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The post Why Data SHOULD Drive Your Strategy appeared first on Association Analytics. Data can tell you what works much more than just the whims and musings of a longtime executive or board member. Doesnt that sound nice?
At.orgSource, we believe the key lies in mastering three essential building blocks: strategy, culture, and technology. Strategy: Charting the Course to Thrive A well-crafted strategy isnt just a planits the compass that guides your association toward sustainable success. Agility is the backbone of a future-ready strategy.
.* From Resumes to Results: Hiring for Real Impact Learn about a competency-based framework to clearly define success in a role and identify what matters in a candidate’s background; an end-to-end hiring strategy to improve job advertising, sourcing, interviews, and final decisions; and common hiring pitfalls to avoid and what to do instead.
Drawing from real-world casestudies and insights from association leaders, here are the key takeaways from Association 4.0 Embrace Digital Transformation What We Learned Technology is no longer just a toolit must be embedded into an associations core strategy. Do we have data-driven insights guiding our decision-making?
Speaker: Cara North - Learning & Development Consultant, Speaker, & Researcher | Maggie Quigley - Senior Account Executive for US Market Userlane
In this webinar, Cara North, an L&D researcher and consultant, and Maggie Quigley, an L&D specialist, will address that question, present both successful and unsuccessful casestudies, and teach you: Factors that increase L&D costs. Tips and strategies for increasing engagement and making training more digestible.
I don’t usually feature casestudies but I’m making an exception for this one. – Engage First, Grow Further: Rethinking Membership Strategies (Associations Trends Talk) Too often, organizations focus myopically on increasing membership. What strategies can you implement to close this engagement loop? to 5:25 p.m.
Impexium dives deep into proven strategies for membership renewals. The latest research report from Halmyre Strategies describes emerging challenges as a new generation enters the workforce : burnout, retention, customer demands, declining value of credentials, and changing roles. Membership renewals. Next-gen workplace challenges.
The key to achieving this objective is having an effective event marketing strategy. When you have a strong event marketing strategy, it ties everything together so you align all your elements of planning together. What is an Event Marketing Strategy? What is an Event Marketing Strategy? Email campaigns.
However, ad sales were down, member involvement in articles had declined and the association lacked an overall brand strategy to establish a consistent link between the publication and the association. With a new design direction, TSAE then revamped its content strategy.
During the webinar, Association Analytics VP of Strategy and Solutions Bill Conforti emphasized, “We’re talking more about like communications, right? Bill’s colleague Merritt shared an example: “We’re trying to find a way to repackage [casestudies] for easier consumption.
With new insight and perspective, AARC developed a targeted, custom win-back campaign strategy. Based on this analysis, AARC developed two communication strategies and personalized messaging for two member segments: those who lapsed within three to six months, and those who lapsed between seven and 24 months.
Mobile engagement strategy. Clowder explains why you need a mobile engagement strategy when deploying a membership app and how that strategy helps you deliver value, build trust, and increase member engagement. Why do content strategies fail —and what can you do about it? Coincidence? Education revenue. Content marketing.
It covers strategy, tactics, technology, AI and more in a post, not a download. At Community-Led Alliance, Steve Chen describes the journey of Code & Coffee and suggests strategies for building trust, psychological safety, and a strong sense of belonging in a community. Content strategy. Membership meetups. Skills training.
The six add-on tech tools we’ll cover today will help you support a sustainable association growth strategy by showcasing membership value so that your current members and prospects have a strong understanding of the value of their dollar within your community. Read the full casestudy for more details on their strategy and results.
Launched ideation workshops to brainstorm revenue diversification strategies. Key Takeaways for Associations Agile Strategy is Essential Associations must prepare for multiple future scenarios rather than reacting to disruptions as they occur. Provided leadership training focused on risk assessment and strategic execution.
The following charts illustrates an example of this: As the chart illustrates, each of the five industry suppliers executes their own marketing strategies using different combinations of our association’s offerings and those offered by others.
As we pack and ship our materials, arrange meetings with partners, clients and associations, and put the finishing touches on our TopClass demos, we started thinking about our top technology strategy tips for getting the most out of the conference. Read the CaseStudy now. Have you got a plan?
With more than 80,000 members around the world, community-led growth has become central to TCEA's strategy. In TCEA's case, this meant building a thriving, vibrant online community. Their mission is to advance teaching and learning through the use of technology.
With his guidance, PPAI created a strategy to prepare Promo Connect for energetic participation and growth. Through Higher Logic’s community management services, PPAI hired Will Machin, senior community manager, to provide strategic expertise during implementation.
The need for a new messaging strategy. In the past, SNMMI was sending generic “we miss you” messages to members hoping they would renew, but there was minimal strategy behind their marketing actions. SNMMI identified a need to address these technical challenges and appeal to lapsed members with a new messaging strategy.
New capabilities coupled with engagement strategies have helped us gain greater insight into the needs of our customers and the community.". "Since launching our TechZen User Community on the Higher Logic platform, we’ve seen dramatic membership growth and increased engagement. John Boyle, Technology Alliances & Community, Zenoss.
We don’t want to measure how well we did against old strategy, because it’s now constantly changing. These decisions enhance customer experience, optimize processes, drive organizational strategies, and increase revenue. I’ve gleaned this from the last few years: the future of data is insight.
