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For example, only a quarter of event planners are “innovators” who “are constantly evolving their event designs.” Volunteerism is not just about completing tasks with lower-cost labor, which can lead to feeling used. Certification requirements. Can an association require membership for certification? Attendee value.
At first glance, open source LMS may seem to have certain advantages over a commercial, purpose-built association LMS – no upfront licensing costs, full control over how the system can be customized, etc. Hidden Costs of an Open Source LMS. This support can include trouble-shooting, bug-fixing, and access to patches or updates.
Have conversations with volunteers and staff about how you can all set an example for others. Earn up to 5 CAE credits by taking the SEO for Associations Certificate Course. She also shares examples of companies who built successful products but lost sight of what made them great. Association SEO course. Vendor acquisitions.
Whether it’s for prestige, a salary bump or a resume builder, people from all industries seek out certification programs. But the question is, should your association offer certification programs? It’s tempting to jump on the certification bandwagon but first, it’s important to conduct research. And lots of it.
Consider providing pricing discounts on continuing education courses or certification programs to boost enrollment and increase long-term engagement in your association. Reduced marketing costs Offering exclusive discounts to your existing email list or member base is often less costly than acquiring new leads through paid advertising.
Back at the office, this process is paralleled as the new year kick-starts strategic planning sessions to set goals for association management, covering everything from membership growth and retention to updating education and certification programs. Economies of Scale – reduce costs of delivering education programs.
When it comes to credentialing and certification programs, there are many advantages awarded to both the association and the professionals who pursue them. Here are a few things your association can do to build and maintain a strong certification program. Be strategic about cost, content, and governance.
One great way to do this is to look to your online education and certification programs – with your Association Learning Management System, generating non-dues revenue is easy! For example, you could list the top five most popular courses on the LMS dashboard, or create a news feed to promote the newest courses added to the catalog.
Here are five examples of priorities you might find in your association’s strategic plan, along with key points for how community helps. The goal: If your organization offers certifications, continued education, or trainings as membership benefits, your leadership may want to boost involvement in these areas to grow non-dues revenue.
Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Creating Innovative New Classes, Certifications & Association Products That Wow Members — and Your Board. Check out Cecilia’s Nonprofit Executive Spotlight series too. Guest: Lesedi Lesetedi. Tue 6/22 from 9 a.m. 1 CMP credit.
Author: Daria Knupp Its no secret that keeping existing members engaged is more cost-effective than constantly acquiring new ones. For example: Award ceremonies highlight leadership , volunteer efforts, and industry accomplishments, inspiring others to stay engaged.
They explain how to develop a content strategy, know when it’s time for a redesign, decrease costs and increase revenue. GrowthZone’s guide to selecting a credit card processor is perfect for those of you who need to understand the players and their roles, terminology, fees, rates, hard and soft costs, and security issues.
We’ve found that there are many considerations that go into pricing eLearning courses, from the cost of creating a course to the value it provides. However, if you’re just starting out, you’ll have to take a deeper dive into the costs and perceived value of your courses to set pricing. Subject Matter Experts. Developers.
The Association Artificial Intelligence Certificate Course teaches the practical use of AI tools for association professionals. Extra credit 8 email newsletter signup forms that convert—useful examples for associations and their industry partners. Association AI. How to calculate your association’s member retention rate.
For instance, the CFA Institute runs a free online program called Investment Foundations that is designed to help people who aren’t Certified Financial Analysts understand what’s involved in being a CFA and why the certification, which is expensive in time and cost and is difficult to earn, is worth investing in.
They go into detail on items that belong on your list: reporting, security, API, technology partners, access control, cost of ownership, vendor stability, and the ability to expand software capabilities as your needs change. AI tools course. More info/register.
Since I’ve been on an education kick lately, here’s an example of curation by a for-profit organization. Presenter: Gayle Rosnick, CMP and CMP-HC Certification Director, Convention Industry Council. – How Your Nonprofit Can Operate a Legally Sound Certification or Accreditation Program. More info/register. 1 CMP credit.
An effective way to address these challenges is for your staff to focus more of their efforts on those areas that are most important to today’s members, including individual benefits such as training and certifications, and industry-focused benefits such as industry news and information, advocacy, and raising awareness. . For example: .
That’s why it’s a good time for your association to promote your certificate, microcredential and certification programs. At Associations Now , Lindsay Currie, CAE shares some low-cost ideas from for engaging and retaining members. WBT Systems explains how to market your association’s credentialing programs in a crappy economy.
The Association Artificial Intelligence Certificate Course teaches the practical use of AI tools for association professionals. Explore examples of automating repetitive tasks, customizing a Q&A bot, and generating personalized outreach content like email and mailers. Association AI. More info/register. More info/register.
Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. We will share real examples from your association peers and leave you with takeaways to implement in your organization. A new episode is posted every Monday by 1 p.m. All times are Eastern Standard Time unless otherwise noted.
28% of associations said members could not justify membership costs with any significant ROI. Reasons #2 & #3: Unable to Justify Costs with Significant ROI & Lack of Value. 23% of associations reported members found l ack of value. 21% of associations said members forgot to renew (Oh no, bro).
