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Pablo Picasso Membership requirement for certification. Many association professionals believe its okay to require membership for certification programs , but, as Apti points out, its definitely not. In fact, its illegal, on antitrust grounds, to tie membership to certification. Has your association tried all of them?
They explain how to develop a content strategy, know when it’s time for a redesign, decrease costs and increase revenue. Find out how to avoid common misconceptions and pitfalls of implementing AI, and stay ahead of the competition by utilizing emerging AI strategies to improve your business operations. Print magazines. 1 CAE credit.
While some technology trends have evolved since then, the leadership strategies and digital transformation insights remain highly relevant. Its about rethinking purpose, structure, and the very definition of value. This post is adapted from Association 4.0 Positioning for Success in an Era of Disruption , originally published in 2018.
Just as we are seeing more organizations delivering education and certification programs through online Learning Management Systems , there is a growing expectation for organizations to be able to communicate and share knowledge with their customers, members, or employees efficiently and expertly online. What is an Online Community?
Strategist, and Tara Pawlak, Community Brands Director of Marketing, shared top strategies that associations are using to grow their young professional membership, including: Young member priorities, like job opportunities and professional development. Certification/Continuing Education. Professional Growth.
Protech Associates published their definitive list of association blogs to follow in 2019. Find out why now is the time to rethink your continuing education strategy, how to articulate a compelling business case for diverse digital learning experiences, how to define and prioritize technology requirements, how to overcome.
Sponsorship strategy. Summer’s been weird for all of us, but take one bite of a tomato sandwich and, oh yeah, it’s definitely summer. We’ll dive into how to rethink event strategies to promote engagement, enable organic interactions, and create a sense of community long after the event. Virtual event benchmarking data.
They shared a definition of “community” on LinkedIn: a feeling of fellowship with others, as a result of sharing common attitudes, interests and goals. They chose this definition because “it reminds us that community isn’t just a place, it’s a feeling.” Impexium recommends five strategies for a change management framework.
E-learning programs can definitely help associations solve some of the challenges described in these two reports. Gain or maintain professional certification (12 percent). One MGI participant said their membership growth was due to “stronger digital presence and online offerings” and “growth in certification customers.”
Data strategy. – Boost Your Rankings: A Definitive 14-Step Guide to Performing an SEO Audit Equip yourself with the tools and know-how to ensure your website reaches the top of search engine results. They also suggest topics you should ask about during your discussions with vendors. Location: Arlington VA. More info/register.
WBT Systems describes nine virtual event strategies that minimize Zoom fatigue. In another article for AMP, Ronn Levine spoke to Gina Joseph, vice president of strategy and partnerships for VentureBeat, about their annual GameBeat Summit in April. Presenters: Graham Harvey, Chief Strategy Officer, Matchbox Virtual Media.
She shares strategies for enhancing engagement and fostering a more inclusive environment for younger members. You might not have given serious thought to these doable ideas, but you definitely should take the advice of people who live and breathe data every day. Young member engagement. Member mobile app. 1 CAE credit.
Ellipsis Partners and Achurch Consulting have been burning the midnight oil on a virtual events ebook that’s definitely worth checking out. It covers virtual event strategy and technology, including a list of platforms for different purposes. Virtual learning strategies. Virtual is Vital: Event Strategy, Design and Engagement.
They surveyed 100 associations about revenue growth strategies, business development practices and skills, risks and obstacles to growth, reporting and metrics, and performance of membership, events and non-dues revenue programs. I will definitely make that again. Association revenue. Gen Z in the workplace. More info/register.
A learning organization is one “that facilitates the learning of its members and continuously transforms itself” According to this definition , this type of organization is more responsive to external pressures, has a faster pace of change within the organization, and is better able to innovate and remain competitive.
Prediction 3: Associations will defy definitions. We learned many actionable strategies ( detailed in this roundup report ), including that networking, is too narrowly defined. Narrow definitions limit our focus to just a few options. Associations are the sum of their conferences, articles, research reports, and certification.
Presenters: Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Presenter: Jake Fisher, co-founder of Bridges Strategies. If you work with components, you will be among your people and will definitely get your time and money’s worth. A new episode is posted every Monday by 1 p.m.,
Associations are increasingly well positioned to help members and industries build innovative workforce solutions through their professional development and certification products. Instead of the traditional grand Association strategy for all constituencies develop specific workforce solutions by career stages.
Hint, it has a lot to do with their course design strategy. Presenters: Graham Harvey, Chief Strategy Officer, Matchbox Virtual Media. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. In just three weeks, NIGP converted more than 50 in-person canceled courses to online courses.
Billhighway discusses the causes of leadership succession issues and offers strategies for preventing volunteer burnout , a big problem for chapters. The spring cohort for their Association Facilitator Certificate Course begins on March 11. Leadership development for young members. If it intrigues you, check it out—12 CAE credits too.
You could definitely cut back on the cheese—that was a big pile of cheddar, gouda and fontina. Presenters: Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. If you work with components, you will be among your people and will definitely get your time and money’s worth.>
Anytime I am able to add a delicious caramel latte into my study routine is a definite bonus! Q: Transfer: Let’s say you just attended a certification course. For me, it is important to look at what I can apply right now, what should be part of a longer-term strategy and what I want to explore further.
