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Many associations , that I speak with , are concern ed about their ability to recruit high-quality webinar speakers, or even forget high quality, recruiting anyone to teach a webinar! Here are some strategies you can consider when recruiting new webinar speakers to set yourself up for the best success rate possible. .
Last week, I was teaching the volunteer management course for ASAE’s Association Management Week with the smart and talented Andrea Rutledge (Executive Director of the National Architectural Accrediting Board), and she and I got chatting about membership recruitment. What are you doing to “recruit the whole person”?
However, when surveyed, members revealed that the most significant professional challenges they face are keeping up-to-date with trends and expanding their level of expertise. Re-purpose messaging and design templates for recruitment campaigns, regular renewal outreach, and member engagement based on the established personas.
Member recruitment. Based on their survey findings, theyve divided Gen Z into three groups, each with their own beliefs and desires: Neo-Traditionalists, Fluid Pragmatists, and Internet-Age Explorers. Hear actionable insight from casestudies and best practices from top-performing organizations. Is AI making us dumb?
Member surveys. Candace Vanderpoel at McKinley Advisors explains what low response rates on member surveys mean and how to improve them. Come with a curious mind, participate in a live Q&A, and leave with real-life examples and tips you can modify to tackle your most challenging recruitment dilemmas. Content strategy.
I don’t usually feature casestudies but I’m making an exception for this one. Breaking the $100K Ceiling: Insights From the 2024 Meeting Planner Salary Survey Explore the groundbreaking results of the 2024 Northstar Meetings Group/Meetingjobs-Cadre Salary Survey. AI tool for events. 1 CMP credit. .
If your answers lean toward Yes, No, and Shut Up, then you might like (need) Impexium’s advice on event survey questions that hold attendees’ interest and provide you with useful data. These casestudies illustrate the incredible possibilities that arise when mission-driven organizations are equipped with the right tools.
The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. Indy officials will discuss their $7 million in safety enhancements, tactics towards devising a strong health mitigation plan, and a casestudy on a successful event from start to finish. More info/register. 1 CMP credit.
Community manager survey. The Community Roundtable invites online community managers to participate in their 2021 State of Community Management survey. CAE study group. Fridays@4 is hosting a free CAE study group —you have to join first , but that’s free too. More info/register (must join Fridays@4 first, it’s free).
They explain why you’re having a tough time recruiting volunteers and how you can enhance the value of the volunteering experience. The seven biggest mistakes in membership recruitment. The ROI Member Recruitment Brochure: How to Crea8e Brochures That Positively Influence Membership Decisions. Quick hits. More info/register.
MCI surveyed association members and customers for their Association Engagement Index 2024. Member recruitment. YourMembership describes 13 steps small-staff associations should take to attract and recruit new members. Hear success stories and casestudies from an association that effectively retained student members.
Virtual conference communications survey. The ASAE Communication Professionals Advisory Council requests your participation in a short, 11 question survey to help the community understand the challenges of planning virtual conference communications. PIA CaseStudy, Rethinking Your Membership Plan. 1 CAE ethics credit.
Jason Cohen , senior manager, member services at ISPOR – The Professional Society for Health Economics and Outcomes Research, invites your participation in a survey on membership campaign practices. The ROI Member Recruitment Brochure: How to Crea8e Brochures That Positively Influence Membership Decisions. Membership campaigns.
networking) – Member Engagement: Recruiting, Retaining and Engaging the Future of Your Association (Alexandria Brown Bag). Hear about proven strategies to recruit, retain, and engage young members, and casestudies of what’s worked and what hasn’t. More info. (1 1 CFRE credit). Thu 3/17 at 12 p.m. (11:30
7 Ways to Recruit and Retain Revenue Generating Talent During the Great Resignation. Learn how associations, nonprofits, and other purpose driven organizations can best leverage themselves when recruiting revenue generating talent in this unprecedented competitive market place. Based on a recent survey, 65.9% CAE credits. . –
The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. The ROI of Words: How to Write Website Copy That Will Drive Member Renewal and Recruitment. Successful Virtual Event CaseStudy: American College of Emergency Physicians (ACEP). 1 CAE credit. More info/register.
Recruiting and Retaining Association Members (and Driving Non-Dues Revenue) in the Virtual Event Era. Presenters: VMAE CEO and AVMA Director of Special Projects, Ralph Johnson. Courseworks Client Success Manager, Matt Harpold. Thu 7/30 at 2 p.m. 1 CAE credit. 1 CAE credit. More info/register. Host: Web Scribble. Thu 7/30 at 2 p.m.
We suggest that you have a conversation and not send a survey. It can also help with recruitment as prospective employees want to understand the tools they’ll have to help them do their job. Use casestudies & references – use 3rd party examples and casestudies as examples of success.
Survey data from the Urban Institute found that nearly 20% of nonprofits conducted voter engagement “occasionally,” “frequently,” or “almost all the time” in 2020. The casestudies provide models for integrating voter engagement into any foundation’s priorities, including health, housing, environment, and education.
A few common issues come up in GrowthZone’s latest association survey report. The report spotted a lack of intention in solving these issues: most associations admit to not having documented plans for member engagement, young professional recruitment and lapsed member reengagement. Location: Washington DC. More info/register.
While reading GrowthZone’s 2024 association survey report , I noted a few common problems. I also noticed a lack of intention in solving these issues: most associations admit to not having member engagement, young professional recruitment and lapsed member reengagement plans. 2024 membership pains. Seems like a good place to start.