– Event Marketing Strategies for Virtual and Hybrid Events. As virtual and hybrid events become the new normal, examine the best practices for event marketing and engagement strategies. Learn how virtual events can be part of a meaningful data-driven content strategy. Host: Association Analytics. Tue 8/4 at 12 p.m.
As a result, some foundations have started thinking about giving in a crisis before it even begins and developing a strategy to make sure that their funds have the most impact. They are now adding new subject areas to their portfolios, like public health, mental health, food security, use of technology, and democracy, as just a few examples.
A casestudy with the Institute of Food Technologists. An interview with Carrie Hane and Dina Lewis, CAE, who co-authored the recent ASAE Foundation content strategy report, Association Content Strategies for a Changing World , with Hilary. The whitepaper includes: An association content curation maturity model.
They share ten strategies for motivating members to volunteer and mentally show up for meetings. Chapters will be relevant in 2021, however most of our strategies and plans from the past decade won’t. Understand our current marketplace and how it affects a planner’s strategy during negotiations. Virtual volunteer fatigue.
Hear about the strategies and tools modern associations are using to supercharge member engagement. We’ll help you craft a total event program strategy that includes virtual and hybrid events and that gives you the flexibility you to need to handle the return of in-person gatherings. More info/register. Host: CEO Update. Host: Cvent.
Following the pandemic, many associations faced a significant decline in memberships, presenting a critical need for effective strategies to reverse this trend. This strategy involved offering larger discounts for associations that signed up multiple members at once. How can SBI help you reach your association’s goals?
3] Through this strategy of focusing on value and then funding and executing a sophisticated recruitment program, ANA overcame its steep membership decline and established a sustainable program resulting in an increase in membership from 90,000 to more than 150,000. [4]
Association strategies. They suggest seven strategies that will position your association to deliver value , and preserve and strengthen member and customer engagement and loyalty. What deer hunting taught me about strategy. Hear about several strategies for gauging a customer’s (i.e., Quick hits. Fri 2/5 at 12 p.m. –
Provide courses with relevant guidelines and real casestudies for learners to reference anytime. Spread Community Awareness An LMS can enhance your nonprofits marketing strategy by providing more opportunities for people to interact with your cause. Engage board members in fundraising.
Greg Pollack at Association Analytics recommends three useful strategies to elevate your association’s impact in the new year. Operation Efficiency: Streamlining Processes for Associations Discover the key to success for associations in today’s fast-paced world by exploring strategies for optimizing operations and improving efficiency.
This localized strategy also enables greater hands-on involvement, including the opportunity for in-person strategy sessions. Known as the 30-Mile Loyalty Strategy, this approach helps businesses cultivate client delight and build lasting connections within their local community. They engage more with these familiar companies.
In an interactive casestudy, we reveal the strategies of how one organization grew over 300%. Is your membership growth as stagnant as a pond? Wouldn't you love a proven recipe for successful?
This study investigates more than 60 factors influencing members across six domains, including economic, technology and market psychology. It also assesses 76 challenges across nine association strategy domains, including membership, meetings, advocacy and education. Nick Borelli, President/ Strategist, Borelli Strategies.
But, before breaking down what types of content you can create, you should understand the importance of having a content strategy. . Why have a content strategy? Content is key for a successful inbound marketing strategy. As well, content is another key factor in building a Search Engine Marketing strategy. .
Provides more opportunities for social learning, collaboration, increased participation and informal strategies. For more detail on how Gamma Phi Beta achieved this, download the casestudy. The continuous learning approach promoted by blended learning is more effective at creating change and deep learning.
Follow up on interesting results with qualitative research and insert casestudies. Think about all the ways you can help them take action. Here are a few ideas to get you started. Highlight the most important takeaways. Did you find a surprise? Don’t bury it in a long executive summary.
I am a donor to Woolly Mammoth Theatre Company (one of our casestudies). I have a large number of small dollar donors that I want to cultivate to be higher donors. I would like to meet with them to know them better. How should I go about doing that? . EWE: Ask them. My relationship with them started by going to one show.
MemberSuite shares nine strategies for preventing volunteer burnout so you can keep your leaders in office and your pipeline full. Community CaseStudies. Leave with new online community strategies and tactics and meet peers who are experiencing the successes and challenges of managing an online community.
Norwegian outdoor living concept ‘friluftsliv’ could be a valuable pandemic coping strategy. Chloe Richardson, rebooking expert, sales coach, strategy consultant and onsite process manager. Join us for tangible takeaways that you can implement right away to take your sales strategy to the next level. (JT Long, Smart Meetings ).
AI content is short-term arbitrage , not a long-term content marketing strategy, says Ryan Law at Ahrefs. AI Policy, Practice & Communication (Washington DC) Hear three association casestudies on using AI to create content, develop a special magazine issue on AI, and put together an internal AI use policy. 1 CAE credit.
They offer other recommendations alongside the study’s useful benchmarks, such as “frequency of engagement.” Online learning strategy. D2L explains what you need to know to build and implement a strong strategy for your online learning initiatives , including success criteria, communication plan, and much more. Non-dues revenue.
Legal Liability : In some cases, failing to maintain your communitys infrastructure, a primary board responsibility, can expose your board to lawsuits or loss of insurance coverage. Diversify Investment Strategies : Explore investment options that can help your reserve funds grow over time. Even with $823,000 in reserves and being 56.3%
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