NXUnite

JANUARY 23, 2024

After segmenting your audience, create tailored messages and content for each group. Consider when your audience is most receptive to communications. Use Visual Content According to Getting Attention’s guide to digital marketing , 91% of individuals prefer visual content to written content.

Content 130

Content Strategy Newsletter Social Media 130

Reid All About it

JANUARY 22, 2021

Topics include: virtual events; converting an in-person event to online; engagement in a virtual event setting; business model changes; repurposing content; decline in membership, engagement, or attendance; how to remain relevant; and staffing shifts to meet the changing needs of the organization. Communicate. Communicate.

Innovation 370

Innovation Communications Education Strategy 370

Wild Apricot

DECEMBER 21, 2017

Sales Ops: Table of Contents. Maintenance of Communication and Collaboration Channels. Communication and Conferencing Tools. Content Sharing and Management. Content and knowledge base management. Management of knowledge base and content assets. Here’s everything we’ll cover in this guide.

How To 379

How To Process Tools Team 379

Association Adviser

JULY 5, 2023

In the fast-paced world of content creation, it’s essential for small-staff associations (or, let’s be honest, any association with limited staff, time and resources) to find innovative ways to make the most of their resources.

Content 145

Content Innovation Resources Strategy 145

Blue Sky eLearn

SEPTEMBER 10, 2021

In this guide, you’ll find out how and why you should: Optimize your email content. Optimize Your Content. The poorer your email content, the more difficult it will be to market effectively. Your top priority should be to optimize your content. Break up text-heavy content. Curate personalized membership outreach.

Email Marketing 283

Email Marketing Marketing Content Software 283

Reid All About it

SEPTEMBER 13, 2024

I’m looking forward to hearing association success stories about automation, website redesign, data analytics, AI, content personalization, and more. James Young at Product Community shares ten revenue-generating product ideas. Learn to create targeted personas in ChatGPT for personalized content and interactions. Product ideas.

LMS 270

LMS Certificate Revenue Content 270

Higher Logic

MAY 13, 2020

Communicating a compelling value proposition. Create a digital space for them to engage, and then use intentional, targeted communication to build a personalized experience for each one of them, reaching them with relevant content at the right time and place. What are those effects? Staying relevant in a digital world.

Tools 296

Tools Communications Email Marketing Recruitment 296

YourMembership

MARCH 20, 2020

Whether you’re hosting virtual or in-person events, it’s always important to look for ways to more effectively communicate the events’ value. Of course, the actual value comes from the overall experience you create for your attendees: the content, the quality of speakers, and the social and networking opportunities.

Course 293

Course Content Communications Member Engagement 293

Higher Logic

MAY 20, 2020

Use Webinars to Communicate. Once you start thinking creatively, you can use all that content you prepped for your event to keep members engaged and increase revenue. To generate non-dues revenue from these webinars, try charging a small registration fee since you’re offering exclusive content from your annual event.

Revenue 296

Revenue Learning Management System eBook Member Engagement 296

Reid All About it

APRIL 26, 2024

Bernard Huang at Clearscope explains why ranch-style SEO —publishing granular, targeted pieces of content—is a better strategy than the old skyscraper SEO that focused on all-encompassing content pillar pages. Content marketing. Find out what conversion content is and how you can use it to address objections to joining.

Content 275

Content Survey Education Strategy 275

Reid All About it

AUGUST 16, 2024

Learn to create targeted personas in ChatGPT for personalized content and interactions. Discover the secrets behind top-performing advocacy campaigns and learn how to leverage this data to optimize your grassroots communication strategies. More info/register. More info/register. More info/register. More info/register.

America 264

America Content Social Media Strategy 264

Reid All About it

JUNE 4, 2021

. – All Video Is Not Created Equal: How to Inspire Your Community to Action with Video Content That Inspires. Sue Hatch, Content Director, MeetingsNet. Backstage Pass: Producing Compelling Content that Drives Engagement. Are there any new things to communicate in your contract? 1 CAE credit. 1 CAE credit.

Video 367

Video Innovation Content Technology 367

Reid All About it

JULY 10, 2020

Community karma, baby. Communications. Take a look at Naylor’s 2020 Association Communications Benchmarking Report , an in-depth look at the communication challenges associations currently face, including issues related to the impact of the Covid-19 pandemic. A webinar is a content stream, he says. Timely stuff.

