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D2L explains what you need to know to build and implement an effective online learning strategy , including vision and purpose, necessary resources and expertise, success criteria, communication plan, and assessment. Certification pricing. Content marketing strategy. GA help from sponsors. Small-staff technology.
He’s convinced there are more effective ways to gauge audience needs, target and communicate messages, and deliver your association’s value proposition. Credentialing: Certificates, Certification, and Accreditation – How to Tell the Difference and What It Means for Your Association The world of credentialing can be confusing.
In a snapshot, the purpose of the CAE certification is to : establish the body of knowledge; assess the level of knowledge ; encourage professional growth; formally recognize individuals who meet the requirements ; and. Marketing, Public Relations, and Communications. The benefits of CAE certification include: Individual.
Earn up to 5 CAE credits by taking the SEO for Associations Certificate Course. Snack pack How to ensure your association’s communications cut through the inbox clutter. Host: Certification Network Group Speakers: Dale Cyr, MBA, CAE, CEO, Inteleos Larry Lynch, CAE, FASAE, Sr. Association SEO course. More info/register.
Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions
Enhance team cohesion, improve communication, and boost collaboration in a virtual environment. Build a Vibrant Virtual Culture 🌈 Explore proven techniques to foster a strong company culture among remote employees.
This week Eric Kuhn, opening keynoter at ASAE’s 2017 Marketing, Membership & Communications Conference advised attendees to “ adopt social media next practices , not just best practices “, when describing social media as one of the most powerful marketing tools for associations.
Rowing in the Same Direction: Using Communications to Drive Team Alignment Consider the challenges when communications is done poorly: misinterpretations, incorrect assumptions, disengagement, mistrust, and resistance to change. Fundamentals of Message Design Workshop Ready to unlock the secrets of persuasive communication?
Brain Food readers can earn up to 10 CAE credits by attending Association Academys popular Association Member Growth Certificate Course.Over 1,000 association exec alums have already learned how to conduct research, develop relevant benefits, establish member content gates, improve recruitment and retention campaigns, and grow membership.
At Nonprofit Marketing Guide, we provide professional development for nonprofit communications staff on what we call the 10 Keys to Nonprofit Communications Success. In this 4-minute video, I walk you through the nonprofit writing certificate. In this 4-minute video, I walk you through the nonprofit writing certificate.
Certification launch. WBT Systems shares the advice of two association execs who launched a certification during the pandemic. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Meaningful Engagement: Communicating with Your Members in Troubled Times. Wed 11/25 at 8:30 p.m.
Because skills are the new workforce currency , associations must focus on designing and delivering what members need: digital badges, certificates, and hands-on learning programs. People seek places to belong where they can make a difference—a community. We’re at a crossroads in professional development, says Tracy King of InspirEd.
They make regular use of all the marketing automation tools including scoring, personas, web tracking, and campaigns to gain insight and communicate with their membership. In a recent effort, AAAE leveraged web tracking to identify members that showed interest in a Certification program based on website behavior. Highlights.
Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Learn about preparation tips for technical execution including audio and lighting recommendations, easy engagement activities, communicating to attendees, and content development best practices. Tue 5/26 at 12 p.m. More info/register.
Prior to the digital revolution, these credentials were called certificates of completion. Unlike a paper-based certification, a digital badge is embedded with relevant “ metadata ” such as the badge title, description, date earned, issuer, recipient, expiration date and even specific details about the work submitted by the recipient.
Consider providing pricing discounts on continuing education courses or certification programs to boost enrollment and increase long-term engagement in your association. Encourage your members or continuing education program attendees to try a new course, certification, or educational product at a discounted rate. Boosting cash flow.
If your members have to acquire new knowledge and skills to thrive in this new pandemic environment, WBT Systems suggests offering this type of certificate (and digital badge) program. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Communications in the COVID Era.
Present have achieved certification to ISO 20121:2012 Sustainable Event Management in relation to its work as a supplier to the events industry, supplying technology and support to the live events, experiential and broadcast sectors. ISO20121:2012 provides a recognised framework for sustainable event management.
There are SO many ways associations can play a significant role in addressing climate change: On operations of our organizations as businesses: making choices about office space, commuting, work from home, LEED certification (not just of new builds, but also retrofits), and investment of reserves that reduce or eliminate carbon emissions.
How to conquer communication debt aka email/message overwhelm. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Community Platform Demo Day. Creating Innovative New Classes, Certifications & Association Products That Wow Members — and Your Board. Quick hits.
Does it serve the purpose to give the learner something they need for their job, certification needs, and personal development? For instance, TopClass LMS tracks purchases, time of purchases, learner progress through courses and certification programs, credit hours, test results, training history, and so much more.
Free, public online courses are designed to be attractive to the widest possible audience, and as such tend to be completed autonomously, be self-paced, and focus on more generic professional development or career skills, such as interview, presentation or communication skills.
Are there any new things to communicate in your contract? Such failures to communicate effectively in the workplace can hinder a career. Learn about the qualities of successful assertiveness that can help us become better, more controlled and more confident communicators. More info/register. Host: Hopskip. More info/register.