WBT shares seven MOOC business model strategies you should definitely steal. Elevating Engagement: Uncommon Strategies for Creating a Thriving Member Community (Book Discussion) Members’ needs are changing—they require more than value to engage with your association; they also want memorable, positive experiences. to 2:45 p.m.
Presenters: Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Garth Jordan CSM, CSPO, CDT, Chief Strategy Officer, SVP, The Healthcare Financial Management Association. Contract Strategies for the Evolving Marketplace. How to Budget and Plan Your 2020 Content Marketing Strategy.
Hosts: Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. How to Make Your Strategy Select Your Technology. Make your organization’s strategy and vision drive your technology investments. Check for new episodes on Mondays around 1 p.m., or subscribe for updates. Tue 8/6 at 2 p.m.
Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. – Proven Strategies to Increase Member Retention. Learn about three learning science lessons you can use to make lifelong learning part of your business strategy and help learners improve their professional skills.
It includes questions about the impact of the pandemic on strategy, pricing, etc. Join us for this strategy session to learn more about diversifying funding streams through philanthropic approaches, increasing revenue generation beyond earned income models, and improving income projection from untapped and under-used sources.
Presenters: Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Hear about strategies to create and evolve your LMS to ensure it becomes a strong foundation to grow your online education. Learn about platform strategies, content strategies, design and workflow. 1 CAE credit.
Sarah Michel at Velvet Chainsaw Consulting recorded a shortish video you should definitely watch: five tips to guarantee engagement at your virtual event. Presenters: Graham Harvey, Chief Strategy Officer, Matchbox Virtual Media. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman.
global association strategy, regional planning and local infrastructure to grow your business. Legal Issues That Are Important To Any International Strategy. Legal Issues That Are Important To Any International Strategy. Without practical value, certification will never appeal to an audience. GrowGlobally.org. Membership.
You definitely want to check out the 2019 edition of the Association LMS Buyers Companion from the good folks at Talented Learning. Hosts: Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Presenter: Robyn Davis, Trade Show Strategy Specialist and Owner of When I Need Help (WINH).
“All organizations can develop certification. Some organizations think creating a certification program is the sure way to solve some of its problems. Identifying Certification Goals. Rops advocates that before starting a credentialing program, an organization needs to identify its certification target and goals.
Social media is designed to encourage this dopamine-enhanced attention, which is why your marketing strategy should focus there. Promote your practical skills-based credential programs that award digital badges, microcredentials, and certificates. They already see many paths to success and many definitions of success.
Definitely look at what he has to say, especially if you’re using labels like Gen X, Millennial and Gen Z. How to create an editorial calendar that will streamline your content strategy. Hear practical tips and tactics for planning an effective networking strategy and using the ASAE Annual Meeting to advance your career.
Organizational Strategy – Organizations lack definition and direction about how to leverage AI to better solve problems. Next, align AI use with organizational strategy. It should align with strategy (and policy), just like the website and app do. Determine if your strategic plan facilitates your AI strategy.
Learn negotiation strategies and tips that work to get what you really want. Presenters: Jake Toohey, Senior Digital Consultant, and Joe Post, Vice President Strategy & Experience Design, Adage Technologies. Why Having an Event Video Strategy Matters. Tue 6/28 at 12 p.m. 1 CMP credit. More info/register. CAE credits.
What’s the latest in terms of email strategy ? Google also offers a free certification to help you get up to speed with the tool. For perfecting your content: Hemingway Editor : We can’t promise this tool will make you write novels as good as Ernie’s, but you’ll definitely write with more clarity and concision when you use it.
The finding suggests that there’s a lot of opportunity in an engagement strategy focusing on benefits that match career stages. A professional might turn to an association for help for a variety of reasons—he or she might be looking for a new job, a networking event, an industry conference, professional learning, or a certification.
The session leaders will come ready to talk about actions their organizations have taken and offer their perspectives, but this is definitely intended as a conversation. Presenters: Graham Harvey, Chief Strategy Officer, Matchbox Virtual Media. More info/register. Host: Leading Learning. More info/register. More info/register.
Presenters: Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Even with all the technological innovations revolutionizing membership recruitment strategies in today’s world, the membership brochure remains a mainstay of membership marketing. or subscribe for updates. CAE credit.
They also share change management strategies for change-fatigued association professionals. Some of these strategies are new to me but look very promising. AI and Tech Strategy. What is/should be IT’s role and/or responsibility in their organization’s AI strategy? Event marketing. More info/register.
ChatGPT can definitely help professionals with tasks, but its output still requires a human touch. – Knowledge Transfer and Succession Planning Strategies for Your Event Tech Don’t wait until people start resigning to implement a knowledge transfer strategy. Hear how these new technologies might change our ways of working.
Quorum explains why companies might want to have their own in-house governance relations team, strategy and software. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Marketing’s Seat at the Table: Obtain and Leverage Marketing’s Role in Organizational Strategy. Host: Grype.
A user does a quick Google search for a training service or professional certification they need. Search engine optimization (SEO) isn’t just for big for-profit brands—any organization that depends on reaching online audiences to promote its programs, services, and products can benefit from an SEO strategy.
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