Montana 365

Montana Content Price Strategy 365

Reid All About it

AUGUST 9, 2024

If you’re an industry partner who needs help with content that educates your audience and enhances your reputation in our community , message me in the event app and we’ll find a time to talk while at Annual or after. Andy Fabian at Mighty Citizen explains what generative AI tools like ChatGPT can and can’t do for your content.

Cleveland 270

Cleveland LMS Content Press Release 270

Reid All About it

NOVEMBER 20, 2020

You devalue your community, content and conversations by not charging attendees an appropriate registration fee. Meaningful Engagement: Communicating with Your Members in Troubled Times. Patricia Cole, Vice President of Communications, Catholic Charities USA. Can I get an amen?! Sponsorship redesign. Thu 12/3 at 2 p.m. –

Certificate 370

Certificate System Dallas Price 370

Higher Logic

MAY 1, 2020

Join us for our ongoing event series, the Higher Logic Super Series , where we’re gathering bright minds to share practical and strategic content in a variety of formats, from webinars to Community Ask-Me-Anything Sessions with experts. If you can, have your speaker post the initial content so that attendees can respond.

Tips 293

Tips Library Tools Communications 293

Reid All About it

JULY 2, 2021

. – Creating your Content Stream—from Marketing to Sales to Programs. Content is key to marketing and sales success across the entire member lifecycle from prospect to paying member to actively engaged volunteer and leader. How to Use Data to Create Relevant Content. 1 CAE credit. . Wed 7/14 at 12 p.m. Wed 7/14 at 3 p.m. –

Technology 370

Technology Strategy System Education 370

Reid All About it

JANUARY 29, 2021

Communicate. Explore the trends and technologies your association can better monetize and/or innovate with so you can more effectively educate and communicate with your members, constituents, and the public. Host: Jay Daughtry, Chief Communications Officer/Owner, CQbd. Communicate. 8: Innovate. More info/register.

Newsletter 370

Newsletter Education Recruitment Recruiting 370

Reid All About it

JULY 31, 2020

Lisa Block at Velvet Chainsaw Consulting suggests a list of questions to consider—about business model, meaningful engagement and content development—when planning a virtual conference. The Content Pipeline: Turn Your Association’s Data Assets and Virtual Events Into Essential Content. Communications in the COVID Era.

Montana 362

Montana Revenue Innovation Case Study 362

Association Analytics

JANUARY 30, 2023

This analysis reveals an insight you can now act on to improve the member experience – consider reaching out to manager-level members to find out why they’re not renewing, or perhaps develop content specifically around their pain points and target them with personalized messaging during renewal period.

Member Experience 321

Member Experience Analysis Course Survey 321

Reid All About it

AUGUST 2, 2024

In its Marketing Benchmarks for Associations report, Mighty Citizen assesses the marketing maturity of associations in six categories: research/analytics, branding/strategy, marketing/SEO, UX design/content, technology, and team dynamics. Website content. Sponsorship strategy. Most blog posts are marketing dead ends. 1 CAE credit.

Cleveland 270

Cleveland North Carolina Analysis Team 270

Reid All About it

FEBRUARY 5, 2021

A digital pass subscription gets you regular small group meetups, monthly expert live streams, weekly newsletter, benchmarking data, on-demand content, one-on-one brainstorming session, and event discounts. Community manager survey. Host: Jay Daughtry, Chief Communications Officer/Owner, CQbd. More info/register. 1 CMP credit.

San Diego 370

San Diego Price Strategy Education 370

Reid All About it

JANUARY 4, 2019

Creating visual content. Some quick hits before we get to next week’s free webinars: How event planners can use content marketing to raise awareness and drive attendance. Hear real-world examples of business leaders and brands that understand the secret of actionable communication. Providing resources to chapter leaders.

Video 285

Video Washington Social Media DC 285

Reid All About it

MAY 22, 2020

Learn about preparation tips for technical execution including audio and lighting recommendations, easy engagement activities, communicating to attendees, and content development best practices. Content Forum Weekly Community Chat. Host: Content Forum. ForesightWorks Live: The Shifting Environment for Content.

Certificate 369

Certificate Revenue Conference North Carolina 369

Reid All About it

JUNE 18, 2021

How to conquer communication debt aka email/message overwhelm. Polished, Not Perfect: How to Make Authentic User-Generated Video Content from Your Community Even More Powerful. Turning the content you collect from your community into compelling video stories can feel daunting. Quick hits. Tue 6/22 at 2 p.m.

