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How much value has your organization placed on association certifications? Today, professional certifications are increasingly recognized as an essential tool for career advancement. However, association professionals and members are currently divided on the importance of certifications and credentialing associations.
Introduction The latest Association Trends Study found that 51% of association members prioritize certifications or credentials and 50% prioritize ongoing training opportunities, while only 37% of association professionals value the same benefits. Ready to learn more strategies to drive revenue to bar association?
If you’re an association professional who is responsible for business development, exhibitor sales, non-dues revenue programs, or any other revenue growth roles outside of membership sales, please complete this survey , which should take less than ten minutes of your time. Certification requirements. AMS selection. 1 CAE credit.
They describe revenue-sharing models and offer tips for ensuring a profitable, equitable and peaceful partnership. eLearningDOC explains why microlearning is an ideal learning format for busy professionals and how to add it to your association’s education portfolio. Awards program. Microlearning. Community culture. More info/register.
Pablo Picasso Membership requirement for certification. Many association professionals believe its okay to require membership for certification programs , but, as Apti points out, its definitely not. In fact, its illegal, on antitrust grounds, to tie membership to certification. How did AI learn them? Member recruitment.
It prompted us to think about what might be the “next practices” associations need to adopt to future-proof the value of their education and certification programs for members and non-members. Non-Dues Revenue Potential of Digital Badges for Associations. Value of Digital Badges for Association Members.
Earn up to 5 CAE credits by taking the SEO for Associations Certificate Course. eLearningDOC explains why microlearning is an ideal learning format for busy professionals and how to add it to your associations education portfolio. Snack pack How to ensure your association’s communications cut through the inbox clutter.
Video conferencing and virtual events have never been more important to business as it is now - especially for associations who need to keep members engaged and revenues high. Once you start thinking creatively, you can use all that content you prepped for your event to keep members engaged and increase revenue.
Impexium explains how to increase your association’s sponsorship revenue with a new relationship-based and expertise-focused approach to corporate partners. The Association Artificial Intelligence Certificate Course teaches the practical use of AI tools for association professionals. Sponsorships. Membership value.
Brain Food readers can earn up to 10 CAE credits by attending Association Academys popular Association Member Growth Certificate Course.Over 1,000 association exec alums have already learned how to conduct research, develop relevant benefits, establish member content gates, improve recruitment and retention campaigns, and grow membership.
TopClass LMS is seamlessly integrated with iMIS engagement management system, to provide a flexible, comprehensive solution for education and certification programs for enhanced member engagement. The post Discover how to Engage Learners with TopClass LMS at iNNOVATIONS 2017 appeared first on WBT Systems.
Apti explains how to take a proactive approach to developing online learning programs. During the Association Academys Association Artificial Intelligence Certificate Course , youll have hands-on time in class to learn how to use AI tools to create high-quality text, image, video, and other content. New member engagement study.
Clowder explains why you need a mobile engagement strategy when deploying a membership app and how that strategy helps you deliver value, build trust, and increase member engagement. Education revenue. More info/register. Host: Tamsen Webster, author of Say What They Can’t Unhear Wed 11/6 at 12 p.m. Location: Arlington VA.
Matt Cameron, managing partner at Sales Ops Central, wrote an excellent guide on how to build a sales ops unit for fast growing companies. In the guide, Matt described the different stages — based on annual recurring revenue (ARR) — at which companies should hire its sales ops people. Manage compensation. .
There are lots of great ideas in this collection, and one theme that runs through the collection is that of innovative association education and certification programs that have been tailored to the specific needs or interests of the association membership. Best Benefit Ever = Association Education and Certification Programs.
They explain how to extend the life of your webinars while expanding your associations educational portfolio. Think Like a Media Company: Unlocking Non-Dues Revenue for Sustainable Association Growth Hear about the imperative need for diversifying revenue streams. Repurposing webinars. Devils advocate. More info/register.
Associations are always looking for new and creative ways to drive additional non-dues revenue. At a recent Association SIG Summit, Blue Sky Client Success Manager, Kara Adams, joined a group of association executives as they crowdsourced ideas to drive non-dues revenue. Anything you think we are missing? Comment below! Sponsorships.
Billhighway explains how virtual events can help sponsors and exhibitors achieve their marketing goals —while helping chapters achieve their revenue goals. Jessica Joseph describes how, in two weeks, her team at the National Kidney Foundation turned their annual conference into a virtual conference. Fri 5/22 at 1 p.m. –
According to a November 2016 report , revenues from membership dues were down to 45% of total revenue for trade associations and a meager 30% for professional associations. Advances in technology have opened new doors of opportunity to drive non-dues revenue. This combines publicity for your association with non-dues revenue.
If your members have to acquire new knowledge and skills to thrive in this new pandemic environment, WBT Systems suggests offering this type of certificate (and digital badge) program. How to keep closing B2B deals during the pandemic. Fri 7/31 at 1 p.m.* – How to Go Virtual (While Still Creating an Engaging Experience).
In 2025, Congress is likely to consider new tax increases on association revenue, such as membership dues, sponsorships, investment income and educational program revenue. Candace Vanderpoel at McKinley Advisors explains what low response rates on member surveys mean and how to improve them. Tax reform threat. Content strategy.
The seminar will inform the ASI Europe Community about the latest product updates, how to use the products more effectively, and most importantly provide an opportunity to network with colleagues from the not-for-profit sector. This annual client seminar will take place in Victoria, London, UK.
