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Where are the YPs?

Spark Consulting

The fact of the matter is that GenerationX, currently in their prime career and, thus, association membership target, years, is a smaller cohort than the retiring Baby Boomers and up and coming Millennials. We own non-college certification and credentialing. No other sector has as much experience with this as we do.

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Attracting Millennials: Are you thinking age-appropriately?

Association Adviser

Attracting millennials to your association requires thinking about the different life stages they are living through – and marketing to them appropriately. A lot of articles out there dispense quick advice about how to attract millennials to your association’s membership: reach them on social media! Younger vs. Older Millennials.

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Report: Meeting Planners Anticipate Attendance Increase

Associations Now

There are a lot more millennials and Gen Z going to conferences now,” she said. But millennials and gen Zs are very digital generations—they might think it’s odd that there wasn’t a hybrid meeting option.” But she notes that the optimism also reflects the fact that younger generations are showing more interest in meetings.

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Xperience 2018: What to expect.

Aptify

Xperience 2018 is less than a month away, and we’re highly anticipating hosting the best and brightest minds in the association and nonprofit sectors May 6 through 9 at the Walt Disney Swan and Dolphin Resort in Orlando, Florida. Understanding the Millennial Mind. How to Deliver the In-Person Learning Experience Online.