LMS 369

LMS Certificate America Committee 369

Reid All About it

SEPTEMBER 20, 2024

Their contents could reshape how we understand the ancient world. | exam preparations, eligibility, exam content outline, study strategies, practice questions, tips and advice, etc.) Learn how to conduct a communication audit and what to do with the results. labor markets won’t meet future workforce needs. More info/register.

LMS 264

LMS Revenue Content Certificate 264

Higher Logic

MAY 29, 2020

Where community fits in: Be your industry’s thought leader. Communities are a great way to promote your association’s status in the industry. Member-generated content shows you’re the place to be , while fostering peer-to-peer engagement among your most valuable members. Use community to reach future members.

Social Media 254

Social Media Tools Member Engagement Revenue 254

Higher Logic

MARCH 27, 2020

Strategist, and Tara Pawlak, Community Brands Director of Marketing, shared top strategies that associations are using to grow their young professional membership, including: Young member priorities, like job opportunities and professional development. Personalizing your communications during recruitment and retention.

Recruitment 240

Recruitment Recruiting Member Engagement Communications 240

Reid All About it

SEPTEMBER 18, 2020

At Managing Editor , they provide advice for creating culturally inclusive marketing because… “Empty words won’t fix racial injustice, and as content producers, we need to refuse to be accomplices who write pretty but meaningless words in times of crisis to help companies gloss over their realities of racial disparities at their companies.”.

Montana 351

Montana Certificate Conference Content 351

Blue Sky eLearn

FEBRUARY 4, 2020

We’ve gathered four tips to help you organize your association’s key data and communications, and then keep them organized as the year progresses. Communicate digitally to disseminate information. Communicate digitally to disseminate information. Multi-channel communications are truly the future of member engagement.

Organization 270

Organization LMS Software Social Media 270

Reid All About it

JUNE 26, 2020

As some associations canceled in-person conferences and made the switch to virtual, two association teams found themselves owning different elements of the experience—the meetings team handled the content while the education team managed the platform. How to Use Data to Drive Your Content Strategy & SEO. To organize your content?

Montana 370

Montana Conference Content Education 370

Reid All About it

SEPTEMBER 6, 2024

exam preparations, eligibility, exam content outline, study strategies, practice questions, tips, and advice, etc.) This approach provides valuable, continuous content to members, extends access to non-attendees, and offers industry partners richer sponsorship options, beyond brand awareness, and metrics to accurately demonstrate success.

Revenue 270

Revenue Technology Content Strategy 270

Reid All About it

JANUARY 11, 2019

Three ways content marketers can provide value to the sales team. Pam Didner, Content Marketing Institute ). Learn new ways to deliver content, better ways to tell customer stories, turn one webinar into many, and build webinar channels. Presenter: Mark Bornstein, VP of Content Marketing, ON24. More info/register.

DC 276

DC Washington Learning Management System LMS 276

Reid All About it

DECEMBER 22, 2023

Explore strategies, steps and best practices to transition your association from a traditional convener to a dynamic, content-producing powerhouse. Wed 1/3 at 12 p.m. Learn how your association’s unique knowledge, vast networks, and compelling stories can be leveraged to drive impactful narratives and shape public discourse. 1 CAE credit.

Analysis 301

Analysis Software Education LMS 301

Blue Sky eLearn

OCTOBER 19, 2020

How you communicate with members and the opportunities you offer directly impact their experience with your organization and the chance that they’ll renew. From communicating with members through email to the online opportunities you offer, it’s crucial that you also come up with a dedicated digital engagement strategy.

Association Management 250

Association Management Committee Learning Management System Software 250

Reid All About it

OCTOBER 11, 2019

The weekly list of free educational events and resources for the association community… Dave Lutz of Velvet Chainsaw Consulting says conferences are missing the boat by offering mostly novice or intermediate content. Michael Brenner, Content Marketing Institute ). Presenters: Ed Barks, president of Barks Communications.

DC 50

DC Washington Content Education 50

Higher Logic

MAY 11, 2020

Our G2 reviews are great examples of how our product helps our customers: “The opportunity to build individual communities private and open for individuals to connect virtually. We use the portal to engage individuals in between in-person events, allow them to share content and resources, ask questions and promote blended learning.

Review 287

Review Blended Learning Software Products 287