Certificate Discount Strategy 
Nimble AMS
DECEMBER 18, 2024
When was the last time your association considered its pricing strategy? As you rethink your pricing strategy, youll want to evaluate using pricing discounts as a helpful tool in attracting new members to your association, increasing overall traffic, building member loyalty, and selling large quantities of products.
WBT Systems
MAY 9, 2017
It prompted us to think about what might be the “next practices” associations need to adopt to future-proof the value of their education and certification programs for members and non-members. Non-Dues Revenue Potential of Digital Badges for Associations.
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Higher Logic
FEBRUARY 26, 2019
Technology advancements allow working professionals to take classes, earn credits, or achieve certifications through software called a Learning Management System (LMS). In order to help organizations make the most of their continuing education technologies, we’ve collected our favorite strategies. Foster a sense of community.
Association Analytics
JUNE 17, 2021
Whichever format you choose, you should consider your historical event data as you develop your event marketing strategy. Is it getting a certification? We send a discount code vs. promoting what’s new at the next event. For those most likely to attend, you know you can skip the discount code and the expensive marketing pieces.
Blue Sky eLearn
MARCH 27, 2018
Prospective members are much more likely to respond positively to a recruitment strategy that feels like a natural part of their interactions with your association than they are with outright marketing strategies that, in today’s media landscape, feel obvious and forceful. So how can your association put this theory into practice?
WBT Systems
APRIL 25, 2017
Prior to the digital revolution, these credentials were called certificates of completion. Unlike a paper-based certification, a digital badge is embedded with relevant “ metadata ” such as the badge title, description, date earned, issuer, recipient, expiration date and even specific details about the work submitted by the recipient.
Higher Logic
AUGUST 1, 2019
Developing a growth strategy for your association takes time. A balanced, comprehensive growth strategy will include a mix of focus on both member retention and member acquisition. A balanced, comprehensive growth strategy will include a mix of focus on both member retention and member acquisition. It's stressful.
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