touch into them. Carolyn Shomali of Professionals for Association Revenue explains what associations can learn about audience engagement from the most popular podcasts today. AI vs human interactions. 1 CAE credit. .
They provide an action plan to increase engagement, even if you’re not “in charge” of engagement, along with casestudies of organizations that have successfully shifted their cultures. He’s spot on, but, thankfully, provides advice on how to overcome these challenges. Ryan Law, CXL ). More info/register. Host: Impexium.
Learn how to measure your current ROI in actual dollar numbers, use the numbers for influencing the membership decision, grow your ROI, and prove beyond a doubt that membership in your organization is a good business decision. The ROI Member Recruitment Brochure: How to Crea8e Brochures That Positively Influence Membership Decisions.
Keep reading to learn the pros and cons of each model and how to apply each type at your association. Ungated content, like blog posts, casestudies, podcasts, or infographics, is free for an individual to consume and share. Free or ungated content. Individuals don’t need to provide any information for content. Learn more.
Print and magazines went digital, and associations realized that creating new revenue streams is essential to funding critical initiatives. He shares a casestudy: We logged into a partner portal and turned a traditional sponsorship into a revenue share, funneling a steady supply of leads that fit exactly what our clients were looking for.
In this comprehensive guide to tiered and à la carte sponsorship models for in-person, virtual and hybrid events , EventMobi suggests how to price, sell and deliver sponsorships, measure ROI, and craft a post-event report for corporate partners. They explain how to use AMS data for planning and marketing events. Non-dues revenue.
Hear how digital events helped four associations increase engagement and brand awareness, and drive membership, attendance, and revenue. Learn how to present a business case to your leadership for adding digital events to your offerings. How Are You Engaging Your Young Professionals? Wed 3/16 at 1:30 p.m.
They explain how to develop a content strategy, know when it’s time for a redesign, decrease costs and increase revenue. They start with the benefits of a well-crafted print magazine, just in case you have to make a case to your leadership team. Print magazines. 1 CAE credit. 1 CPE credit. More info/register.
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