This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
Certification requirements. Can an association require membership for certification? Someone shared an article from Pillsbury Law that explains the legal risk and consequences of tying membership to certification. and intangible benefits of certification (e.g., Receive a fresh perspective on the value of certification.
He’s convinced there are more effective ways to gauge audience needs, target and communicate messages, and deliver your association’s value proposition. Credentialing: Certificates, Certification, and Accreditation – How to Tell the Difference and What It Means for Your Association The world of credentialing can be confusing.
When it comes to recruitment for your association, you have to walk a thin line. Ready to recruit a fresh pool of members for your program? Follow-up: Will members who attended receive a special badge or certificate to display on their public member profile? The trick to striking the right balance? Let’s get to it!
Certification launch. WBT Systems shares the advice of two association execs who launched a certification during the pandemic. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. The ROI of Words: How to Write Website Copy That Will Drive Member Renewal and Recruitment.
Brain Food readers can earn up to 10 CAE credits by attending Association Academys popular Association Member Growth Certificate Course.Over 1,000 association exec alums have already learned how to conduct research, develop relevant benefits, establish member content gates, improve recruitment and retention campaigns, and grow membership.
Salesforce Recruitment, Onboarding and Training. Maintenance of Communication and Collaboration Channels. Communication and Conferencing Tools. Only when ARR consistently exceeds $1 million should the company hire a “Sales Effectiveness Manager” who will supervise talent on-boarding, training, and certification.
Because skills are the new workforce currency , associations must focus on designing and delivering what members need: digital badges, certificates, and hands-on learning programs. People seek places to belong where they can make a difference—a community. We’re at a crossroads in professional development, says Tracy King of InspirEd.
You don't have to test every communication channel to find out the best way to reach your prospects, thanks to data from fellow associations. The Top 3 Ways Associations Recruit New Members. reports which recruitment marketing channels have performed the best for associations (trade and professional). Local Events/Meetings.
Your voice—along with those of nearly 1,000 association leaders around the world—will help us all gain insights about what is working to recruit, engage and retain members during the pandemic. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. Communicate. Communicate.
Member recruitment. Rowing in the Same Direction: Using Communications to Drive Team Alignment Consider the challenges when communications is done poorly: misinterpretations, incorrect assumptions, disengagement, mistrust, and resistance to change. Can you pinpoint your associations competitive advantage(s)? More info/register.
They explain why you’re having a tough time recruiting volunteers and how you can enhance the value of the volunteering experience. The seven biggest mistakes in membership recruitment. Fri 2/26 at 10 a.m.* – The Nonprofit Communications Engine (NYSAE Engagement Lounge). Quick hits. Tony Rossell, Marketing General, Inc. ).
The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. Professionals in Certification Networking Event. The conversation will be light and provide attendees a casual environment to talk with other certification professionals about your challenges and/or successes.
How to conquer communication debt aka email/message overwhelm. Hear about how associations need to shift their mindset on recruiting, training and education; workforce trends that will shape the future labor market; and why retaining employees is more important than ever?. Community Platform Demo Day. Quick hits. Host: Sift.
Strategist, and Tara Pawlak, Community Brands Director of Marketing, shared top strategies that associations are using to grow their young professional membership, including: Young member priorities, like job opportunities and professional development. Personalizing your communications during recruitment and retention.
From standard operating procedures to communication styles and even long-range goals, we all have a lot to learn from each other. Learn how to find and recruit diverse candidates, set clear expectations, and develop a transition plan. They’ll answer your questions on membership related to member communities (e.g., 1 CAE credit.
WBT Systems suggests putting on your behavioral scientist hat if you want to recruit and engage volunteers while virtual fatigue is running rampant. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. Communicate. Because there’s always time to learn, right? Sponsorships.
Are there any new things to communicate in your contract? Such failures to communicate effectively in the workplace can hinder a career. Learn about the qualities of successful assertiveness that can help us become better, more controlled and more confident communicators. More info/register. Host: Hopskip. More info/register.
The ROI Member Recruitment Brochure: How to Crea8e Brochures That Positively Influence Membership Decisions. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Host: Jay Daughtry, Chief Communications Officer/Owner, CQbd. More info/register (must join Fridays@4 first, it’s free).
During the Association Academys Association Artificial Intelligence Certificate Course , youll have hands-on time in class to learn how to use AI tools to create high-quality text, image, video, and other content. AI tools course. Earn one CAE credit for each live class you attend. More info/register. More info/register. More info/register.
When it comes to credentialing and certification programs, there are many advantages awarded to both the association and the professionals who pursue them. Here are a few things your association can do to build and maintain a strong certification program. The certification should have a clear, easy-to-understand value proposition.
In order to recruit new members, associations need to provide a unique value proposition , something compelling enough that people see value in paying for membership on their own or asking their company to sponsor their membership. Looking to personalize and target your email communications strategy to different member segments?
Nor did the top methods for recruiting new members: word of mouth and email. Perhaps not surprising, associations said conferences and trade shows are also common recruiting tools, ranking No. More than 30 percent of associations offer certification of some kind. So why do associations remain popular?