As the cost of a college degree rises and the perception of its value falls, credentialing programs are receiving a lot of positive press. For example, if you’re unable to correlate the credentialing with salary increases, highlight other key features on the list. However, creating credentialing programs is the easy part.
Quit Venting: The Hidden Costs of Sticking With Outdated Event Tech Learn about the hidden costs of maintaining outdated event technology and how consolidating your event tech stack can lead to improved ROI, smoother operations, and elevated event experiences. We must engage as a community now to help ensure this doesn’t happen.
Typically, this group includes membership, accounting, IT, events, member/customer service, education, certifications, and marketing staff. #2: Identify how the existing AMS is: Costing your association time and money. Give examples of anything that’s a deal breaker for your team. 9: Talk About Data.
Every association wants to recruit millennial members, but the cost of membership may exceed a millennial’s budget. And that’s just the cost of joining. It’s designed to help the learner achieve a goal, for example, prepare for a specific career. Student loan debt isn’t their only problem, credit card debt is a huge burden too.
Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. domains, domain name system (DNS) and digital certificates)—in enabling the day-to-day successful operation of their business. It costs ten times as much to get a new member to join then it does to hold on to the members you have.
Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Hear about lessons learned since the initial rollout of PPP last spring, the interplay of the retention tax credit and PPP loans, the certification of necessity, and maximizing the opportunity for forgiveness of PPP loans. Host: Credly.
Fortunately, a number of certification programs exist that help demonstrate your expertise and that you know what it takes to plan an outstanding event. If you want to build and advance your career in event planning, earning an event planning certificate is an avenue worth exploring.
Once again, I’m asking for good examples of association (or association foundation) websites that feature an industry careers section. This page from SEMI about the semiconductor industry is an example of what I mean. In case you missed it, they described Open Space and its advantages, and shared a few association examples in part one.
Cost Savings. Will your investment lead to productivity increases that decrease costs? Your LMS should be able to provide some operational efficiency, which should typically produce cost savings. The delivery of online education to provide a certification is a great example of providing value to your members.
You could identify members of the Relatively Hesitant group by examining behavioral data from your website, emails, and other member activities, and eliminating those who behave like active online learners, for example: Who’s participated in learning programs—online or face-to-face (F2F)? Cost vs. value. Lack of time.
Despite bad press, Detroit offers countless examples of what’s working. But when specifically asked during a recent NACEDA prep session, leaders added travel, opportunity costs, value proposition and marketing to their list of challenges. I consider my own work with the Michigan Association of REALTORS earlier this year.
Presenters: Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Explore easy-to-implement, cost-effective ways to make a bigger impact with your events. Check out this 15-minute web series covering hot topics and issues related to 501c organization management. Host: Rogue Tulips LLC.
Hear insights, real-world examples, and tools that help you become more effective at self-promotion for career advancement and enhancement. Hear about practical strategies, best practices, and real-life examples to maximize revenue potential and drive success beyond traditional membership models. More info/register. More info/register.
Can you share any stories or examples that help illustrate key points? The course was designed to help Radiologic Technologists prepare for the Computed Tomography (CT) certification exam. The CT technologist excitedly told her that he had recently finished ASRT’s CT Basics course and completed his certification.
Technology advancements have enabled low cost to free solutions that help associations and nonprofits with constituent management, marketing, engagement and more. – The ABCs of ABCs: What Assessment-Based Certificates Are and How to Determine If They Should Be Part of Your Education Portfolio. 1 CAE credit. More info/register.
Perhaps one of these examples will resonate. You can’t use the AMS to track member engagement—volunteering, events, certification/education and purchases. The first question from leadership will be “How much will this cost?” Put together a cost-benefit analysis of implementing a new AMS versus staying with the status quo.
Here are a few that I’ve seen work well: Certification programs: Broadly, there are two types of certification programs in the world—hardware certification and “people” certification. Associations are uniquely positioned to be credible providers of certifications.
The three types of functional expenses are: Program costs, which are directly related to furthering your mission, meaning they’re different for every organization. For example, an animal shelter would include spending on pet food, toys, and medical supplies under their program costs.
As a result, certification programs, assessment-based certificate programs, digital badging and competency-based education are likely to be areas of significant growth for continuing education and professional development providers.”. That said, associations should capitalize on technology, not shy away from it.
Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Key Contract Clauses: A Meeting Planners’ Guide to Cost Containment & Risk Reduction. A new episode is posted every Monday by 1 p.m. Hosts: Cecilia Sepp, CAE, CNAP, principal and founder, Rogue Tulips LLC. Tue 8/25 from 11:00 a.m.
That’s on us, says Jay Cost at The Dispatch. Committed to Community: Why Belonging is the New Currency of Business Drawing from real-world examples, explore how building and nurturing external communities can lead to sustained growth and success for organizations. Host: Certification Network Group Speakers: Alyssa Rulf Fountain, Ph.D.,
When memberships are flat or declining, raising the cost of membership dues is not the answer. You can sell multiple items to your members – everything from events to subscriptions to branded merchandise to training and certification courses. Invest in your training and certification programs.
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