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Creating a Better Member Experience

Association Analytics

And the more you’re able to understand member behavior, the better able you are to create an experience that meets their needs. Let’s break down several scenarios to show how data analytics can help improve the member experience.

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Member Experience: Associations’ New Blueprint for Engagement

Smooth The Path

As associations learn to create and curate wonderful member experiences, some will find they might need to warm up their tone. For example, members say that some organizations’ super polished and professional tone is a bit stuffy and even off-putting. Part of the team? Prediction 2: Associations will warm-up.

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Three Data-Informed Strategies for Better Member Engagement

Association Analytics

And even when measured, it can be tricky to know how to use engagement scores to improve member experience and operational results. In this post, we’ll explore three strategies you can use to ensure you’re making the right moves for more meaningful member engagement.

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Association Brain Food: 9.13.24

Reid All About it

Because skills are the new workforce currency , associations must focus on designing and delivering what members need: digital badges, certificates, and hands-on learning programs. But associations have a hard time delivering the personal and emotional experiences people want from communities. Member experience.

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Association Brain Food: 11.10.23

Reid All About it

Wes Kao shares solid advice for onboarding yourself when you join a new team. – Let’s Continue the DE&I Conversation The conversation around DE&I is an important one for the credentialing industry and our panel of certification professionals wants to help you continue that conversation. New job advice. More info/register.

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Building Buy-In for an Online Community at Your Association

Higher Logic

You don't have to be a hypnotist or a master of persuasion to build support for an online community among your association’s board and executive team. How to Align with Your Board and Executive Team's Priorities. Identify at-risk members and re-engage them. Give members a place to learn and find the right content.

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Webinar Recap: Attracting Young Professionals to Your Association

Higher Logic

This week, Higher Logic teamed up with Community Brands to host a webinar on just that – strategizing for the next generation. According to the Member Engagement and Loyalty Study , the top three reasons someone will join an association are: Job Opportunities. Certification/Continuing Education. Professional Growth.