That’s why it’s a good time for your association to promote your certificate, microcredential and certification programs. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman.
Lessons in Advocate Recruitment to Ready You for 2025 From old-school traditional to the latest in social and AI technologies, learn the tactics and strategies you’ll need to position yourself and your program for advocacy success in the new year. More info/register. More info/register. Location: Washington DC. More info/register.
Aptify shares 50 ways to boost member recruitment and retention. Association Brain Food readers can earn up to 10 CAE credits with Chris Gloede’s popular live 10-week Association Academy Member Growth Certificate Course for only $499 with Brain Food promo code ACADEMY (a $50 discount). Membership. Online attendee engagement.
Associations want to know how their membership recruitment, retention, and marketing tactics compare to others so they can improve member growth and engagement. Every summer, the association community looks forward to the release of the Membership Marketing Benchmarking Report from Marketing General Incorporated (MGI).
The weekly list of free educational events and resources for the association community… Benchmark survey on communicating in the current climate. Naylor and Association Adviser’s annual Association Communications Benchmarking Study is now open to association professionals. – The Virtual Community Expo.
Check out what James Young at Product Community has to say about building and using a community engagement funnel. Unlike social media, a mobile app serves as a centralized communication channel for your members. Host: ASAE Membership Professionals Community Tue 11/14 at 11 a.m. Member app. More info/register.
The Association Artificial Intelligence Certificate Course teaches the practical use of AI tools for association professionals. Whether you’re in marketing, communications, technology, or another department, this event is designed to provide you with actionable knowledge and networking opportunities. Association AI.
The ROI Member Recruitment Brochure: How to Crea8e Brochures That Positively Influence Membership Decisions. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. The ROI of Words: How to Write Website Copy That Will Drive Member Renewal and Recruitment. Host: Fridays@4. Host: ASAE.
Quick hits before we get to the list of next week’s free education: How to adapt your communication approach and expectations with both mentors and mentees during pandemic times. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. marketing and communication professional.
The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. The ROI of Words: How to Write Website Copy That Will Drive Member Renewal and Recruitment. Where are the pitfalls?
Creating a clear communication plan to detail the shift in offerings and address potential member concerns is a necessary strategy in navigating change. . Continue reading to learn how to develop a communication plan and effectively announce pricing changes at your association. . How to brainstorm and build a communication plan?.
Membership Monday: Student/Young Professional Recruitment and Engagement. We will focus on a successful campaign for the recruitment and engagement of this membership segment. Speakers: Margaret Hedderman, Communications & Editorial Director, Startup Colorado. Vanessa McCrann, Community Engagement Manager, Startup Colorado.
Are you at a stalemate when it comes to recruiting and retaining members? Create a contest and challenge members to recruit others to join. For each new recruit, the member’s name goes into a drawing for an iPad. Network with others in your community through award and recognition programs. Support member certification.
Another take on the young professional recruitment challenge comes from James Young of Product Community. They share a bunch of good ideas for onboarding, flexible work schedules, employee perks, recognition, and communication. Host: Council for Certification in Volunteer Administration Wed 10/11 at 2 p.m. – CAE credits.
Billhighway shares Elizabeth Engel’s advice for tackling this conundrum, including how to help chapter volunteers excel at member recruitment, engagement, and retention. Rome, Director of Communications, American Bus Association Fri 9/13 at 4 p.m. Podcast recommendations. Location: Alexandria VA. More info/register. More info/register.
Association member communications. Interested in grading your association communications? Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. domains, domain name system (DNS), and digital certificates)—in enabling the day-to-day successful operation of their business.
Pave a clear pathway to building better eLearning programs for your association with this free, monthly webinar series from iCohere Academy, a worldwide professional community of practice dedicated to the evolution of webinars, web meetings and courses, and hybrid/virtual conferences. – Promoting Online Education & Certification.
Associations can reinvigorate online learning by providing opportunities for learners to engage more deeply with the content and each other through encouraging communication and collaboration as part of the learning process. Of course, curation is only one of the three Cs of social learning.
Consider adopting modern association management software (AMS) to drive member recruitment. An AMS is an invaluable tool to optimize your operations and boost member recruitment and retention. . Engage potential members through branded content and personalized communications. A modern platform. Utilize a placement service.
EDT* – The Certificate is Obsolete: New Ways to Track PD, CE and Certification . In 2016, professionals should not be forced to keep track and self-report stacks of PDFs and paper certificates in order to demonstrate that they have met certification, CE, or professional development requirements. Tue 4/26 at 1 p.m.
EDT* – The Certificate is Obsolete: New Ways to Track PD, CE and Certification . In 2016, professionals should not be forced to keep track and self-report stacks of PDFs and paper certificates in order to demonstrate that they have met certification, CE, or professional development requirements. Tue 4/26 at 1 p.m.
We organize all of the trending information in your field so you don't have to. Join 57,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
Let's personalize your content