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Association Brain Food: 11.15.24

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Discover how to utilize our clear scoring system to make informed decisions on whether to move forward with a potential revenue stream. Crafting Newsletters Your Members Can’t Ignore Explore AI-powered tools that slash production time and utilize data-driven personalization techniques that speak directly to each member’s interests.

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Association Brain Food: 11.8.24

Reid All About it

Certification requirements. Can an association require membership for certification? Someone shared an article from Pillsbury Law that explains the legal risk and consequences of tying membership to certification. and intangible benefits of certification (e.g., Receive a fresh perspective on the value of certification.

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Association Brain Food: 10.11.24

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The Association Artificial Intelligence Certificate Course teaches the practical use of AI tools for association professionals. Extra credit 8 email newsletter signup forms that convert—useful examples for associations and their industry partners. Crafting newsletters that people want to read. Association AI. The challenge?

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Association Brain Food Weekly: 11.20.20

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Certification launch. WBT Systems shares the advice of two association execs who launched a certification during the pandemic. Quick hits before we get to the list of next week’s free education: 40 one-sentence newsletter tips. Governance System Redesign: Designing the Change Process (ASAE DC Ideas Swap).

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Learners and Your LMS: If you build it, will they come?

WBT Systems

Working with many associations over the years, we have listened to many organizations describe the reasons why their members do not use their existing Learning Management System (LMS) and why they are looking for a new learning solution to re-engage their learners. Has this worked for your learning management system? Maybe, maybe not.

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[Infographic] The Power of Audience Segmentation

Higher Logic

Sending a monthly customer newsletter with industry updates is different from an email campaign for an upcoming event, or even an onboarding campaign for new members or certification course. These people were buying from TMA but not hearing from them again, because they weren’t in the system for these communications.

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Association Brain Food Weekly: 1.29.21

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WBT Systems suggests associations offer training in these seven skills for managing remote teams. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Member Engagement: 15 Ways to Take Your Newsletter to the Next Level. Learn 15 ways to take your email newsletter to the next level.