Coupled with cutting-edge educational opportunities, casestudies and white papers, these individuals are thought leaders in their field and light years ahead of their time. Based upon the goals of the survey (e.g., to identify topics or speakers for future education programs), the survey can be as little as one question (e.g.,
I usually work with association industry partners on blog posts, casestudies, and other content marketing pieces , but am open to learning about other interesting projects outside that scope. I’ve had a few writing projects finish recently and have room for more client work in my schedule. More info/register. More info/register.
An app can help you solve what survey participants said was the biggest challenge for associations: communicating the value of membership. Katie Notopoulos at Business Insider shares findings from a survey of 16- to 26-year-olds: one out of three believe the best way to build wealth is to work for themselves instead of a traditional employer.
Quick hits Follow these tips to counteract ten major survey response biases and improve your survey data. Hear details from a casestudy organization that has turned this pattern around. The biggest concern: a decline in the acquisition and engagement of young professionals. 1 CAE credit. More info/register. 1 CAE credit.
I usually work with association industry partners on blog posts, casestudies, and other content marketing pieces , but am open to learning about other interesting projects outside that scope. The weekly list of free educational events and resources for the association community… Got a writing project ? More info/register.
Seven Levers to Increase Membership Recruitment. Here are seven strategic levers or opportunities to explore in order to increase your new member recruitment efforts. If you have strong returns from your recruitment efforts, you probably are not reaching your full market potential. Speaking Engagements. Speaking Engagements.
2010 Membership Marketing Benchmarking Survey: Please Participate. We have just launched the questionnaire for the 2010 Membership Marketing Benchmarking Survey and I want to invite each of you who work for a membership organization to participate. You can participate using this survey link. Labels: 2010 Benchmarking Survey.
McKinley Advisors surveyed association executives to understand the characteristics and behaviors that drive next-level board performance and strategic agility. Hear tips to recruit and retain these generations. Some of them don’t even exist now. But TopClass LMS/WBT Systems describes ten skills your members need to learn right now.
Why Share the Wealth through Membership Recruitment? This past weekend, I was in Chicago doing some membership presentations and spoke with members of one group who asked, “Why should I recruit members for the organization? Labels: Member Benefits , Membership Recruitment. 2009 Benchmarking Survey. (12). Newer Post.
Oscar Larson will tell us how they did it along with the insights he received from his post-meeting surveys. Hear several casestudies on how we have transformed these meetings and how it can work for your association. Carey Goryl, CAE, CEO, Association for Advancing Physician and Provider Recruitment. More info/register.
Using Social Media to Recruit Staff. A former client contact of mine helps to manage a blog and related social media to recruit staff for the company where she works -- Sodexo. Unleash the Power of Market Testing in your Membership Recruitment. Using Social Media to Recruit Staff. 2009 Benchmarking Survey. (12).
Retention is often a bigger challenge than recruitment for many associations, but a well-crafted incentive program can tip the scales in your favor. Referral Bonuses Incentivize current members to recruit their peers by offering a referral bonus. This could be a monetary reward, a gift card, or a discount on future membership fees.
The authors of this Harvard Business Review article about the gig economy surveyed 65 freelancers (including consultants) about their lives. Hear about the neuroscience of creativity and a casestudy of how one association experienced an “Aha” moment and brought that idea to fruition. It’s so spot on. 1 CAE credit.
Participate in the 2011 Membership Marketing Benchmarking Survey. We have just launched the questionnaire for the 2011 Membership Marketing Benchmarking Survey and I want to invite blog readers who work for a membership organization to participate. You can participate using this survey link. Labels: 2011 Benchmarking Survey.
Hear about real-life casestudies and best practices from client direct mail and digital campaigns where data modeling strategies pinpointed audience members, increasing their propensity to respond and buy. Host: Meetings Today Speaker: Nancy Zavada, CEO of MeetGreen Wed 9/25 at 1 p.m. 1 CMP credit.
For instance: If your goal is to grow membership , produce content that highlights the value of joining your association, such as testimonials, casestudies, and educational resources that showcase your expertise. Direct Feedback: Encourage members to share feedback on your content through emails, social media, or post-event surveys.
Tagoras is conducting a brief survey to find out where learning and education businesses (i.e., Another take on the young professional recruitment challenge comes from James Young of Product Community. This page from SEMI about the semiconductor industry is an example of what I mean. Association education in 2024. Conference design.
Hear about the recently released PCMA white paper, The Power of Events , providing insights into adult learning behaviors and expectations, examples of digital event/engagement adoption models, and a five-year, live streaming casestudy from PCMA. A top concern among executives is their inability to recruit and retain talent.
Unleash the Power of Market Testing in Your Membership Recruitment. And because of the larger quantities and costs involved, testing is a particular necessity and an ideal opportunity when it comes to membership recruitment. Testing in membership recruitment allows your organization to market more efficiently. CaseStudy. (9).
Member recruitment. Impexium describes the eight elements of an association marketing strategy that will help you recruit more members, such as developing personas, leveraging data, nurturing leads, and more. Hear casestudies of associations running efficient, effective research programs. Year-round attendee community.
The experience of the American Speech-Language-Hearing Association (ASHA) provides a great casestudy of the use of smart staff engagement processes and decision-making. ASHA experienced success on the employer/recruiter side as well. Wondering if your existing career management materials and programming are enough?
According to a recent Linkedin survey , 79% of event organizers state that virtual events have spurred new opportunities for their organization, while 66% state that they’ve seen a boost in ROI in comparison to physical events. You may want to send out a poll or survey via your member website or email newsletter.
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