Case Study Member Engagement Strategy 
Potomac Core
JUNE 3, 2015
Association Outside In Case Study. If your members face top line growth challenges, generational transfer issues, and evolving consumer expectations, how can your Association support member success? Association Outside In Case Study. How can your Association differentiate itself?
Potomac Core
JUNE 27, 2017
Polarization in Washington, DC, and market disruption are opening doors for Associations to create more compelling member engagement experiences for their members. Compelling Member Engagement Using “Pull” and “Push” . Case Study – Creating More Compelling Member Engagement.
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Association Adviser
DECEMBER 17, 2018
However, ad sales were down, member involvement in articles had declined and the association lacked an overall brand strategy to establish a consistent link between the publication and the association. Then, they engaged various stakeholders to find out what content they valued most and researched other publications for design ideas.
Higher Logic
JANUARY 30, 2019
Knowing new member cultivation would not be a quick and easy fix, AARC identified great potential within the growing lapsed member base. With new insight and perspective, AARC developed a targeted, custom win-back campaign strategy. Read about how AARC automated their online community for better member engagement.
Higher Logic
AUGUST 9, 2018
However, when surveyed, members revealed that the most significant professional challenges they face are keeping up-to-date with trends and expanding their level of expertise. The need for a new messaging strategy. SNMMI identified a need to address these technical challenges and appeal to lapsed members with a new messaging strategy.
Higher Logic
OCTOBER 17, 2019
See community data in the AMS, including large trends and how individual members or organizations have been interacting on the platform. Tie community activity to an individual or an organization’s larger profile to make the information more useful, and plan future strategies accordingly. Resource: Higher Logic + AACSB Case Study.
Higher Logic
NOVEMBER 12, 2019
Association membership in the modern age is all about providing people with real value on their terms, and strategically leveraging technology is an effective way to attract and retain those members who you’ll transform into your trusty advocates. Read the full case study for more details on their strategy and results.
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