James Young at Product Community shares ten revenue-generating product ideas. He explains how to build product lines using a framework involving product extensions—an interesting and potentially fruitful strategy. Taught live by leading association heads of marketing, this course teaches you how to evaluate marketing copy and layout.
How to conquer communication debt aka email/message overwhelm. How some Americans are breaking out of political echo chamber—check out the unbiased news sites he mentions. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. How to Plan for an Ambiguous Work World.
Certification launch. WBT Systems shares the advice of two association execs who launched a certification during the pandemic. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. This is a pledge everyone should repeat upon starting work each day. Mon 11/23 at 11 a.m. –
Dana Freker Doody at Trade Show News Network suggests how to solve their biggest gripe: not enough real engagement with show attendees. We will discuss how to identify the best framework for your organization and the challenges and successes that may arise as you implement. Performance Driven: How to Overcome the Paradox of Potential.
Read on for tips and insights about why and how to deliver the professional learning experiences your members want. Increase revenue – As the go-to place for professional education in your industry, you can drive non-dues revenue through sales of educational content and increase membership dues revenue as you attract and retain more members.
Driven by a change in what members want and are willing to pay for, associations are seeing changes in their key revenue streams, including which income sources sustain their organizations. Where Associations Get Their Revenue Today. Non-dues, or non-subscription, revenue. percent of their revenue from membership dues.
Many of MemberSuite’s customers, which I’ve been fortunate to work with to implement their credentialing needs in the last six years, knew the importance and value of these types of programs early on—that’s why we created a highly configurable certification management solution as part of our baseline offering.
WBT Systems explains how virtual conference session recordings can serve as a launchpad for an association’s online learning portfolio. Many members are struggling financially because they’ve been laid off, had their budget cut, or suffered revenue losses. From Virtual Events to Real Revenue. Affordable membership. CAE credits.
Back at the office, this process is paralleled as the new year kick-starts strategic planning sessions to set goals for association management, covering everything from membership growth and retention to updating education and certification programs. Expansion of Membership – beyond geographic boundaries.
Matchbox Virtual Media asks for your participation in a survey that explores how the use of online experiences by associations for membership engagement, education, revenue growth, and other purposes has evolved in recent times. –Oprah Winfrey Online programs. Please take three to five minutes of your time to help with this research.
On Thursday (9/26), ASAE is hosting a webinar about a possible existential threat to associations: legislators who want to apply the 21% corporate tax rate to the non-donation net revenue of tax-exempt organizations, like associations. Non-dues revenue. Learn how to conduct a communication audit and what to do with the results.
In part two of their Open Space series, TopClass LMS explains how to overcome common objections to using this engaging event format. Ex Ordo describes how to implement conference and abstract management software for medical, technical, scientific, and academic association events. Learn how to negotiate your salary and benefits.
Billhighway discusses the chapter bright spot concept—a CRP need-to-know—and explains how to share the exceptional practices (bright spots) of one chapter with all the rest. Wondering how to move forward with DE&I initiatives beyond the ubiquitous statement? Professionals in Certification Networking Event. 1 CAE credit. .
Dan Hickey at DelCor Technology Solutions explains how to avoid application sprawl by taking a strategic approach to Office 365. Presenters: Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Learn how to shift your mindset and improve member engagement throughout the membership cycle.
Chapters can continue to generate non-dues revenue by partnering with their sponsors in new ways. Billhighway explains how to help chapters leverage their event and content assets to deliver desperately needed revenue to their bottom line and value to sponsors. How to Go Virtual (While Still Creating an Engaging Experience).
They explain how to develop a content strategy, know when it’s time for a redesign, decrease costs and increase revenue. Fri 2/2 at 10 a.m.* – How to Amplify Your Team’s Power with Generative AI Hear about practical, real-world applications of AI to enhance team efficiency and innovation. Print magazines. 1 CAE credit.
MemberSuite tackles one of the most perplexing questions about the future of conferences: how to provide an integrated experience at a hybrid conference —and why you should. . Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Educational coaches. Guest: Sandy Weiss. More info/register.
. – New Year, More Questions Breakout group topics: #1: Learning Gaps – Leading up to a certification/assessment exam, what areas of learning would you like to see improved and what areas have been beneficial for your learners to utilize? #2: 2: SMEs – What are the biggest challenges you are facing with your SMEs? #3:
Bulletin describes how a member app enhances and fosters member engagement. If you manage non-dues revenue programs, you’ve got to understand Unrelated Business Income Tax (UBIT) —or your association will eventually pay the price (taxes plus penalties and interest). Fri 11/10 at 4 p.m. More info/register. 1 CAE credit. 1 CAE credit.
One difference this year: “For the first time in the survey’s history, the challenge of generating non-dues revenue topped all other obstacles faced by associations.” That explains the interest in communities like Non-Dues-A-Palooza and Professionals for Association Revenue. Marketing to younger generations. 1 CAE credit.
Mon 2/4 at 2 p.m.* – Are Your Certifications at Risk? Voluntary Certification Legislation in the States. Distinguish between the types of legislative impacts on your certification program(s) and clarify the differences between mandatory and voluntary government oversight. Learn about the state legislation across the U.S.
Your argument for a new LMS has to be rock solid, so first we’re going to explain how to prepare a business case for a new LMS. Then, in our next post, we’ll explain how to make a compelling presentation of that case. Spell out all the ways a new LMS can help you bring in new revenue: Conference management and recordings.
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