This week, Kristina and I revealed our tentative nonprofit communications training schedule for 2024. Listen in as we step through our 2024 plans quarter by quarter, highlighting the webinars, master classes, certificate programs and jump starter workshops we currently have planned for you. Interested in attending some or all?
Additionally, the team was able to leverage certifications, one of which is a Workforce-ready certificate designed for members who are new to the industry. Step 4: Communicate – Once new content is developed for specific membership segments, your association needs to tell those members about it!
Libni Sanjurjo, Fundación Comunitaria de Puerto Rico (Puerto Rico Community Foundation). Here is the latest submission for our Day in the Life of a Nonprofit Communicator series. I also have a certificate in Social Journalism (distance learning at Periodismo.net) and certification in Conflict Mediation.
Use Webinars to Communicate. To supplement the webinars, provide additional online courses and certifications through a Learning Management System (LMS) and boost your non-dues revenue even more. Use Webinars to Communicate. Want to learn more about automating your email communications ? Onboard New Members.
Start with the end in mind: who are the different types of people you’re communicating with, and what specific actions do you want them to take? Sending a monthly customer newsletter with industry updates is different from an email campaign for an upcoming event, or even an onboarding campaign for new members or certification course.
Flexible Online Learning and Certifications. Award certificates to members who pass a course, or series of courses, so they can demonstrate their expertise to current and future employers. These certifications, especially if widely recognized in your industry, are often key motivators for joining your association.
Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Communicate. Explore the trends and technologies your association can better monetize and/or innovate with so you can more effectively educate and communicate with your members, constituents, and the public. Communicate.
. – New Year, More Questions Breakout group topics: #1: Learning Gaps – Leading up to a certification/assessment exam, what areas of learning would you like to see improved and what areas have been beneficial for your learners to utilize? #2: 2: SMEs – What are the biggest challenges you are facing with your SMEs? #3:
Check out what James Young at Product Community has to say about building and using a community engagement funnel. Unlike social media, a mobile app serves as a centralized communication channel for your members. Host: Council for Certification in Volunteer Administration Wed 11/15 at 1 p.m. Member app. 1 CAE credit.
Maintenance of Communication and Collaboration Channels. Communication and Conferencing Tools. Only when ARR consistently exceeds $1 million should the company hire a “Sales Effectiveness Manager” who will supervise talent on-boarding, training, and certification. Salesforce Recruitment, Onboarding and Training.
YourMembership offers guidance on membership marketing for small associations , including tips on personalized communication, joining and renewing procedures, and new member onboarding. Host: Fridays@4 Speaker: Sheri Singer, founder, Singer Communications Sun 10/27 at 12:30 p.m. Small-staff membership marketing. Membership survey.
That’s why it’s a good time for your association to promote your certificate, microcredential and certification programs. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Communicating Through a Crisis. Virtual conferences. A new episode is posted every Monday by 1 p.m.
You don't have to test every communication channel to find out the best way to reach your prospects, thanks to data from fellow associations. For example, if you have a prospect who regularly visits your professional certification pages, you could add them to a campaign that nurtures those interests.
Fri 2/26 at 10 a.m.* – The Nonprofit Communications Engine (NYSAE Engagement Lounge). The Nonprofit Communications Engine is a framework designed to help nonprofit leaders and associations build, refine, and optimize their organization’s ability to communicate effectively. 1 CAE credit. 1 CAE credit. More info/register.
Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Communicate. Explore the trends and technologies associations can better monetize and/or innovate with to more effectively communicate with and educate their members, constituents, and the public. Communicate. 8: Innovate.
Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Explore the trends and technologies your association can better monetize and/or innovate with so you can more effectively educate and communicate with your members, constituents, and the public. Tue 2/9 at 11 a.m. – More info/register.
Host: KiKi L’Italien, Vice President, Marketing and Community Engagement, Big Red M Guest: Liz Peuster, CAE, Director Of Communications & Public Relations, South Carolina Association of CPAs *All events are online at Eastern Standard Time unless otherwise noted. More info/register. Fri 2/2 at 4 p.m. More info/register.
Creating a clear communication plan to detail the shift in offerings and address potential member concerns is a necessary strategy in navigating change. . Continue reading to learn how to develop a communication plan and effectively announce pricing changes at your association. . How to brainstorm and build a communication plan?.
Strategist, and Tara Pawlak, Community Brands Director of Marketing, shared top strategies that associations are using to grow their young professional membership, including: Young member priorities, like job opportunities and professional development. Personalizing your communications during recruitment and retention.
They share a bunch of good ideas for onboarding, flexible work schedules, employee perks, recognition, and communication. – Ask Me Anything: Personalization Learn how to use personalization to improve member communications, engagement, and transactions. Content marketing. Fri 10/6 at 12:30 p.m. CAE credits. More info/register.
Nonprofit marketing and communications is all we do here at Nonprofit Marketing Guide. We focus on the needs of nonprofit marketing and communications professionals and offer community, training, coaching, and mentoring. Step One: Join Our Nonprofit Marketing Guide Community and Find Your People! It’s free!
Communication Audits, Analysis & Answers Conducting a communication audit of emails, websites, social media pages and other tools is an important exercise to ensure that your organization presents itself in a positive, on-brand voice. Learn how to conduct a communication audit and what to do with the results. to 1:30 p.m.
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